User eXperience is not for Designers
OR
UX IRL
Self.conference
May 30, 2015
@MandaLaceyS
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Hi!
I’m Amanda.
I do UX.
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POP QUIZ!
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What is UX?
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USER EXPERIENCE
Understanding existing or potential users of a product/service
Catering how that product is made to fit the needs of said users
That will also fit business needs
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Warning!
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It depends.
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Basically all our work problems are people
problems.
CAPTION
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USER EXPERIENCE
User Research
Interaction Design
Visual Design
Feedback
CAPTION
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USER EXPERIENCE IN REAL LIFE
User Research = Understanding people
Interaction Design = Being nice
Visual Design = Owning your look
Feedback = Asking for help
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User Research
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User Research in UX =
Ethnography, surveys, shop-alongs,
competitive usability tests, etc. etc. etc.
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User Research IRL = Understanding Your
Peers
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Google is your friend
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Figure out people’s “whys”
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Figure out people’s “whys”
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Interaction Design
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Interaction Design in UX =
Defining workflows, wireframes, transitions,
motions, etc. etc. etc.
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Interaction Design IRL = Don’t be an ass
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Use the “whys”
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Interaction Design
• When in doubt, be nice.
• I’m serious.
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Visual Design
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Visual Design in UX =
Color palettes, logos, font types, layout,
etc. etc. etc.
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Visual Design IRL = You’re going to be
judged by your cover.
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We
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Feedback
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Feedback in UX = Iterative usability testing,
a/b tests, analytics reviews, support log
reviews, etc. etc. etc.
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Feedback IRL = What it sounds like. People
give you their opinion.
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USER EXPERIENCE
User Research
Interaction Design
Visual Design
Feedback
@MandaLaceyS
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USER EXPERIENCE
Get to know people
Don’t be an ass
Pay attention to your message
Get constant feedback
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If you take nothing else, remember this.
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If you take nothing else, remember this.
Most problems don’t exist without people.
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If you take nothing else, remember this.
Most problems don’t exist without people.
Understanding people helps you
understand and address problems.
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QUESTIONS?
Hit me.
And if you’re shy…
@MandaLaceyS
astockwell@352inc.com
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Thank you!

UX is not just for designers. UX IRL