3. formal proposal advergames
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This document proposes an advergame called "Working Title" that would be a 2D platformer game released worldwide on video game platforms for audiences ages 12 and older. The player controls a character who must jump and run over obstacles to rescue Coca-Cola from aliens, promoting Coca-Cola through its logo being the only one featured. The game is inspired by classic 2D platformers like The Legend of Zelda but without combat elements. It aims to avoid offending anyone through its cartoon flying saucer enemies and sole use of Coca-Cola's logo to advertise the beverage.
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3. formal proposal
This document provides an overview for an advergame called "Nano Cola adventures" that would be a sci-fi, side-scrolling game released worldwide on various media platforms. The game involves guiding a can of cola to win each level, similar to Mario games. The target audience would be ages 16-18. Considerations were made to avoid offensive, restricted, or copyrighted content.
Formal proposal advergame
This is an advergame targeted at younger audiences across all countries and languages. The player controls a Coke can that battles a Pepsi can, showing that Coke is better than its competitors. It takes inspiration from games like Pitfall with pixelated graphics and detail. The goal is to get the Coke can to the end of the map where the Pepsi can waits without offending any groups.
3. formal proposal game
This document proposes a 2D platformer video game where the player must collect Coca-Cola cans while avoiding Pepsi cans. The game is inspired by classic 2D games like Doom and aims to appeal to teenagers by promoting Coca-Cola in an entertaining format. Legal and ethical considerations include ensuring the game does not offend any groups and differs enough from existing games to avoid copyright issues.
Advergame proposal
This document provides an overview for a proposed videogame called "Coke pilgrim vs. the copyright law". The game would be released on PC and uses a retro art style. It tells a story promoting Coca-Cola over other drinks in a lighthearted and non-offensive way, aimed at audiences in developed nations. To avoid legal issues, the game does not directly use any real brands or logos besides Coca-Cola, and edits those to be sufficiently different from the real design.
Advergame formal proposal
This document proposes an "advergame" set during World War 1 that would promote Coca-Cola. The game would involve a character in a green helmet running across a trench to get a Coke from an enemy soldier in a grey helmet. The game aims to appeal to history enthusiasts aged 14 to 45. Potential legal and ethical issues are acknowledged, as some may find the use of historical military figures offensive, but it is intended to not be overtly offensive to most audiences.
3. formal proposal advergame
This advergame is a sidescrolling game for Photoshop where the player collects Coca-Cola cans for points. The game is inspired by pixel style games like Mario and appeals to all ages as there is no violence, offensive material, or bad language. The sole purpose is to promote the Coca-Cola brand in a fun, family-friendly game.
3. formal proposal advergame
This document provides a summary for a proposed video game called "Space Race". The game would be released on DS and various websites. It is inspired by pixelated side-scrolling games like Mario and would feature astronauts exploring space while being powered up by Coca-Cola in a similar way to invincibility stars. The target audience is 13-17 year olds in Germany who are needs-driven. While featuring existing brands like Coca-Cola, the game would have unique graphical elements to avoid copyright issues.
Advergame proposal (1)
You play as a bottle of Coca-Cola avoiding Pepsi cans by jumping in a 2D side-scrolling game. The game can be played on phones worldwide, appealing to any age, gender or social status with its simple and non-offensive gameplay inspired by Mario. Minor references will be made to Pepsi as the "bad guys" represented as cans that can be avoided by jumping, with logos slightly changed to avoid copyright issues.
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3. formal proposal
This document provides an overview for an advergame called "Nano Cola adventures" that would be a sci-fi, side-scrolling game released worldwide on various media platforms. The game involves guiding a can of cola to win each level, similar to Mario games. The target audience would be ages 16-18. Considerations were made to avoid offensive, restricted, or copyrighted content.
Formal proposal advergame
This is an advergame targeted at younger audiences across all countries and languages. The player controls a Coke can that battles a Pepsi can, showing that Coke is better than its competitors. It takes inspiration from games like Pitfall with pixelated graphics and detail. The goal is to get the Coke can to the end of the map where the Pepsi can waits without offending any groups.
3. formal proposal game
This document proposes a 2D platformer video game where the player must collect Coca-Cola cans while avoiding Pepsi cans. The game is inspired by classic 2D games like Doom and aims to appeal to teenagers by promoting Coca-Cola in an entertaining format. Legal and ethical considerations include ensuring the game does not offend any groups and differs enough from existing games to avoid copyright issues.
Advergame proposal
This document provides an overview for a proposed videogame called "Coke pilgrim vs. the copyright law". The game would be released on PC and uses a retro art style. It tells a story promoting Coca-Cola over other drinks in a lighthearted and non-offensive way, aimed at audiences in developed nations. To avoid legal issues, the game does not directly use any real brands or logos besides Coca-Cola, and edits those to be sufficiently different from the real design.
Advergame formal proposal
This document proposes an "advergame" set during World War 1 that would promote Coca-Cola. The game would involve a character in a green helmet running across a trench to get a Coke from an enemy soldier in a grey helmet. The game aims to appeal to history enthusiasts aged 14 to 45. Potential legal and ethical issues are acknowledged, as some may find the use of historical military figures offensive, but it is intended to not be overtly offensive to most audiences.
3. formal proposal advergame
This advergame is a sidescrolling game for Photoshop where the player collects Coca-Cola cans for points. The game is inspired by pixel style games like Mario and appeals to all ages as there is no violence, offensive material, or bad language. The sole purpose is to promote the Coca-Cola brand in a fun, family-friendly game.
3. formal proposal advergame
This document provides a summary for a proposed video game called "Space Race". The game would be released on DS and various websites. It is inspired by pixelated side-scrolling games like Mario and would feature astronauts exploring space while being powered up by Coca-Cola in a similar way to invincibility stars. The target audience is 13-17 year olds in Germany who are needs-driven. While featuring existing brands like Coca-Cola, the game would have unique graphical elements to avoid copyright issues.
Advergame proposal (1)
You play as a bottle of Coca-Cola avoiding Pepsi cans by jumping in a 2D side-scrolling game. The game can be played on phones worldwide, appealing to any age, gender or social status with its simple and non-offensive gameplay inspired by Mario. Minor references will be made to Pepsi as the "bad guys" represented as cans that can be avoided by jumping, with logos slightly changed to avoid copyright issues.
3. formal proposal game
This document outlines a proposed advergame called "Cola RPG" that promotes Coca-Cola. The game would have the player defeat monsters that turn into Coke cans. It aims to appeal to all ages and genders by associating Coke with fun and adventure. The developers believe the game avoids legal and ethical issues by directly advertising an existing product in a positive manner.
3. formal proposal
This advergame promotes Coca-Cola by having players control a Coca-Cola can character. Released worldwide on mobile and web, it is inspired by Google mini-games for its appealing style. The target audience is gamers and Coca-Cola drinkers ages 4-16 without regard to gender. The game avoids offensive content to remain kid-friendly and non-offensive to social groups.
Advergame proposal
This document provides a summary for a proposed mobile and computer game called "Coca Cola Halloween Dash." The game is a 2D, indie/pop style platformer set in English for worldwide audiences. Players must collect all the collectible caps in the game levels before finishing to earn a special reward. The game aims to target a younger male audience through its similarities to popular games like Terreria and Minecraft. It was designed to not include any offensive, unethical, or copyrighted material that could restrict audiences or offend social groups.
3. formal proposal advergame
This advergame promotes Coca Cola by having players jump between bottles that increase in height to reach a Coca Cola can to win. The game targets 16-19 year old males and females of any social status in the United Kingdom in English. To avoid legal issues, the game will not include offensive content and will blur the Coca Cola logo to differentiate it from the real brand.
Christmas advert proposal
This document outlines a proposed Christmas-themed advergame that would promote Coca-Cola. The game would have the player tackle obstacles to collect presents, including a Coke can, to win. It draws inspiration from Super Mario in its gameplay of defeating objects. The target audience is teenagers and young adults who enjoy gaming and PCs. Legal considerations include ensuring the game does not offend any groups and avoids copyright issues.
3. formal proposal for game
This document provides a concept for an advergame called "Fire Jump" that would be played online. In the game, the player controls a human character who must jump across moving stones to avoid falling into fire and reach a cola can. The game is inspired by classic platformers and aims to promote the refreshing taste of cola to players ages 10 and older without offending any cultures, beliefs, or copyrights.
3. formal proposal
The document proposes an "Coca Cola Bottle Pick Up Game" advert game that would be released on social media platforms. The game genre is described as "covert advertising" to promote the Coca Cola brand. Players control a character navigating levels to collect Coca Cola bottles while avoiding obstacles, with the goal of getting the character from the bottom to the top of each level. The target audience is described as ages 7 and up of all genders, with younger audiences seen as most attracted to the game. Some potential legal and ethical considerations are briefly discussed, such as avoiding offense and not directly copying or infringing on existing games.
p1 formal proposal advergame
This document proposes an "advergame" called "Sip 'n' Dip" to promote Coca-Cola. The game would be released as a mobile app worldwide without language barriers. Players control a Coca-Cola "super hero" collecting tokens while avoiding obstacles. The goal is to subconsciously associate playing and enjoying the game with the Coca-Cola brand. It draws inspiration from similar pixel-art advergames and aims to appeal to people of any age or background by prominently featuring the Coca-Cola name and being inoffensive.
3. formal proposal advergame
This document outlines an "advergame" called Cola JumpTM that would promote Coca-Cola on YouTube and mobile devices. The game would show a can of Coke helping characters reach the top of the screen for prizes, similar to the game Doodle Jump. It would target all ages and demographics in countries like the USA, UK, and Asia with a simple, upbeat design. The one-sentence pitch is that it shows "a drink that jumps up for joy." Care was taken to not directly criticize competitors and to follow advertising standards codes to avoid offending any groups.
3.%20 formal%20proposal (2)
Our main character Jeff must jump from Coca Cola can to Coca Cola bottle to collect bottle lids that make him stronger as he reaches the end. The game is aimed to resemble an 8-bit Mario game and appeal to children aged 5 to 12 by being bright, fun and fast. It uses the Coca Cola brand to communicate a message in a way that should not offend any social or religious groups.
3. formal proposal
The radio advertisement promotes Coca-Cola as a drink that can help listeners escape from stress and find peace. It aims to appeal to a worldwide audience ages 16 to 19 by evoking the relaxed summer vibes of classic Coke posters. As a major brand, Coca-Cola ensures the ad avoids offensive content and respects all cultures and beliefs to prevent legal issues.
Proposal
The game is called "Coke Run" and is a side-scrolling mobile or computer game where the player controls an adventurous Coke can jumping over Pepsi cans. The goal is to jump over the Pepsi cans and reach the finish line, conveying the message to buy Coke instead of Pepsi. It was inspired by Mario games involving side-scrolling and jumping over obstacles. The game aims to appeal to all ages and social classes with simple, fun gameplay. No offensive content is included and copyright is avoided through using only brand colors instead of names or images.
3. formal proposal game
This summary describes an advergame called "punk can kick" where the goal is to kick a coke can into a bin. It is inspired by platform games and aimed at teens and young adults. Some legal considerations include potentially offensive symbols suggesting reckless behavior but the game promotes an anti-littering message. Copyright issues are avoided by not directly using logos but only suggesting brands through color.
3. formal proposal advergame
This advert game promotes Coca-Cola in a Final Fantasy-inspired style. The player defeats an imp enemy that drops a Coca-Cola can. The main message is that Coca-Cola refreshes you like defeating enemies. It targets children and teenagers of both genders worldwide with cartoon violence appealing to that audience. Legal considerations include ensuring the game differentiates itself enough from Final Fantasy to avoid copyright issues.
Formal proposal advergame
The document proposes an advergame for Coca Cola that would be released on all platforms worldwide. The game involves collecting Coca Cola cans while avoiding obstacles and jumping on platforms. Its target audience is teens and young adults, and it aims to promote the Coca Cola brand in a fun, inclusive way without offensive or discriminatory material. Legal considerations include using a pixelated version of the Coca Cola logo to avoid potential copyright issues.
3. formal proposal (js)
This document outlines a proposed Coca Cola advertising game that would be released on gaming consoles and PC. The side-scrolling game's goal is to guide the player's character to the finish without falling, while a Coca Cola logo is displayed in the background. The target audience is teenagers of all genders who want to have fun. Legal considerations include using the Coca Cola logo and character, so ensuring the game is sufficiently different from any copyrighted works.
Formal proospal advergame
The game has the player controlling a Coca-Cola can protagonist who crushes other cans to collect them for recycling. It is inspired by side-scrolling games like Super Mario Bros. and Sonic and aims to appeal to pre-teens and young adults with its message of recycling in a fun and non-offensive manner similar to those classic games.
3. formal proposal
This document provides an overview for a proposed videogame called "Coke pilgrim vs. the copyright law". The game would be released on PC and use a retro art style. It would target worldwide audiences of all ages and cultures. The goal of the game is to communicate the message that Coke is better than other drink options, without directly using any real brand names or logos besides Coca-Cola to avoid legal issues.
Advergame proposal
This document outlines a proposed advergame for Coca-Cola called "Coca Cola Game". The game would be suitable for worldwide release on online and mobile platforms. Players work together in teams to race through different levels and roads to reach the finish line before a timer runs out, promoting a positive message of teamwork. The target audience is males aged 12-17, as the easy gameplay may become boring for older audiences. No offensive material, social groups, religions, or existing copyrighted content will be included to avoid legal issues.
3. formal proposal
This document outlines an "Advergame" called "Coke too good to lose" that would be released on iOS. It is an 8-bit side scrolling game where the player chases a lost Coke can down the street, communicating Coke's message that it is too nice to lose. The target audience is 12-16 year olds who would understand the game concept, though it is open to all ages. Some legal considerations include using a logo similar enough to Coke's to invoke the brand but different enough to avoid copyright claims.
3. formal proposal advergame
This document outlines an advergame called "AJ Cokey" that would be released online in Western countries. The game guides a Coke can through space to avoid oncoming bullets, communicating Coke's message in a fun and easy-to-play format inspired by Space Invaders. The target audience is teenagers and young adults aged 15-21. It avoids offensive or restricted content so as not to offend any groups while differentiating sufficiently from existing games to avoid copyright issues.
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3. formal proposal game
This document outlines a proposed advergame called "Cola RPG" that promotes Coca-Cola. The game would have the player defeat monsters that turn into Coke cans. It aims to appeal to all ages and genders by associating Coke with fun and adventure. The developers believe the game avoids legal and ethical issues by directly advertising an existing product in a positive manner.
3. formal proposal
This advergame promotes Coca-Cola by having players control a Coca-Cola can character. Released worldwide on mobile and web, it is inspired by Google mini-games for its appealing style. The target audience is gamers and Coca-Cola drinkers ages 4-16 without regard to gender. The game avoids offensive content to remain kid-friendly and non-offensive to social groups.
Advergame proposal
This document provides a summary for a proposed mobile and computer game called "Coca Cola Halloween Dash." The game is a 2D, indie/pop style platformer set in English for worldwide audiences. Players must collect all the collectible caps in the game levels before finishing to earn a special reward. The game aims to target a younger male audience through its similarities to popular games like Terreria and Minecraft. It was designed to not include any offensive, unethical, or copyrighted material that could restrict audiences or offend social groups.
3. formal proposal advergame
This advergame promotes Coca Cola by having players jump between bottles that increase in height to reach a Coca Cola can to win. The game targets 16-19 year old males and females of any social status in the United Kingdom in English. To avoid legal issues, the game will not include offensive content and will blur the Coca Cola logo to differentiate it from the real brand.
Christmas advert proposal
This document outlines a proposed Christmas-themed advergame that would promote Coca-Cola. The game would have the player tackle obstacles to collect presents, including a Coke can, to win. It draws inspiration from Super Mario in its gameplay of defeating objects. The target audience is teenagers and young adults who enjoy gaming and PCs. Legal considerations include ensuring the game does not offend any groups and avoids copyright issues.
3. formal proposal for game
This document provides a concept for an advergame called "Fire Jump" that would be played online. In the game, the player controls a human character who must jump across moving stones to avoid falling into fire and reach a cola can. The game is inspired by classic platformers and aims to promote the refreshing taste of cola to players ages 10 and older without offending any cultures, beliefs, or copyrights.
3. formal proposal
The document proposes an "Coca Cola Bottle Pick Up Game" advert game that would be released on social media platforms. The game genre is described as "covert advertising" to promote the Coca Cola brand. Players control a character navigating levels to collect Coca Cola bottles while avoiding obstacles, with the goal of getting the character from the bottom to the top of each level. The target audience is described as ages 7 and up of all genders, with younger audiences seen as most attracted to the game. Some potential legal and ethical considerations are briefly discussed, such as avoiding offense and not directly copying or infringing on existing games.
p1 formal proposal advergame
This document proposes an "advergame" called "Sip 'n' Dip" to promote Coca-Cola. The game would be released as a mobile app worldwide without language barriers. Players control a Coca-Cola "super hero" collecting tokens while avoiding obstacles. The goal is to subconsciously associate playing and enjoying the game with the Coca-Cola brand. It draws inspiration from similar pixel-art advergames and aims to appeal to people of any age or background by prominently featuring the Coca-Cola name and being inoffensive.
3. formal proposal advergame
This document outlines an "advergame" called Cola JumpTM that would promote Coca-Cola on YouTube and mobile devices. The game would show a can of Coke helping characters reach the top of the screen for prizes, similar to the game Doodle Jump. It would target all ages and demographics in countries like the USA, UK, and Asia with a simple, upbeat design. The one-sentence pitch is that it shows "a drink that jumps up for joy." Care was taken to not directly criticize competitors and to follow advertising standards codes to avoid offending any groups.
3.%20 formal%20proposal (2)
Our main character Jeff must jump from Coca Cola can to Coca Cola bottle to collect bottle lids that make him stronger as he reaches the end. The game is aimed to resemble an 8-bit Mario game and appeal to children aged 5 to 12 by being bright, fun and fast. It uses the Coca Cola brand to communicate a message in a way that should not offend any social or religious groups.
3. formal proposal
The radio advertisement promotes Coca-Cola as a drink that can help listeners escape from stress and find peace. It aims to appeal to a worldwide audience ages 16 to 19 by evoking the relaxed summer vibes of classic Coke posters. As a major brand, Coca-Cola ensures the ad avoids offensive content and respects all cultures and beliefs to prevent legal issues.
Proposal
The game is called "Coke Run" and is a side-scrolling mobile or computer game where the player controls an adventurous Coke can jumping over Pepsi cans. The goal is to jump over the Pepsi cans and reach the finish line, conveying the message to buy Coke instead of Pepsi. It was inspired by Mario games involving side-scrolling and jumping over obstacles. The game aims to appeal to all ages and social classes with simple, fun gameplay. No offensive content is included and copyright is avoided through using only brand colors instead of names or images.
3. formal proposal game
This summary describes an advergame called "punk can kick" where the goal is to kick a coke can into a bin. It is inspired by platform games and aimed at teens and young adults. Some legal considerations include potentially offensive symbols suggesting reckless behavior but the game promotes an anti-littering message. Copyright issues are avoided by not directly using logos but only suggesting brands through color.
3. formal proposal advergame
This advert game promotes Coca-Cola in a Final Fantasy-inspired style. The player defeats an imp enemy that drops a Coca-Cola can. The main message is that Coca-Cola refreshes you like defeating enemies. It targets children and teenagers of both genders worldwide with cartoon violence appealing to that audience. Legal considerations include ensuring the game differentiates itself enough from Final Fantasy to avoid copyright issues.
Formal proposal advergame
The document proposes an advergame for Coca Cola that would be released on all platforms worldwide. The game involves collecting Coca Cola cans while avoiding obstacles and jumping on platforms. Its target audience is teens and young adults, and it aims to promote the Coca Cola brand in a fun, inclusive way without offensive or discriminatory material. Legal considerations include using a pixelated version of the Coca Cola logo to avoid potential copyright issues.
3. formal proposal (js)
This document outlines a proposed Coca Cola advertising game that would be released on gaming consoles and PC. The side-scrolling game's goal is to guide the player's character to the finish without falling, while a Coca Cola logo is displayed in the background. The target audience is teenagers of all genders who want to have fun. Legal considerations include using the Coca Cola logo and character, so ensuring the game is sufficiently different from any copyrighted works.
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Similar to 3. formal proposal advergames
Formal proospal advergame
The game has the player controlling a Coca-Cola can protagonist who crushes other cans to collect them for recycling. It is inspired by side-scrolling games like Super Mario Bros. and Sonic and aims to appeal to pre-teens and young adults with its message of recycling in a fun and non-offensive manner similar to those classic games.
3. formal proposal
This document provides an overview for a proposed videogame called "Coke pilgrim vs. the copyright law". The game would be released on PC and use a retro art style. It would target worldwide audiences of all ages and cultures. The goal of the game is to communicate the message that Coke is better than other drink options, without directly using any real brand names or logos besides Coca-Cola to avoid legal issues.
Advergame proposal
This document outlines a proposed advergame for Coca-Cola called "Coca Cola Game". The game would be suitable for worldwide release on online and mobile platforms. Players work together in teams to race through different levels and roads to reach the finish line before a timer runs out, promoting a positive message of teamwork. The target audience is males aged 12-17, as the easy gameplay may become boring for older audiences. No offensive material, social groups, religions, or existing copyrighted content will be included to avoid legal issues.
3. formal proposal
This document outlines an "Advergame" called "Coke too good to lose" that would be released on iOS. It is an 8-bit side scrolling game where the player chases a lost Coke can down the street, communicating Coke's message that it is too nice to lose. The target audience is 12-16 year olds who would understand the game concept, though it is open to all ages. Some legal considerations include using a logo similar enough to Coke's to invoke the brand but different enough to avoid copyright claims.
3. formal proposal advergame
This document outlines an advergame called "AJ Cokey" that would be released online in Western countries. The game guides a Coke can through space to avoid oncoming bullets, communicating Coke's message in a fun and easy-to-play format inspired by Space Invaders. The target audience is teenagers and young adults aged 15-21. It avoids offensive or restricted content so as not to offend any groups while differentiating sufficiently from existing games to avoid copyright issues.
3. formal proposal advergame
This document outlines an advergame called "AJ Cokey" that would be released online in Western countries. The game guides a Coke can through space to avoid oncoming bullets, communicating Coke's message in a fun and easy-to-play format similar to Space Invaders. The target audience is teenagers and young adults aged 15-21. It avoids offensive or restricted content so as not to offend any groups while differentiating sufficiently from existing games to avoid copyright issues.
3. formal proposal 2
This mobile game allows players to deliver Coke cans to doors to earn points in a pixel art style. The quick, simple gameplay is meant to appeal to tech-savvy children aged 13-16 in Western countries. While promoting the Coke brand, the game avoids offensive content and does not directly use Coke's logo or characters to reduce legal and ethical risks.
Proposal
The game is called "Coke Run" and is a side-scrolling game where the player controls an adventurous Coke can jumping over Pepsi cans. The game is targeted at mobile and computer platforms for worldwide release and aims to appeal to all ages and social classes by being simple and fun. While inspired by Mario in its gameplay mechanics, the game does not include any offensive, religious, or copyrighted content.
Formal Proposal
This advergame promotes Coca-Cola by telling the story of Santa delivering Coke down chimneys. It would be released on YouTube and Facebook, targeting 16-19 year olds. The game's style is similar to other Coca-Cola ads and it avoids offensive or legally problematic content by sticking to the Coke brand and theme of Christmas delivery without explicit images or text.
Advergame formal proposal
This document proposes a side-scrolling platformer and shooter video game called "Coca-Cola: Invasion" where the player controls a worker in a Coke factory. Aliens crash into the factory in a UFO and mutate into Coke products that must be defeated. The game is inspired by 8-bit classics like Mega Man and targets gaming fans of all genders who enjoy platformers and shooters. Considerations are given to customization options, avoiding offensive content, and ensuring only Coca-Cola branding is used to avoid legal issues.
3. formal proposal advergame.
This document proposes an advergame to advertise Coca-Cola that would be released worldwide on the internet. The game would tell a story through a Coca-Cola bottle to send the main message of advertising the brand and drink. It would appeal to all ages and ensure no one is offended by including only PG rated material.
Advergame formal proposal
This document proposes an advergame called "Advergame: Coca-Cola" that would promote Coca-Cola. It would be released on computers and mobile devices worldwide without needing translation. The pixel art style game would have the player adventure through a cave to obtain Coca-Cola. The main message is to get the player to want Coca-Cola. The target audience is 13-21 year olds of all genders, races, and orientations as it provides a retro experience for older players and something new for younger ones. Only Coca-Cola's name and logo would be used under fair use. Others would review it to ensure no offensive material.
Advergame proposal.docx
This document outlines an arcade-style mobile or PC game called "Coke Advergame" that promotes Coca-Cola. The game's narrative involves a Coke ninja stealing all the Coke supplies, and the player must defeat them to reclaim their stash. Stylistically, it draws inspiration from fighting games like Street Fighter with a similar layout. The target audience is anyone aged 14+ as the game aims to convey that Coke is so enjoyable people would fight for it. Legal considerations include ensuring no offensive content through pixelated fighting and restricting younger audiences.
4. proposal game
This document proposes an 8-bit side-scroller game called "Breadcrumbs and Cola" to be published on Coca-Cola's website to promote the brand's message of being joyous, seasonal, and fun. The target audience is children who are most attracted to video games and susceptible to encoded messaging. The game style would be similar to retro Coke advergames without restrictive content to potentially offend audiences while utilizing Coca-Cola's characters, names and logos to promote the brand.
Formal pro game
This mobile game advertises Coca-Cola by having players race as either a businessman or duck to reach a Coke bottle finish line. Players ages 16-19 will enjoy the cartoon animation style and competing against others in the single or multiplayer racing game. As the game simply uses the Coke logo and creates original characters otherwise, it should not face legal issues for copyright infringement.
Formal final
The game is called Coca Cola Hop, an advergame and mobile platform game where the player controls a character jumping on platforms to collect a Coca Cola can as the prize. It will be released worldwide on all platforms simultaneously, as it is suitable for all ages and cultures without causing offense. The simple 2D side-scrolling arcade game style takes inspiration from Mario to be recognizable while reinforcing the Coca Cola brand through repetition of the name and portrayal of the drink as a quality prize. The target audience is people aged 16-19 of both genders who would be familiar with classic arcade games and the Coca Cola brand.
Formal final
The game is called Coca Cola Hop, an advergame and mobile platform game where the player controls a character jumping on platforms to collect a Coca Cola can as the prize. It would be released worldwide on all platforms simultaneously, as it is suitable for all ages and cultures without causing offense. The simple 2D side-scrolling arcade style reinforces the Coca Cola brand through repetition of the name and portraying it as a quality prize, with the main message being that Coca Cola is a top quality prize. The target audience is ages 16-19 of both genders, as they would recognize and enjoy the classic arcade style.
3. formal proposal advergame
1) The document proposes an "Advergame" for Coca Cola to be released on YouTube and as GIFs online.
2) The game would have players try to explode a Coca Cola can, exciting viewers and increasing brand awareness and sales.
3) It draws inspiration from "Angry Birds" for its style, targeting men and women aged 10-40 who would recognize elements from that game.
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The document describes the process the author went through to design a magazine cover and back cover. They began by adding images and text to the front cover, then refined it with more relevant images and swapped some text. They tried different fonts for the title. Later, they added a barcode, price, and date to make it look more authentic, and designed the back cover which included a separate advertisement with a character and release information. They refined details and corrected inconsistencies between the front and back covers.
5. fmp pre production
The document discusses the design of promotional materials for a fantasy film, including fonts, images, colors, layouts, and storyboards. Two initial layout designs are proposed: a single page with a large photo on one side and text on the other, and a design with more images and battle close-ups. Poster designs might include maps, landscapes, or battle collages. Props and locations needed include computers, magazines, and outdoor fields. Contingency plans address potential issues like data loss, software problems, and health concerns. A schedule outlines tasks for each day like taking photos, editing, adding text, and finalizing designs.
4. fmp proposal
This proposal outlines a print-based product called "The Insider" that will review and critique new film and media releases. It will consist of a front and back cover along with a double-page spread reviewing an upcoming release. Research on promotional materials like posters informed how images, colors, and fonts should be used based on the style and content. The target audience is 16-24 year old middle to upper class "belongers" who will find reviews of applicable entertainment. Legal and ethical considerations were that references and reviews alone should not be openly offensive, and younger audiences or social groups will not be restricted or offended by the content.
3. fmp production experiments 2
Cameron Bird conducted experiments to determine the best layout and design for a magazine page. They tested different image types and found that bright, expansive images worked best. They also rearranged the text into three columns per page, as is typical in most magazines. After testing different fonts, they selected three fonts to use for different sections of text. In their final product, they plan to incorporate quiet, mellow images alongside columns of text, with one full page image and text on the facing page.
2. fmp research
The document discusses research conducted on existing movie posters and trailers to identify common design elements, including a minimalist approach and focusing on villains or slogans over heroes. Questionnaires were used to understand the target audience, which is identified as teenagers and young adults who prefer comedic and realistic films over fantastical ones. Interviews provided insights into what draws people to magazines and what content would encourage customers to purchase one.
1. fmp initial plans 1
This document outlines Cameron Bird's initial plans for a class project, including ideas such as creating a movie poster, magazine articles, a teaser trailer, and shirt design. The poster and magazine ideas would showcase and promote an upcoming fictional film. A teaser trailer would depict vague plot moments without giving away important details. Reviews in a magazine could generate interest and attract different audiences. The shirt design would advertise the film while making a profit. Color schemes and character poses in mood boards influenced focusing on individual character posters. An informal proposal describes a print ad campaign including a magazine cover and article spread to promote the reviewed fictional movie to a middle-class, youth audience. Discounted ideas like a soundtrack or clothing brand were deemed too small-
1. initial plans
The document outlines initial plans made by Cameron Bird that involve creating a mind map. A mind map is a diagram used to visually organize information and represents ideas and concepts connected to a central theme or topic. The document suggests Cameron Bird intends to use a mind mapping technique to help organize and structure their initial plans.
7. evaluation
Cameron Bird evaluated the design of a front magazine cover. Through research, they noticed common layout elements like mastheads and article placements. Planning allowed them to focus on an optimal design. Time management was spent perfecting elements like a double-page spread. Peer feedback noted the effective use of color while suggesting improvements like catchier headlines or a colored background.
6. production reflection
Cameron Bird created a magazine mockup to practice layout and design techniques. He started with simple text boxes but changed the masthead to go across the top with space for a crown graphic. To advertise other articles he cropped backgrounds and left characters visible to avoid color clashes. For one article he used purple bars and coloring to highlight and box it in. On a double page spread he included a large article paired with an image to summarize the topic and catch readers' eyes. He used a white background for writing to make it stand out against darker images.
5. pre production
The document discusses pre-production plans for a game magazine, including potential fonts, color schemes, cover art concepts, props and locations needed, contingency planning, health and safety considerations, and a schedule. It lists fonts like Verdana, Viner Hand ITC, and Comic Sans that appeal to different game styles. The color scheme aims to seem elegant and professional using purple. Cover art concepts include implied violence and mystery or a brighter, family-friendly style. No props or locations are needed beyond computers and Photoshop. Contingency plans address potential issues like lost work or unfitting drafts. Health risks like paper cuts, eye strain, and headaches will be avoided through care and breaks. An 8-day schedule outlines
4. proposal
This proposal outlines a virtual magazine called "virtual mayhem" that will provide news, information, and content about video games to its target audience of middle to high class teenagers and adults with interests in gaming. The magazine will feature articles on current games, trends, and upcoming releases. Some content may feature violent themes or depictions that require an age rating. Notifications will be provided to avoid offending certain religious groups. The magazine's genre and format will be unique enough to avoid copyright issues compared to other existing gaming products.
3. production experiments
The document describes experiments with redesigning a magazine cover. The designer wanted to make the fish on the cover bigger and depict a look of panic rather than calmness. They also wanted to tease additional articles rather than just show the big catch. A red orb was included to be eye-catching and allow the information to apply to more than just fishers. The color palette uses mainly hot and cold core colors. In reflection, the designer notes they will include the red bubble feature and arrangement of titles, images, and headings in the final product.
2. research
The document provides an analysis of existing magazine products. It describes common features like highlighting text over images and utilizing colors. Aspects that will be included in the author's own work are highlighted text and a boxy column design. An audience profile outlines the target readers as 14-20 year olds of either gender from middle-to-high income families interested in game reviews and upcoming releases. The magazine content aims to appeal to this demographic.
1. initial plans
The document discusses initial plans for a project which include creating a mind map and mood board. An analysis of the mood board found repetition in colors, styles, and tones across collected images, with most having a central character. The mood board will influence the final product by replicating colors and positioning of images that appear consistent across references.
7. evaluation
The document provides an evaluation of Cameron Bird's production process for an FMP game project. It summarizes the research, planning, time management, technical qualities, aesthetic qualities, audience appeal, and peer feedback aspects of the project. For the research, Cameron looked at games like Castle Crashers and Scott Pilgrim vs the World to help decide on an action-comedy style. The planning period was useful for designing characters and world elements, though tasks were sometimes jumped around. Time management was inconsistent, with too much spent on minor details at times. Technically, animations and movement were attempted but proved difficult given pixel limitations. Aesthetically, more could be done to refine character designs. The game was designed to appeal
6. production reflection
The document describes Cameron Bird's process for creating characters for a game production. He first created a likable human hero and then contrasted it with an inhuman, manic villain. He also added additional layers including multiple locations and minions controlled by the villain that could appear as enemies. Finally, he created a background that would scale appropriately to the characters' heights and widths.
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