2. Codes
Number Name Brief Description
1 Compliance They need to be honest and truthful with the
marketing campaigns.
2 Recognition of
marketing
communications
They need to make sure that the materials are
clearly identifiable in the form of
communications, advertisements and
advertorials.
3 Misleading
Adverts
You cannot lie about the abilities, functions of a
product that you are selling.
4 Harm and To make sure that your advertisements don’t
cause harm or offence.
5 Children To protect children from danger or from any
products.
6 Privacy Make sure you get permission from someone
use there face on advertisement.
13 Food, food
supplements
and associated
To not promote poor dietary habits/ health
benefits without any proof.
5. Mind Map
Strengths of using this method
- A clear understanding and going into details.
-Add more details.
Weaknesses of using this method
Intimidating to look at.
Did you like using this method? Why?
-I liked using this method because it helps me to work on my practical which
is to create my design.
7. Mood Board
Strengths of using this method
-Helps me to understand when it comes to the practical.
Weaknesses of using this method
-Trying to go into specific detail on what to include for my mood
board.
Did you like using this method? Why?
-I found this method helpful just like the mind map, I have
understood on what I can include next for my project.
9. Style Sheet
Strengths of using this method
-Helps me to understand what colour scheme I’m going to use
for my title of my project.
Weaknesses of using this method
Understanding what colours stand out more than other
colours.
Did you like using this method? Why?
-I found this method good it helped what style to use for my
title and the colour scheme to use for it.
11. Layout Plan
Strengths of using this method
-Knowing what my design would look like.
Weaknesses of using this method
-The coke bottle had white background around it and unable
to get rid of it.
Did you like using this method? Why?
-Yes because it’s given me an idea on how to design it on
photopia/photoshop.
14. Independent Brainstorm
Strengths of using this method
The strengths for an independent brainstorm is to come up
with ideas and share it in a group. To think of different ideas.
Weaknesses of using this method
Coming up with specific ideas, thinking of specific ideas/ going
into detail.
Did you like using this method? Why?
Yes because I can generate ideas from my planning to my
project.
15. Group Idea Generation
The sound of waves, birds, sand.
Coca Cola opening, fizzy, shaking a
Coca Cola bottle.
Happiness, cheerful, Lound noises.
16. Group Idea Generation
Strengths of using this method
Knowing what Ideas I will be using for my project.
Weaknesses of using this method
Not knowing what else I can include.
Did you like using this method? Why?
Yes because now I can use the generated ideas to come
up with my own ideas to put into my project.
17. Informal Pitch
Strengths of using this method
Talking about the age restrictions for a product.
To come up with different soundtracks.
Background images.
Target audience.
Weaknesses of using this method
Script on what to say.
The slogan.
Did you like using this method? Why?
Yes because I have come up with ideas such as the target audience, what is the
age restriction of a product. Talking about the slogan of a product. The important
part of this planning for me is the script, the background and the music in the
background of the radio advertisement.
18. Formal Proposal
Strengths of using this method
A title page.
The colour scheme.
Who is the target audience.
Weaknesses of using this method
Style of the fonts (size and style).
Speech.
Did you like using this method? Why?
Yes because I can analyse what I am using for my project, my ideas for
formal proposal is using a title page, the colour scheme and the target
audience (16-19).
19.
20. Initial Reaction
The advergame that I would be creating
is a platform game. I am feeling ok to
create a variety of characters on pixel art
seeing as I have used it before. I have not
used Photoshop to animate different
ideas before, but I am willing to give it a
go. I feel confident on using Photoshop
because I have used Photopea which is
similar.
21. Initial Reaction
Strengths of using this method
I have experience on doing pixel art.
Weaknesses of using this method
I find it hard to remember all the tools on Photoshop.
Did you like using this method? Why?
Yes because I can achieve my goal to use the tools on
Photoshop.
22. Sketches
This is my planning
sketch with I have
prepared to create on
Piskel. I have added
detail such as: character
design, health bar, coin,
flower, clouds and blocks.
I have added a variety of
colours for my designs. I
have created this sketch
by drawing squares. The
coca cola that is in the
characters hand, I have
added bubbles coming out
of it just to give it an
affect. For the flower I
have added a boomerang
23. Sketches
Strengths of using this method
Creating a variety of designs.
Adding colour to my designs.
Knowing that the game would be a platform game.
Weaknesses of using this method
Trying to keep the sizes the same on both sides.
Thinking of what kind of tone of colour.
The number of items(blocks/characters) that I want in the game.
Did you like using this method? Why?
Yes because I have learned how to layout my plan when it comes to
designing on piskel. Knowing what I can include from my planning.
Knowing what colour it is for the objects.
24. Formal Proposal
Strengths of using this method
Knowing what colour scheme I’m going to use.
Weaknesses of using this method
Not knowing all the editing tools.
Did you like using this method? Why?
Yes because I can come up with ideas for my adver game.
Editor's Notes
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
