Individual film pitch
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The document provides guidance for students to develop an individual film pitch that will be presented to their group. The pitch should include details about the genre, storyline, characters, setting, themes, target audience, and opening sequence. It also lists practical considerations like budget, locations, and technical requirements. Examples of successful past pitches are linked for reference. Feedback will be provided based on criteria such as how engaging the idea is and whether it demonstrates originality. The best idea from each group will be selected to develop further and potentially "greenlight" for production.
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This document provides guidance and activities for teaching a unit on the film industry as part of a media studies course. It begins with an introduction to the unit's learning objectives and key concepts. Section 1 guides students through introductory activities to experience different stages of film production and distribution. These activities have students plan, film, and market a short parody film called a "swede." Section 2 will explore real film industry examples as case studies. Section 3 will involve constructing arguments using the case studies and unit concepts. The activities aim to help students understand and apply terminology as well as analyze institutional and audience relationships in the film industry.
Media convergence and synergy
Here are my findings from analyzing the marketing and promotional material for The Harry Potter series and This is England:
- The Harry Potter print poster features the main characters and is clearly aimed at a young audience, capitalizing on the popularity of the book series.
- Extensive marketing across multiple Warner Bros. properties like TV channels, music, and books shows synergy. The film soundtracks being released on record labels owned by the studio also demonstrates synergy.
- Technological convergence is seen in the ability to watch the films online or on streaming services, as well as purchase soundtrack music digitally. This expands access.
- This is England's marketing featured the gritty coming-of-age story and realist drama
Synergy
1. Synergy is when different elements of a media company work together to promote interlinked products, creating a greater effect than if they were promoted individually.
2. Disney is a prime example of synergy, with its films, soundtracks, toys, theme parks, and stores all promoting each other.
3. The Harry Potter franchise also utilized synergy through various Warner Bros. owned channels and labels promoting the films.
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This document provides a 9 step guide for making effective film openings for an assessment task. It discusses the importance of researching existing films and student work, brainstorming original ideas, thorough planning, strong execution of the shoot, careful editing, and reflective evaluation. The steps emphasize skills development, investigating film techniques, maintaining evidence of the process in a blog, gaining feedback, and addressing common student mistakes to achieve high marks.
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This document discusses media representations and stereotypes. It defines key concepts like stereotypes, archetypes, and countertypes. It explains that media institutions use stereotypes as visual shortcuts that become normalized through frequent repetition. Gatekeepers like media producers and moguls control the representations that audiences see. The document analyzes representations in images and advertisements and discusses theories around gender representation, subcultures, and myths. It prompts the reader to analyze representations in a film opening sequence using various frameworks.
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This document defines and explains the five elements of mise-en-scene in filmmaking: settings and props, costume/hair/makeup, facial expressions and body language, positioning of characters/objects, and lighting/color. It provides examples and prompts readers to analyze how each element is used in images to convey meaning and manipulate audience feelings and expectations. Readers are asked to apply these elements to envision a scene from a genre of their choosing.
Audience survey
The target audience for the media production "Because of Them" would primarily be females aged 16-18 based on survey results. Most of the audience would identify as feminists or believe in equality between men and women. They enjoy drama films and would watch "Because of Them" with their mother, wife, or friends. Key aspects like the characters, setting, and background music stood out to the audience from the film opening.
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Individual film pitch
- 1. INDIVIDUAL FILM PITCH TO PRESENT YOUR GROUPS โ YOUR GROUP WILL THEN DECIDE ON THE BEST IDEA. CREATE A PRESENTATION THAT WILL INCLUDE THE FOLLOWING:
- 2. Your group will then decide on the best and most realistic idea, you will add and tweak it in order to present to the rest of the cla Feedback will be based on: What genre is it? Who/what is it about? Where is it set? What are the themes? What is the film's message? Why would the target audience like it/pay to see it? THE OPENING SEQUENCE How does it relate to rest of the film? Does it signify the genre? Does it introduce character and setting? What happens? What is the style? What is the mood? How are titles integrated? Does it demonstrate skills in use of dialogue, continuity principles, sound and light? Is it an interesting/engaging idea? Will it achieve anything not done before?
- 3. โข PRACTICALITIES Actors Location Props/Costume/Makeup Technical - sfx, camera, ligh, post production skills Music Time Budget POTENTIAL PROBLEMS ANALYSIS OF FEEDBACK When all approved - we will greenlight it. Here are some examples: 1. http://www.slideshare.net/latymermedia/mas-decadence-presentation 2. http://latymermedia2012filmg1b.blogspot.co.uk/2013/01/handout-1st- side.html http://www.slideshare.net/latymermedia/hurting
- 4. - Create a visual moodboard of similar films and influences
- 5. FILM INSPIRATIONS โ TITLES, FONTS
- 6. GENRE CONVENTIONS โ EVIDENCE OF INCLUDING THESE
- 8. DISTINCT โข Setting โข Themes โข Icons โข Narrative โข Characters โข Textual analysis โ ideas on camera, editing, mise en scene and sound
- 9. REPRESENTATION โข Characters and places
- 10. INSTITUTION โข What kind of company would produce these films and why