This document outlines key concepts in media ethics, including:
- A brief history of media ethics from the penny press era to modern digital media and issues like WikiLeaks
- Basic ethical orientations like absolutism, utilitarianism, and situation ethics
- Conflicting loyalties journalists may face between duty to profession, employer, society
- Conflicts of interest such as relationships, finances, and corporate censorship
- Methods of accountability like ombudsmen, news councils, and professional organizations