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Quick Snapshot
Week 10-17’2014
MCCS
Special Highlight – Goshna Patra
– Narendra Modi
41%
12% 11% 10%
8%
4% 4% 3% 2% 2% 1% 1% 1% 1%
0.0
0.5
1.0
1.5
2.0
2.5
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
ABP NewsAaj Tak Z News India TVIndia NewsNews 24NEWS NATIONNDTV IndiaIBN 7News ExpressP7 news SamayDD News TEZ
% MS Reach Mn
Source : TAM Period: 22nd April’14 Time Band: 1958-2126 Hrs, Mkt: HSM
ABP NEWS
Week: 10-17’14
TG – MF,15+ SEC:ABC
Market - HSM
Hindi News at among top 3
37
17
6 5 4 3 2 1 1 1 0 0 0
0
5
10
15
20
25
30
35
40
45
GEC
HINDIMOVIES
HINDINEWS
KIDS
MUSIC
REG
SPORTS
INFO
LIFETSYLE
ENGMOV
BUSNEWS
ENGENT
ENGNEWS
% Genre Share
Source : TAM Period : Wk 17’2014
SONY MAX IS REPORTED IN HINDI MOVIES
VS. last year 34% increase in terms of
shares
4.5
6.0
0.0
1.0
2.0
3.0
4.0
5.0
6.0
7.0
Hindi News
% Genre Share
Wk 10-17'13 Wk 10-17'14
Source : TAM Period : Wk 10-17Year : 2013 & 2014
PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA .
VS last year channel bouquet has increased.
ABP News maintaining its position
18%
14%
13%
9%
8% 8%
0%
2%
4%
6%
8%
10%
12%
14%
16%
18%
20%
Aaj Tak ABP News India TV Z News NEWS NATION India News
% Mkt Share
Wk10-17'14
Source : TAM Period : Wk 10-17’14
ABP News #2 in Reach
43
38
32 30
26 26
0
10
20
30
40
50
Aaj Tak ABP
News
Z News India TV NDTV
India
IBN 7
ReachinMn.
CS 15+
Source : TAM Period : Wk 10-17 ‘14
52
46
38 36
31 31
0
10
20
30
40
50
60
Aaj Tak ABP
News
Z News India TV NDTV
India
IBN 7
ReachinMn.
CS 4+
ABP News among top 2 in most
of the markets
Source : TAMPeriod : Wk 10-17’14
Market Share %
Top 10 Shows – ABP NEWS
Source : TAM Period : Wk 17’14
Date Time from Time to Programme Genre TVT 000
22/04/2014 19:58 21:26 GHOSHNA PATRA Talk Shows/Chat Shows 509
22/04/2014 21:58 23:24 GHOSHNA PATRA Talk Shows/Chat Shows 446
24/04/2014 14:28 14:55 KAUN BANEGA PRADHANMANTRI News Bulletin 335
23/04/2014 14:26 14:49 SAAS BAHUAUR SAAZISH-KY Reviews/Reports 325
23/04/2014 14:49 14:54 KAUN BANEGA PRADHANMANTRI News Bulletin 323
20/04/2014 21:58 22:53 GHOSHNA PATRA Talk Shows/Chat Shows 265
24/04/2014 10:57 14:21 KAUN BANEGA PRADHANMANTRI News Bulletin 257
25/04/2014 14:27 15:23 SAAS BAHUAUR SAAZISH-KY Reviews/Reports 243
25/04/2014 21:56 22:20 KHABAR DIN BHAR News Bulletin 241
25/04/2014 20:57 21:51 GHOSHNA PATRA Talk Shows/Chat Shows 239
Ghoshnapatra with Modi on 22/04/2014 from 1958-2126 collected 45% share with 2.34Mn reach & 12min
timespent. Ranked#2 programme on the list.
Ghoshnapatra repeat on the same day from 2158-2324 garnered 35% share with 2.27Mn reach & 10min
timespent. Ranked#6 programme on the list.
Network Performance
25%
22%
20%
13%
12%
8%
0%
5%
10%
15%
20%
25%
30%
MCCS TV Tday Zee Net India TV Net. 18 Ndtv Net
% Mkt. Share
Wk 10-17'14
Source : TAM Period : Wk 10-17’14
MCCS # 1 News Network
Thank You

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Media scenario5.5.14 abp news

  • 2. Special Highlight – Goshna Patra – Narendra Modi 41% 12% 11% 10% 8% 4% 4% 3% 2% 2% 1% 1% 1% 1% 0.0 0.5 1.0 1.5 2.0 2.5 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% ABP NewsAaj Tak Z News India TVIndia NewsNews 24NEWS NATIONNDTV IndiaIBN 7News ExpressP7 news SamayDD News TEZ % MS Reach Mn Source : TAM Period: 22nd April’14 Time Band: 1958-2126 Hrs, Mkt: HSM
  • 3. ABP NEWS Week: 10-17’14 TG – MF,15+ SEC:ABC Market - HSM
  • 4. Hindi News at among top 3 37 17 6 5 4 3 2 1 1 1 0 0 0 0 5 10 15 20 25 30 35 40 45 GEC HINDIMOVIES HINDINEWS KIDS MUSIC REG SPORTS INFO LIFETSYLE ENGMOV BUSNEWS ENGENT ENGNEWS % Genre Share Source : TAM Period : Wk 17’2014 SONY MAX IS REPORTED IN HINDI MOVIES
  • 5. VS. last year 34% increase in terms of shares 4.5 6.0 0.0 1.0 2.0 3.0 4.0 5.0 6.0 7.0 Hindi News % Genre Share Wk 10-17'13 Wk 10-17'14 Source : TAM Period : Wk 10-17Year : 2013 & 2014 PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA . VS last year channel bouquet has increased.
  • 6. ABP News maintaining its position 18% 14% 13% 9% 8% 8% 0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20% Aaj Tak ABP News India TV Z News NEWS NATION India News % Mkt Share Wk10-17'14 Source : TAM Period : Wk 10-17’14
  • 7. ABP News #2 in Reach 43 38 32 30 26 26 0 10 20 30 40 50 Aaj Tak ABP News Z News India TV NDTV India IBN 7 ReachinMn. CS 15+ Source : TAM Period : Wk 10-17 ‘14 52 46 38 36 31 31 0 10 20 30 40 50 60 Aaj Tak ABP News Z News India TV NDTV India IBN 7 ReachinMn. CS 4+
  • 8. ABP News among top 2 in most of the markets Source : TAMPeriod : Wk 10-17’14 Market Share %
  • 9. Top 10 Shows – ABP NEWS Source : TAM Period : Wk 17’14 Date Time from Time to Programme Genre TVT 000 22/04/2014 19:58 21:26 GHOSHNA PATRA Talk Shows/Chat Shows 509 22/04/2014 21:58 23:24 GHOSHNA PATRA Talk Shows/Chat Shows 446 24/04/2014 14:28 14:55 KAUN BANEGA PRADHANMANTRI News Bulletin 335 23/04/2014 14:26 14:49 SAAS BAHUAUR SAAZISH-KY Reviews/Reports 325 23/04/2014 14:49 14:54 KAUN BANEGA PRADHANMANTRI News Bulletin 323 20/04/2014 21:58 22:53 GHOSHNA PATRA Talk Shows/Chat Shows 265 24/04/2014 10:57 14:21 KAUN BANEGA PRADHANMANTRI News Bulletin 257 25/04/2014 14:27 15:23 SAAS BAHUAUR SAAZISH-KY Reviews/Reports 243 25/04/2014 21:56 22:20 KHABAR DIN BHAR News Bulletin 241 25/04/2014 20:57 21:51 GHOSHNA PATRA Talk Shows/Chat Shows 239 Ghoshnapatra with Modi on 22/04/2014 from 1958-2126 collected 45% share with 2.34Mn reach & 12min timespent. Ranked#2 programme on the list. Ghoshnapatra repeat on the same day from 2158-2324 garnered 35% share with 2.27Mn reach & 10min timespent. Ranked#6 programme on the list.
  • 11. 25% 22% 20% 13% 12% 8% 0% 5% 10% 15% 20% 25% 30% MCCS TV Tday Zee Net India TV Net. 18 Ndtv Net % Mkt. Share Wk 10-17'14 Source : TAM Period : Wk 10-17’14 MCCS # 1 News Network

Editor's Notes

  1. 9-46’1