This is the session on how to use hybrid events to create buzzworthy experiences, presented in Vancouver the 11 of January 2016 at Convening Leaders #PCMACL.
Hybrid events have the power to do more than just expose your brand and content to new audiences around the world. You'll hear several case studies on how adding a digital component rejuvenated stale events by increasing audience engagement and buzz for in-person and virtual participants.
After This Session You'll Be Able To:
· Distinguish between your audience's virtual and face to face engagement preferences to deliver events that resonate most
· Utilize your hybrid as a marketing tool to convert virtual to registered attendees
· Approach virtual and face to face formats holistically to build a long-term event strategy
if you need more info or you want to book Stefania Conti-Vecchi to speak at your event please contact firstname.lastname@example.org