This PowerPoint presentation accompanies N4 Communication & Management Communication published by Future Managers Pty Ltd. Its content relates to page 23 of the above named book.

1. What is a case study?
At this level, you will be given a short
“story” of an incident in the
workplace, which could involve two or
more people talking to each other
(verbal communication).
Some non-verbal communication
could also be described.

2. What will you be asked?
In addition to theory
(definitions, etc.), you will be
asked contextual questions as in
a comprehension test.

3. What do you need to know?
You need to understand the
theoretical background that is in
this module in order to answer
those questions.

4. What must you do?
Read the case study carefully in
order to see which
communication principles are
being illustrated.

5. Example
The scene is a job interview for
an office job and the
interviewee arrives in shorts
and sandals. The interviewer
frowns.

6. “The interviewee arrives in
shorts and sandals”
1. What type of communication is this?
2. The message is an element of
communication. What is the message in
this communication? Explain.

7. Answer
1. This is non-verbal, visual
communication with regard to clothing
(dress).
2. The message is that he/she is either
ignorant of how to behave in such a
situation or is deliberately showing
disrespect.

8. “The interviewer frowns.”
1. What type of communication is
this?
2. Feedback is an element of
communication. Explain the
feedback in this communication.

9. Answer
1. This is non-verbal visual
communication with regard to
kinesics (facial expression).
2. The frown indicates negative
feedback, showing disapproval of
the message that was sent by the
clothing.