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Social Media and Face to Face Networking


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8 Top Tips on how social media can support face to face networking

Published in: Technology
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Social Media and Face to Face Networking

  1. 1. 8 ways Social Media can enhance Face-to-Face Networking
  2. 2. 1) Google search, first stop • Who are you going to meet? Look at which social media site comes up first in their name search • What can Google tell us about them? It will give an indication of their social • What can Google Images reveal media channel preferences • What does their work or industry say about them? • If they have a name used by many others, try combining “their name”+”their place of work” Pre-meeting preparation @TiffanyStJames
  3. 3. 2) Google Alerts and TweetbeepSet alerts in Google and Twitter tobe sent to your email for keywords:Their nameTheir companyRelevant industry news @TiffanyStJames
  4. 4. 3) Search for any relevant blogs Uses: - Find blogs they may have written or commented on - Find blogs that might be useful to your industry, your conversations @TiffanyStJames
  5. 5. 4) Check them out on LinkedIn • If they have an open public profile on LinkedIn or you are connected: check out their image to ensure you can visually identify them when you meet • See what groups they are a member of or participate in • Check out skills and interests @TiffanyStJames
  6. 6. 5) What other open Social Profiles tell us? • Where do they post and what are their interests? • Before meetings for mood • Checking availability • Similar interests • Tone @TiffanyStJames
  7. 7. 6) Before, during and after events, connectWhat social media opportunities can you take advantage of before an industry event?• Post your profile on closed event community apps if provided• Post your attendance on open event profiles and apps• Connect in advance with key individuals Let people know you have been• Let people know you are coming @TiffanyStJames
  8. 8. 7) Listen to, or engage on, the event twitter # Follow in twitter Listen in Hootsuite Listen in Topsy @TiffanyStJames
  9. 9. 8) Post-meeting Good Housekeeping Thank your hosts and clients Share funny moments Give people feedback, share insight Connect on LinkedIn within 48 hours @TiffanyStJames
  10. 10. When posting: Inform, Inspire, Educate & Engageor STOP IT! Inform Inspire Engage Educate @TiffanyStJames
  11. 11. Thank you, let’s keep talking… Tiffany St James Social Media Strategist @TiffanyStJames
  12. 12. Stimulation clientsGovernment MediaProduct Technology @TiffanyStJames
  13. 13. Digital: • strategy • training programmes • social engagement • amplification