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2. Cover lines are used here which
give an insight into what the
magazine talks about. Usually
health and diet, fashion tips, and
reader stories.
Here a masthead is used to familiarise the magazine brand
with the reader. On this magazine, the main image of the
celebrity is covering the masthead which shows that the
magazine already is a very established brand so it doesn’t
matter if the main image is partially covering the masthead.
Here the main image of the magazine is
a longshot of Khloe Kardashian. This is
very conventional as she is taking up
most of the page and is wearing a very
stylish dress.
Khloe is also looking straight at the
camera which gives the effect of direct
address. This give the effect of the
model looking at the customer in the
shop and intrigues the customer.
Khloe is aged 29 when this issue was
released which suites the target
audience being aged 20-35 and female.
The colour scheme used on the cover of this
magazine consists of 4 bright colours. This
makes the magazine look more modern and
young which suites the target audience.
The models wear a lot of makeup to
make them look more glamorous and
attractive which appeals to the
audience as they want to look like the
models.
As well as makeup, editing would
have been used to get rid of the
models imperfections.
Strapline is used here as the main selling point
of the magazine, the main article in the
magazine.
There is also a ratio of copy and
photography used, the copy usually
covers the blank spaces of the image in
columns down the two sides of the
image.
The copy used is predominantly sans
serif which makes the magazine look
more modern which again suites the
target audience.
High key lighting is used on the cover to
highlight the model’s look and make them
stand out and look a lot more glamorous.