The document describes revisions made to an advertisement for a band's album. The first version used the same background image as the album cover and centered text. Feedback indicated the date was hard to read against the sky background. Version 2 swapped the band name and release date to black bars for clarity. Version 3 added a second black bar to improve symmetry and moved the text positioning again based on what looked best. The revisions focused on text placement, visibility, and aesthetic appeal.

1. Advertisement

3. The image used for the advertisement represents the broken relationship between the main
character and his girlfriend. The teddy had been hung from a branch tree. This teddy is shown in
the video as a prop which the female throws at the man. This can be represented as the bond
between the two. This image is also the same on as the one on the front cover of the digipak, this
gives a link between the two and allows the fans to recognise the album when they see it in the
shop.
The black banners at the top and bottom of the advert gives definition of what the details of the
album is such as the release date and band information. The use of the black allows these details
to stand out against the busy background that goes on around it. This also helps to simplify the
information so that it’s easier to pick out amongst the rest of the information.
On the advert we have also included a few songs which are on the album. This gives a little
insight into what is included within the digipak. These have been centralised so that they are part
of the main focus of the advert. This also why they are not on the black banners, so that they are
distinguished from the rest of the words.
The band logo has also been used twice in the bottom banner. We used this so that there
wouldn’t be the black spacing. This also demonstrates the bands logo to the audience, putting it
twice also shows symmetry which is nice to look at.
Final Version

4. Version 1
 This is the first version that we have come up with. This would serve as the base of what
we are going to have for the other future versions. The first version is what we have
originally designed and pictured. Our other designs are heavily influenced by this one.
 The background picture is the same as what the digipak had used. This shows how the
two are linked. The fans of the band would be looking to have some sort of recognition
between the two products.
 The text in the middle shows what we considered to be less important information. We
put it there because we wanted the more important information to be found, the
audience would have to look at the whole advertisement and all the information on it.
 The bands logo is on the advertisement so we can see what the advert is for. The use of
it being at the bottom is for the effect that it is the last thing that you will lay your eyes
on.

5. Version 2
 On this version of the advert we decided to make the writing easier to read. We did this
y swapping the band name and the release date. The date at the top was clashing with
the sky and was fairly hard to read.
 The black bar at the bottom was used so that the writing was clearer to read. From our
advert research we have also discovered that many people use the black bar so that the
picture is square just like the digipak front cover.
 On the bottom we have also repeated the logo for the symmetry, this also allowed us to
fill up some space between the edges of the date
 The band title is now above the album title, we decided to do this because it was the
idea that the album title should be with the information about the album, however we
decided when reviewing this version that it looked too crowded around the middle of
the advert.
 The background and the main body of the text have stayed the same as we are mainly
focusing on the top and bottom of the advert this time around.

6. Version 3
 The main focus of this version of the advert was, once again, the top and bottom of
it. Now with the added black bar this gives off the appearance of symmetry,
making it more appeasing to the eye.
 We have also made changes in the positioning of the text. With the date and band
reverting back to the original design. We chose to do this because we felt that it
looked best to have the bolder text at the bottom rather than the top
 The main body text has also been moved up so that it doesn’t block the picture.
This had been used ot see the full image which has been used