The document discusses politeness from both an average person's perspective of showing good manners, and from a sociolinguist's perspective of how people choose to speak and how listeners react. It notes that ideas of politeness vary between cultures. Specifically, telling a woman she gained weight can be a compliment in some cultures but rude in others. The document also examines Brown and Levinson's concept of face and how politeness is used to avoid threatening someone's positive or negative face through face threatening acts. Various linguistic politeness strategies are presented.