This document discusses creativity in business and provides techniques for improving creativity. It begins with a quote from Charles Darwin about adapting to change. It then defines creativity as the ability to see things differently. The document notes that creativity is important for business survival due to changes in technology and competition. It identifies common mental blocks to creativity like focusing on being right or practical. The creative problem solving process is outlined as stating the problem, gathering information, restating the problem, generating alternatives, evaluating options, and implementing a solution. Brainstorming, mind mapping and other techniques are suggested. The document closes by emphasizing the importance of taking risks to be creative.