This document discusses the representation of age, gender, and social class in a magazine. For age, colloquial but non-profane language is used. Gender is represented through masculine colors like black, blue, and red. Social class is portrayed as middle class through language, colors, and photo shots that are not overly bold or close-up. Mid shots, gray, red, black, and powerful fonts indicate the middle class. Consistency in representation throughout reinforces the target social group.

1. Representation of age:
Age is shown on my magazine but the type of colloquial language used throughout. The language
whilst being very informal and casual still refrains away from swearing and using unnecessary
profanities that would be inappropriate for my target audience. An example of this would be in the
double page spread where the quote is bloody unbelievable, this is effective because it is very
colloquial and can typically be associated with younger people. Not only this but the pull quotes
would be quite bold as well as the masthead and coverlines in order to draw attention, they have
been like this because the colours and type of font used are most suitably made to target the middle
class that mine does.
Representation of Gender:
The way I have represented gender is by the type of colours used throughout the magazine. Instead
of adopting more stereotypical girl colour e.g. pink, purple and orange I have decided to use more
masculine colours such as black, blue and red. This represents the gender clearly because with the
colours being more suited to men it would therefore represent them more. This is effective because
with the use of these colours it becomes immediately clear for the buyer what gender this magazine
is aimed for which limits confusion.
Representation of Social class:
The way I have represented the social class I have aimed for is very much portrayed through my
representation of gender and age. With the social class I am aiming for being middle class the type
of language that would be used would not be completely foul language and colloquial, yet there
would be a certain amount used. As well as the social class being represented by age which is shown
by the colours and type of image used. For example the colours and quite bold and fairly varied, not
only that but, the images are mainly mid shots which shows a sense of middle class because it is not
fully strong in your face.
How I have represented the Social class:
Mid shot used, and the shot is
turned into black and white to show
that the social class is lower middle
class.
The colour grey used to
connote a masculine
sense to the magazine.
A strong colour red used
to again give a manly
vibe.
Strong and powerful
fonts.
The colour black used
the represent the
middle class.

2. The front cover can be seen to target the middle class social group because of the things highlighted
above, for example the black and white photo, the powerful fonts and the type of colours used. The
reason it can be seen to target this specific type of class is because it is out of the three main social
classes the one it can be mostly associated to. For example if you was reading an upper class
magazine there would not be such powerful colours and fonts used. Whereas, if you were targeting
the lower class, the camera shot that would be used more would be close ups in order to give of a
more violent and chaotic vibe.
The contents page represents the middle class because similarly to the front cover it has the same
qualities that were used to make the front cover middle class orientated. For example again the
colours used where not completely outstanding but likewise where not colours that did not stand
out. As well as the picture again being a mid-shot that is commonly associated with being a shot
used for the middle class and the background and colours of the picture being turned to black and
white. This is proven and effective by not using complete bold and outgoing colours which can be
construed as a more lower class colours, equally it is not just black and white which would be
commonly associated with the upper classes.
The picture has been
turned into black and
white. It also is a mid-
shot
There is again a wide
range of manly colours
with dark red and blue.
The contents isblack
and red with powerful
sub-headings.
The colours and font of
the headline is not a
completely aggressive,
but not completely
passive either.

3. The double page is the only page in the magazine that is a little irregular because the picture is not
typical of middle class because it is not clearly a mid-shot and the colour has been used in the
picture because having the Indie genre it is meant to be sporadic and irregular. This is effective
because in Indie/Rock magazines the type of audiences it targets are open to sporadic changes, but
do prefer consistency. However, there are still some features that represent the middle class, for
example the colours used again are similar to the other parts of the magazine. As well as the colours
that were chosen were used throughout the whole of the magazine, this is also conventional to the
middle social class because of order and consistency.
The text used is
black that is used to
show that is middle
class by the
consistency used
throughout the
whole of the
magazine.
The title is a
medium strength
colours that does
stand out but is not
other the top.
The picture in this
one is the only
thing that is
irregular for middle
class, however the
sporadic nature of
the genre indie
means that is
typical for it to be
like this.