The document proposes an adventure thriller project including a film, accompanying video game, and advertisements. The project aims to appeal to young adult males interested in paranormal themes and escapism. Production will involve skills learned in Photoshop and Premiere Pro to create pixel art assets, cutscenes, and advertisements. Sound effects and green screen techniques will also be used. Work will be evaluated through ongoing logs and a final self-reflection.

1. Proposal
1
Working Title:
What is it called? This can change if you think of something better later
Deadly Favours
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc. Use the
Audience Classifications PowerPoint on Blackboard to help you develop this section.
Why would your project appeal to this person? Discuss each audience element in relation to
content (why would your product appeal to the age group? Why would your product appeal to the
gender? Etc.)
My product appeals to young adults, this is as it is a thriller which may not appeal to a younger
audience. The colours are desaturated and the concept is focused around the idea of death which
adds to why this project is aimed at a mature audience. It is also aimed at the male working class
as my product provides a sense of escapism through the paranormal idea of ghost hunting. It
could also appeal to those who believe in ghosts/are interested in the idea of them and want to
explore it further or see concepts of them in film and game. The reason why my product is more
aimed at a male audience is due to the more horror/action side of the product.
When looking at psychographics my project appeals to ‘Socially Conscious Type A’ as the themes
within my project will go into depth about life and death, helping overs as well as family
relationships. My project will be focused on things like the ‘ripple effect’ and how your actions
affect lots of people indirectly, if this is beneficial or not.
Using the uses and gratifications theory I believe my project would be consumed for entertainment
purposes. It supplies a sense of escapism as my project concept explores paranormal and fictional
ideas which would be enjoyable as a sense of escapism from the real world.
Rationale (approx. 100 words)
Review your progress throughout the year- what skills and knowledge have you acquired?
How has the subjects you have studied this year informed your choice for this project?
What have you studied and how will it have a direct impact upon your project?
Throughout the year I’ve learnt how to edit using Premiere Pro for the Music Video project. This
will have a direct impact upon my project as I can use these skills to help make my gameplay and
cut scenes look more professional or clean. I can use a mix of Photoshop animation and Premiere
Pro in order to put my assets together efficiently and effectively. I can use Premiere Pro to ease
the process of scrolling in the gameplay as I won’t have to do it frame by frame. I could also use
Premiere Pro for effects if needed.
I’ve also learnt how to use photoshop effectively and how to do certain effects and editing using it
through tutorials, this will also impact my project as having a general understanding off the
software will assist me a lot. I also learnt how to do photo manipulation which informed my choice
in this project, in my film poster I can use this to my advantage and combine/edit images in order
to create a scene that wasn’t there beforehand. This would be very useful in the adventure genre
as setting is important.
Project Concept (approx. 200 words)
What is the concept for your project and what are you going to make?
What research will you need to conduct and how will it help you make your project?
The concept of my project is an adventure thriller film with accompanying game and
advertisements. For my game I’ll develop a menu screen, cutscene and an example of a level. As
for the advertisements I’ll create a magazine cover for the game and a film poster for the film. My
research will be focused on other pixel art games, game-based magazine covers and adventure
film posters. Looking into these areas will help me develop a project that follows convention and
looks professional. Using pre-existing works as a guide will certainly help me reach this goal. I can

2. Proposal
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look for similarities and techniques to replicate into my own project.
For pixel art games I could research and look into games like Terraria and Undertale. These
games utilise pixel art. Looking into things such as mechanics, sound effects and visuals can act
as a base for my own project/what to take inspiration from.
Production Techniques (approx. 150 words)
What specialist techniques do you need to consider? (e.g. green screen, Steadicam, post-
production, sound, etc)
Does this require any specialist equipment/training/demos?
I plan on using a green screen when taking photos for photo manipulation when editing. This will
require a green screen, which I have. I’ll also need a good lighting which I can get in a well-lit area
of my home. I will also need to record sounds for the video game adaptation, I’ve seen examples
of how professionals do foley work and can adapt this into my own techniques when recording. For
example: footsteps can be recorded by stomping in place on the ground of different surfaces.
When someone is doing this, I can hold a microphone near to the source of the sound to make
sure I get the sound. (mostly without any noise in the background)
I’ll also need to learn certain techniques using photoshop so I can edit well during production and
get the desired effect. I have already done some experimentation with photoshop in preparation for
this project so if I need to know how to do certain techniques during production, I can use tutorials
online.
Evaluation (approx. 50 words)
How do you plan to evaluate the work? Reference conducting on-going evaluation and your final
self-reflection, analysing your work and its outcomes.
I plan to evaluate my work as I go, I’ll keep a production log and reflect on each day of production.
I’ll take screenshots of my work then I’ll explain what went well, and what went wrong. From this I
can effectively plan my next day of production and what I need to do next. I’ll also have a final self-
reflection where I look at my project as a whole and evaluate it. My work will be split into segments
and from there I will critically analyse each part of my work. I’ll mention the positives and the
negatives so if I were to do it again, I’d know how to improve.

3. Proposal
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Schedule
WEEK OVERALL PLAN SPECIFIC TASKS
1 -Initial Responses
-Research
 Look at different story
writing techniques
(PROPP,
WWWWWH,
Todorov)
 Coming up with initial
ideas for the project
using the writing
techniques
 Picking an idea and
forming a mind map
and mood board
 Researching into
techniques and
conventions in other
mediums
2 -Planning OR
Experiments
 Create a style sheet
 Plan out fonts
 Plan out layout for
poster, magazine,
menu screen and
game
 Write a script for
cutscene
 Plan sound effects,
locations, contingency
plan etc
3 - Planning OR
Experiments
 Pixel art character
experiment
 Pixel art background
experiment
 Game magazine
cover experiment
 Foley over a
soundless clip
 Practice a walk cycle
animation and
background scrolling
 Beep box song
experiment
4 -Production OR
Synopsis/Proposal
 Start production
 Pixel art background
for town
 Character Design
 Start magazine cover
 Logo for film and
game
5 -Production OR
Synopsis/Proposal
 Do film synopsis for
the film
 Fill out proposal
6 -Production  Menu screen
 Second pixel art

4. Proposal
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background
 Walk cycle for
character
 Pixel art assets
(wildlife, objects etc)
7 -Production  Taking images for film
poster
 Music and sound
effect production
 More pixel art assets
(for cut scene, HUD
and boss battle)
 Pixel art ghost for
boss battle
 Pixel art townsmen
8 -Production  Film poster
production
 Pixel art background
and characters for
cutscene
 Finishing sound
effects and voice
effects
9 -Production  Magazine cover
production
 Finishing film poster
 Putting together all
the pixel art assets
together to create a
cutscene and level
10 -Evaluation  Evaluate each piece
of work
 Talk about what went
well, what didn’t, and
how to improve
Bibliography
At least 7 sources total and should include books, videos/films/video games, magazines and
newspaper articles etc.
1. Disney (2016) The Jungle Book
2. Bethesda Game Studios (2011) The Elder Scrolls V: Skyrim
3. Future Publishing (2018) Venom - Total Film
4. Future Publishing (2017) Total Film - Ghost in the shell
5. Re-Logic (2011) Terraria
6. Toby Fox (2015) Undertale
7. Bauer Media (2015) Empire – Terminator
8. Bauer Media (2012) Empire – The Hobbit