A formal proposal for myadvergame

1. Working Title:
Space Race
What is it called? This can change if you think of something better later
Target Platform:
DS, various websites.
What media platform/platforms would you release the product on?
Genre:
Video games
What sort of a media product is it?
Language / Territories
I could release it worldwide. It is suitable for all cultures and beliefs.
What countries would you release it in? Would it be suitable worldwide or is it targeted at a specific
population? Is it unsuitable for any cultures or beliefs?
Synopsis / Treatment / Story / How the game plays:
My product is about coca cola and how nice of a drink it is. You can see this through it’s use,
similar to an invincibility star in Mario, which shows It’s useful.
What is your product about? Discuss how it works to communicate a message to the audience?
What is the main message?
One Line SalesPitch:
Sum up your product in one sentence
A game that is out of this world.
Style (similar products and graphical style):
What product is yours similar to? Why have you used it for inspiration?
Discuss this in relation to conventions and art style
My product is similar to other pixelated games, such as Mario, with a simple left to right
format.
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your product appeal to this person?
My audience is 13-17 year olds, no specific gender, DE, needs driven.
Yes.
Legal & Ethical Considerations:
Think about any offensive material you will include? Space? Astronauts? American flag.
Will you restrict younger audiences engaging with it? No.
Will it offend any social groups/religions/ethnicities? No.
How will you ensure you do not offend anyone? Yes I will check over everything.
Is your product using characters/names/logos of existing ones? Yes (coca cola)
Will your product be sufficiently different from existing ones to not get sued for copyright
infringement and how have you achieved this? Yes, no other game has the same background and
will have different elements then mine.