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WORKSHOP
DESIGN THINKING
FROM RESEARCH TO
PRODUCT
1. The Drive to Acquire.
2. The Drive to Bond.
3. The Drive to Learn
4. The Drive to Defend
5. The Drive to Feel.
Feature 1
Feature 2
How to know what
people want?
DESIGN THINKING
DESIGN THINKING
DESIGN THINKING
How to explore design
thinking?
DESIGN THINKING PROCESS
Design Thinking
Challenge
ACTIVITY TRACKER CHALLENGE
• Help to reach your health goals?
• Learn if you are active enough?
• How did you sleep?
• Track a disease?
• Share your runs with friends?
A smartwatch? A t-shirt? A hat? Underpants? An implant?
ACTIVITY TRACKER CHALLENGE
The Activity Tracker Project is a very quick
overview of the entire design thinking process.
In 40min we ask to:
• Interview your partner to gain insights about his/her wants
and needs
• Define a point of view based on the insights they found
• Sketch some new alternatives based on the point of view
• Test these new ideas with their partner to gather feedback
• Act on the feedback and build a prototype of an Activity
Tracker
ACTIVITY TRACKER CHALLENGE
3 minutes
End
Interview 1 – Person 1
In Pairs
ACTIVITY TRACKER CHALLENGE
Interview 1 – Person 2
In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Interview 2 – Person 1
In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Interview 2 – Person 2
In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Define Needs + the Problem
Individually
3 minutes
End
ACTIVITY TRACKER CHALLENGE
End
10
minutes
Sketch some ideas
Individually
ACTIVITY TRACKER CHALLENGE
4 minutes
End
Get Feedback – Person 1
In Pairs
ACTIVITY TRACKER CHALLENGE
4 minutes
End
Get Feedback – Person 2
In Pairs
ACTIVITY TRACKER CHALLENGE
Review Problem Definition
Individually
3 minutes
End
ACTIVITY TRACKER CHALLENGE
End
5 minutes
Create your Solution
Individually
ACTIVITY TRACKER CHALLENGE
Get Feedback – Person 1
In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Get Feedback – Person 2
In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Congratulations!
Now continue learning, thinking and iterating!
Startup Braga is an initiative from InvestBraga - Agency for Economic Development.

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