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AiiM Education
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Social Media + Social Marketing For You and Your Organization Marc Ross @ 2ndSix
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why? What? Me?
Result Content
Conversation
Career
Community
Customers
Culture
Chaotic
Connections
Confrontation
Clutter
Commerce
Champion
Numbers
US Internet Users ‘ 09 = 220m US Social Network Users on Once a Month ‘ 08 = 79m ‘ 09 = 88m ‘ 13 = 115m
Online Use Next 5 Years Teens = 21% increase
Online Use Next 5 Years Adults = 50% increase
Online Use Next 5 Years Ages 3-11 = 61% increase
MySpace US = 76m Intl = 54m Total = 130m
Facebook US = 52.5m Intl = 122.5m Total = 175m
LinkedIn Total = 35m
Bebo Total = 36m
BlackPlanet Total = 10m
Twitter Total = 7m
 
 
 
 
Result
 
 
 
Action
Offline Drives Online = Online Drives Offline
Participation Engagement
Integration Addition Accumulation
Communicate Communicate Communicate Reinforce the Message
Maximize Content Event Audience Opportunity
Learn Search Hear Discover Understand Fail
Ideas
Content
Conversation
Customers
Commerce Career
Cool?
Ideas
Marc A. Ross Principal 2ndSix [email_address] Blog @ Advocacy 2.0 advocacytwopointzero.blogspot.com Twitter @marcaross

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