This document provides feedback from a teacher to a student, Olivia Platt, on her pre-production tasks for a music video project. The teacher provides positive feedback on Olivia's research, storyboards, shot lists, location plans, costumes, and production schedule. Minor improvements are suggested, such as adding risks for locations and including the production of additional materials. Olivia makes the recommended changes, adding more visual content, risk assessments, and noting additional project materials. The teacher awards her a final mark of 18/20, praising her improvements and relabeling of tasks.

1. A2 Pre-production Tasks Feedback Student Name: PLATT Olivia
Task 1 – Pre-production: Research & Planning Blog Teacher comments:
1. Similar Products:1 music video analysis inc.
Goodwin
Y Excellent blog post analysing Sweater Weather by The Neighbourhood. All
aspects of Goodwin’s theory have been covered well. Displayed clearly and
concisely in a visual way, well done.
2. Ideas visualisation feedback and initial ideas Y Good use of wordle to display peer comments. Comments summarised well.
3. Genre Research Y Good research on the genre and your band. You could add images to make
this more visual, also are there any awards for your genre? What could be
said about style/attitudes? Please add a citation section – what websites did
you get your info from? Images now added, more information on styles,
attitudes and awards. Sources now cited.
4. Target Audience Y Excellent research on your stereotypical audience members. Great inclusion
of the NRS scale and the 4C’s theory. Questionnaire results to find out the
ages difference has on listening tastes have been displayed and
summarised well.
5. Digipak and advert analysis (2 of each) Y Excellent analysis of 3 CD front covers and 2 album adverts. Well split into
categories images, font and colouring.
6. Annotated lyrics Y Great notes that show your ideas well.
7. Storyboards Y Fantastic storyboards, great technical detail. Shows your vision well.
8. Shot list Y Great clear shot list, well done. In ‘other details’ you could add the lyrics that
the shot is relevant to.
9. Locations recce Y Great images of chosen locations with commentary on why they have been
chosen. You could add elements of risk for each location that you should
consider before filming in these locations. Risks and solutions now added for
each location, well done.
10. Floor plans Y Excellent floor plans, good attention to detail for shots and locations.
11. Costume Y Completed together on one post. Excellent reasoning behind choice of
actors. Costumes choices again explained excellent with images. Great Prop
choices explained well with visuals.
12. Actors Y
13. Props Y
14. Production schedule including equipment Y Clear concise production schedule that covers your video well. What about
digipak, advert and evaluation? Additional section now added covering the
evaluation and production of digipak and poster.

2. Initial Mark out of 20: 16/20
An excellent body of work. Please take your preliminary tasks out of pre-production and label them ‘preliminary tasks’. Use
feedback above to improve.
Teacher name: A Jones Date: 15/11/17
Student action plan for improvement
3. Added new content to the Prezi and included many images to make it more visual. Along with this I have added a section for what websites I have used
to collect my information.
9. I have added a risk assessment to each location of my music video and made sure that it is in detail and it includes most risks that may occur within the
area / while filming.
14. I have added a note to say there are 3 pages of the blog post which might have been missed when looking through.
Final mark out of 20: 18/20
An excellent body of work, you have used your time well to make improvements. Blog posts now also re-labelled. Well done.
Teacher name: A Jones Date: 18/01/17