2. Codes
Number Name Brief Description
1 Compliance Make sure you don’t lie don’t break the law and
dont include any images that may be considered
indecent in your advert.
2 Recognition of
marketing
communications
Clearly identifiyable as marketing communications /
advertisements / advertorials
3 Misleading Adverts Cannot lie about the product, its abilities/functions
or price
4 Harm and Offence Cannot offend people
5 Children Cannot promote dangerous behavior in children
annot pressure children into buying your products.
6 Privacy Get written permission from celebrities.
13 Food, food
supplements
and associated
health or nutritional
Cant promote poor dietary habits
Cannot tell people your product has heal
Th benefits without proof to back it up.
5. Mind Map
• Strengths of using this method
– Get a good idea of what I could possibly do
• Weaknesses of using this method
– Might scrap a lot of the ideas
• Did you like using this method? Why?
• I like using this method because I can just
quickly brain storm a couple ideas at a time.
7. Mood Board
• Strengths of using this method
Good to see what pictures can represent what your
doing.
• Weaknesses of using this method
Cant really provide many details with this method.
• Did you like using this method? Why?
• I don’t mind this method but I would only use it if
I was doing something that would require
pictures in it.
8. Style Sheet
Coca cola type font good for slogan
Good for a happy slogan if the
theme was happy
This font is good if the slogan was made for
someone who is on a date or for valentines. Good if the slogan
was made for kids
to give it a primary
school vibe
9. Style Sheet
• Strengths of using this method
– Find out what style fonts and colours are available for
this specific poster
• Weaknesses of using this method
– They might not suit the poster and can be time
consuming if you like taking time.
• Did you like using this method? Why?
• I’d personally only use this type of planning if I
didn’t know what colour or font I wanted to use
on a poster or anything like that.
10. Layout Plan
The photos on
outside are
going to be on
the background
as well
Slogan:
anyone can
party with
coca-cola
11. Layout Plan
• Strengths of using this method
– Get an idea of what it could look like
• Weaknesses of using this method
– Cant get rid of the white bits on the sides of the
photos
• Did you like using this method? Why?
• No because you cant do half the things you
can on photoshop.
12.
13. Independent Brainstorm
Silence going into someone opening a Coca-Cola bottle with the music slowly fading in
from the glass bottle and then the same person will finish it and smash it on floor turn to
Microphone and whisper nice then the music will start thumping real loud and then we
hear him say everyone can party with Coca-Cola with the music still in background.
Or we can nothing but the party and people having fun also being able to hear they're
footsteps and have it as some sort of silent disco.
Would need some coca cola sound effects such as opening the Coca-Cola bottle and the
aaahhhh of the guy tasting it with some other sounds like tapping the coca cola bottle
and blowing into it.
14. Independent Brainstorm
• Strengths of using this method
– You can do a full blow and just type the first thing that comes to
your mind.
• Weaknesses of using this method
– No one else can interfere with this due to it being yourself
which is bad because sometimes you need some help from
people.
• Did you like using this method? Why?
• I sort of like using this method to get the ideas out of my
head but that’s about it.
15. Group Idea Generation
Silence going into someone opening a Coca-Cola bottle with the music slowly fading in
from the glass bottle and then the same person will finish it and smash it on floor turn to
Microphone and whisper nice then the music will start thumping real loud and then we
hear him say everyone can party with Coca-Cola with the music still in background.
Would need some coca cola sound effects such as opening the Coca-Cola bottle and the
aaahhhh of the guy tasting it with some other sounds like tapping the coca cola bottle and
blowing into it.
We are going to have someone say anyone can party with coca-cola three quarters of the
way through the radio advert.
16. Group Idea Generation
• Strengths of using this method
– You can braindtorm with someone else and work
on developing the ideas
• Weaknesses of using this method
– Ideas can clash
• Did you like using this method? Why?
• I like using it to get ideas from others.
17. Informal Pitch
• Strengths of using this method
– Get teacher advice
• Weaknesses of using this method
– Can make you change things that you don’t want to
change
• Did you like using this method? Why?
• I don’t mind this method because you get really
helpful advice.
18. Formal Proposal
• Strengths of using this method
• Weaknesses of using this method
• Did you like using this method? Why?
19.
20. Initial Reaction
• Confused because photoshop is meant to edit
photos and we are about to make a little
game.
• Looks difficult because ive never drawn in
pixels
• Cant draw so im kinda fluffed
• Hopefully the tools will do everything for me.
• i thought I liked chairs but chair attack me
because it hurt my bum
21. Initial Reaction
• Strengths of using this method
– My brain can explode on page and type the first
thing that come to mind.
• Weaknesses of using this method
– Don’t know how I feel yet.
• Did you like using this method? Why?
• I like using this method especially if I want to
brain dump all feelings and ideas.
23. Sketches
• Strengths of using this method
– I can learn the basics of skething in photoshop
• Weaknesses of using this method
– Doesn’t look very good.
• Did you like using this method? Why?
• This method is alright but I wouldn’t use it.
24. Formal Proposal
• Strengths of using this method
– Asks good questions for you to answer, forcing me to
think more
• Weaknesses of using this method
– Very formal some of the are hard to answer
• Did you like using this method? Why?
• I don’t mind especially if I wanted to know key
details.
Editor's Notes
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
