1. Working Title:
What is it called? Coke Crusher
Target Platform:
What media platform/platforms would you release the product on? I would like to release my
product on gaming consoles and possibly as a mobile game
Genre:
What sort of a media product is it? A game
Language / Territories
What countries would you release it in? Would it be suitable worldwide or is it targeted at a specific
population? Is it unsuitable for any cultures or beliefs? I would try to release the game worldwide to
reach the widest audience possible
Synopsis / Treatment / Story / How the game plays:
What is your product about? Discuss how it works to communicate a message to the audience?
What is the main message? The products message is to buy coke as there branding is all over the
game.
One Line SalesPitch:
Sum up your product in one sentence. A sidescroller plat former where you collect coke to win.
Style (similar products and graphical style):
What product is yours similar to? Why have you used it for inspiration?
Discuss this in relation to conventions and art style
My game relates to conventions of any plat former where you move from side to side and
have to collect things and get to the end of the level to win. My game is inspired from Mario
as they have a similar pixel art style
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your product appeal to this person? My audience is 3+ as my game in not offensive
towards anyone and is also easy to play which can make it appealing for younger audience
2. Legal & Ethical Considerations:
Think about any offensive material you will include? There is no offensive material within the game
Will you restrict younger audiences engaging with it? No as the games age restriction is 3+ the
game is very child friendly
Will it offend any social groups/religions/ethnicities? My game won’t offend any religions or socials
groups as I will research into the religions ethnicities and socials groups backgrounds to ensure the
game doesn’t offend anyone.
How will you ensure you do not offend anyone? By researching anyone we could possibly offend to
ensure we don’t offend them
Is your product using characters/names/logos of existing ones? No it is not
Will your product be sufficiently different from existing ones to not get sued for copyright
infringement and how have you achieved this? Our game is not using anyones image but its own
coca-cola
