Industries and Audience - Radio

1. Radio One Breakfast Show
An Episode – January 8/9 2018
Nick Grimshaw has just come back from Christmas holidays

2. Nick Grimshaw
• Tell me about anything you know about Nick Grimshaw…
• Why did the BBC bring him in to lower the age of the audience?

3. The Episode
• The show is a live, presenter-led show which includes all of the expected codes
and conventions of a radio music programme: music chat, guest interviews,
audience phone-ins and competitions.
Some of the more well-known features of the Nick Grimshaw Breakfast Show
are:
• ‘Call or Delete’ – where celebrity guests have to decide whether to call
someone from their phonebook to prank them, or to delete them.
• Happy Hardcore FM – which allows listeners to phone in and scream and shout
over happy hard-core music.
• The daily waking up song – featuring celebrities that encourage listeners to get
out of bed.

4. Episode Timeline
• You are going to listen to the episode of the breakfast show from 8th
or 9th of January 2018. You need to download it for ease of fast
forwarding/rewinding.
• https://drive.google.com/drive/folders/0B47mhquI4-
TZZmZKVElFSzcwSkE
• In pairs/threes you will create a timeline of everything that happens
in the three and a half hour show. (for eg 1hr 45 each)
• Here is an example of a Radio Show Timeline - look at the amount of
detail you need to add on here! We would also like you to add the
songs and the artists so we can discuss the playlist.

6. Episode Timeline – Summary of your findings
Consider:
• The use of British Music
• How it promotes British Music
• Celebrity Interviews
• News Items
• Quizzes and Games
• How it fits into the BBC ethos of Informing, educating and entertaining
• How is it different from commercial breakfast shows?
• Which audience is being targeted?
• What platforms are used to distribute the show?
• In the exam you will also need to consider the following factors – What are your thoughts on :
How the Economic ideals (Licence fee and funding) are being used – think ethos and responsibility to audiences more than
advertisers
How the show deals with politics (does it hit the BBC’s ethos?)
How it promotes British culture