With new social media platforms popping up every day, how do you decide which sites your company should have a presence on? During this session, we will discuss the top social media sites and create a customized social media plan that works for your unique business.
Social media is a powerful marketing tool that can optimize sales strategies by generating leads and building out your email list. During this session, we will focus on create a journey that transitions fans into paying customers.
Are you keen to get started with Facebook Ads but just don't know where to begin with all the different choices? Do you want to know how Facebook Ads can benefit your biz and whether they're really worth it?
Do you want to eliminate the guesswork and understand how Facebook Ads work and what you need to do to make them work for YOU?
A social media campaign for Decorium: training salespeople to become an integral part of the marketing strategy. By using social media tools they will establish themselves as experts in their industry and build a stronger customer base.
Social media is a powerful marketing tool that can optimize sales strategies by generating leads and building out your email list. During this session, we will focus on create a journey that transitions fans into paying customers.
Are you keen to get started with Facebook Ads but just don't know where to begin with all the different choices? Do you want to know how Facebook Ads can benefit your biz and whether they're really worth it?
Do you want to eliminate the guesswork and understand how Facebook Ads work and what you need to do to make them work for YOU?
A social media campaign for Decorium: training salespeople to become an integral part of the marketing strategy. By using social media tools they will establish themselves as experts in their industry and build a stronger customer base.
Top 5 Social Media Hacks for businesses, organisations and people!
This presentation includes the following: Why do social media?
Paid
Landing Pages
Organic LinkedIn
Personal profile
Company page
Organic posts
Search
Hashtags & tagging
Events
Video
How to Grow your Business using FacebookLeslie Samuel
Are you struggling to figure out the Facebook Algorithm? Here are some actionable strategies to help you grow your business using Facebook from an interview with Dr. Anissa Holmes.
Brand new to Facebook Ads or just need a clearer understanding? Blank Page Consulting offers classes 1-2x a month in small group formats or at your corporate location. This slide deck is from our recent Facebook Ads Strategy Class + Workshop.
Classes offer tep-by-step instruction in how to strategically plan your Facebook Ads strategy + a hands-on technical walk-through in creating ads and utilizing the Facebook Ads Manager interface and tools.
If you have experimented with Facebook Ads before and haven't found success, be sure to attend both parts to identify what needs to change - AND to implement those changes successfully. (Updated September 2016)
Find out more about marketing classes & training services at http://blankpagestl.com/marketing-training/. For local St Louis marketing classes, check out our schedule at http://blankpagestl.eventbrite.com/.
Maya Payne Smart presents the free business journalism Webinar, "Sales Strategies for Freelance Business Journalists: Day Three," hosted by the Donald W. Reynolds National Center for Business Journalists.
For more information about free training for business journalists, please visit BusinessJournalism.org.
Learn how to make Twitter an asset that will help you grow your business with this LocalVox SlideShare.
Twitter is one of the most powerful social networks -- and it's free. But knowing how to make it work to your benefit takes work and knowledge.
Here's what we cover in this deck:
* The basics of Twitter
* Why your small business needs to be on Twitter
* How to build a following
* 4 tips for Advanced Search
* Content inspiration
* Sample schedules
* 9 tips for success
Whether you just created a Business Page on Facebook or you’ve had one for a while, a common challenge for small businesses is how to get more Facebook "Likes."
This LocalVox SlideShare presentation includes strategies and tactics that help you leverage Facebook so you drive increase engagement with your local business.
Topics covered:
-- Setting up your Facebook Page -- what’s important?
-- How to engage your customers
-- What and when to post for maximum results
-- Networking with influencers to increase your word of mouth.
-- What metrics to measure
-- Tools you can use to make your life easier
How to leverage facebook for your businessJanina Lear
Are you a small business owner wanting to leverage Facebook to grow your business?
Do you struggle to understand how it really works and if anyone is actually seeing your posts?
Would you like to get more reach and ultimately more fans?
Would you like to gain a better understanding of Facebook Ads and know what ad to use when?
If you run a small business and would like to use Facebook fanpages to promote your business then this is the session for you.
This will be a 2 hour session that includes time for questions where you will learn the following:
You will benefit by having some understanding of Facebook on a personal level and/or already have a Business Page set up.
•The Facebook fanpage basics
•My Top tips on how to get more reach and fans on your business page/s
•Facebook ads and promoted posts
•Facebook etiquette
•My secret and not so secret resources
This will give you a great overview to how the crazy world of Facebook works in particular Ads that can be incredibly succesful if you know how to get the most from them.
You will leave this session and be able to action as soon as you get back to your office.
Tea and Coffee and some light snacks will be provided.
A very recent testimonial from my last session
"Janina had us from hello - her presentation was engaging and informative, so much so we arranged a one on one session with Janina to assist us with starting our Facebook Advertising campaign. She is passionate with a genuine desire to help and we highly recommend Janina/Be Socially Savvy for any business wanting to grow their presence on Facebook."
Hayley
Suregrip Ceramics
Let's Talk Digital: Marketing Strategies to Get You NoticeKate Volman
I had the pleasure of speaking at JMI's Business & Leadership conference again this year. This is the presentation I put together for the group. In it, I provide 5 strategies to create an effective online marketing strategy. I share some examples of people who have grown their business using social media and blogging. I also share lots of great tool (some of them free) to help execute the plan more effectively.
Top 5 Social Media Hacks for businesses, organisations and people!
This presentation includes the following: Why do social media?
Paid
Landing Pages
Organic LinkedIn
Personal profile
Company page
Organic posts
Search
Hashtags & tagging
Events
Video
How to Grow your Business using FacebookLeslie Samuel
Are you struggling to figure out the Facebook Algorithm? Here are some actionable strategies to help you grow your business using Facebook from an interview with Dr. Anissa Holmes.
Brand new to Facebook Ads or just need a clearer understanding? Blank Page Consulting offers classes 1-2x a month in small group formats or at your corporate location. This slide deck is from our recent Facebook Ads Strategy Class + Workshop.
Classes offer tep-by-step instruction in how to strategically plan your Facebook Ads strategy + a hands-on technical walk-through in creating ads and utilizing the Facebook Ads Manager interface and tools.
If you have experimented with Facebook Ads before and haven't found success, be sure to attend both parts to identify what needs to change - AND to implement those changes successfully. (Updated September 2016)
Find out more about marketing classes & training services at http://blankpagestl.com/marketing-training/. For local St Louis marketing classes, check out our schedule at http://blankpagestl.eventbrite.com/.
Maya Payne Smart presents the free business journalism Webinar, "Sales Strategies for Freelance Business Journalists: Day Three," hosted by the Donald W. Reynolds National Center for Business Journalists.
For more information about free training for business journalists, please visit BusinessJournalism.org.
Learn how to make Twitter an asset that will help you grow your business with this LocalVox SlideShare.
Twitter is one of the most powerful social networks -- and it's free. But knowing how to make it work to your benefit takes work and knowledge.
Here's what we cover in this deck:
* The basics of Twitter
* Why your small business needs to be on Twitter
* How to build a following
* 4 tips for Advanced Search
* Content inspiration
* Sample schedules
* 9 tips for success
Whether you just created a Business Page on Facebook or you’ve had one for a while, a common challenge for small businesses is how to get more Facebook "Likes."
This LocalVox SlideShare presentation includes strategies and tactics that help you leverage Facebook so you drive increase engagement with your local business.
Topics covered:
-- Setting up your Facebook Page -- what’s important?
-- How to engage your customers
-- What and when to post for maximum results
-- Networking with influencers to increase your word of mouth.
-- What metrics to measure
-- Tools you can use to make your life easier
How to leverage facebook for your businessJanina Lear
Are you a small business owner wanting to leverage Facebook to grow your business?
Do you struggle to understand how it really works and if anyone is actually seeing your posts?
Would you like to get more reach and ultimately more fans?
Would you like to gain a better understanding of Facebook Ads and know what ad to use when?
If you run a small business and would like to use Facebook fanpages to promote your business then this is the session for you.
This will be a 2 hour session that includes time for questions where you will learn the following:
You will benefit by having some understanding of Facebook on a personal level and/or already have a Business Page set up.
•The Facebook fanpage basics
•My Top tips on how to get more reach and fans on your business page/s
•Facebook ads and promoted posts
•Facebook etiquette
•My secret and not so secret resources
This will give you a great overview to how the crazy world of Facebook works in particular Ads that can be incredibly succesful if you know how to get the most from them.
You will leave this session and be able to action as soon as you get back to your office.
Tea and Coffee and some light snacks will be provided.
A very recent testimonial from my last session
"Janina had us from hello - her presentation was engaging and informative, so much so we arranged a one on one session with Janina to assist us with starting our Facebook Advertising campaign. She is passionate with a genuine desire to help and we highly recommend Janina/Be Socially Savvy for any business wanting to grow their presence on Facebook."
Hayley
Suregrip Ceramics
Let's Talk Digital: Marketing Strategies to Get You NoticeKate Volman
I had the pleasure of speaking at JMI's Business & Leadership conference again this year. This is the presentation I put together for the group. In it, I provide 5 strategies to create an effective online marketing strategy. I share some examples of people who have grown their business using social media and blogging. I also share lots of great tool (some of them free) to help execute the plan more effectively.
This is a non-commercial presentation of material created by Ken Blanchard and Paul Hersey. This presentation covers material related to the Situational Leadership Model.
Strategies for a Winning Social Media Campaign: IBPA Publishing University 2013Mom's Choice Awards
Twitter, Facebook, Linked In, Pinterest, Google +—how can you use social media tools effectively to promote your book when there are only so many hours in the day? Discover how to plan your social media outreach to fit your schedule, your budget and your book. You will learn both the nuts and bolts of a successful social media campaign as well as the dynamics involved in creating and nurturing social “billboards.”
Speakers: Mary Agnes Antonopoulos, Viral Integrity; Terry Doherty, The Reading Tub, Inc. and TjD Consulting; Deltina Hay, Plumb Web Solutions IBPAU13
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
The Impact of Social Media & Inbound MarketingKari Kenner
This presentation explains the basics of Social Media and Inbound Marketing. It gives an overview of the channels and tactics used in a sucessful marketing campaign.
How market research companies can use social media SocialB
How market research companies can use social media for the their market research work. Our four key S's share with your how to make the most of these platforms for market research
Workbook Summary:
Introduction
Understanding Facebook Statistics and How the Facts Can Benefit Your Business
Pros and Cons of Using Facebook
Improve Your Chances of Success with a Plan
Mastering the Holy Grail of Marketing – Customer Engagement
Setting Up Your Profile and Business Page
Profiles
Facebook Page for Business
What you Need to Know about SEO on Facebook
Getting more Likes!
Contests
Apps
Building Interaction
Shareable Content
Video
Photos
Selling on Facebook
Analytics
Return on Investment
Conclusion
Presentation on marketing, social media and branding that Kate Austin-Avon delivered to the MicroEnterprise Assistance Program at SUNY Adirondack on Tuesday, March 28, 2017.
Kate Austin-Avon of Advokate, LLC presented "Secrets to Social Media Success" to the Adirondack Regional Chamber of Commerce's Leadership Adirondack Class of 2015-2016 at Gracenote in Queensbury, NY, on February 3, 2016.
Consult with Advokate today! www.advokate.net or (518) 353-2121
Promote Yourself and Your Listings through Social Media Mike Rosenberg
Having a hard time getting started or sustaining your social media strategy? Have a million other things to do? Join us for a presentation on social media action items, including:
- When, what & how to post
- Deep dive into topic ideas
- Time savers & organization hacks
- Hand-select your audiences based on income, zip code & more
Mike Rosenberg is CEO of Veracity, a boutique marketing agency based in Portland and Windermere Services' marketing partner. Mike shares his online marketing expertise as Past President of SEMpdx, a professional business organization for the digital marketing industry, and has been providing social media strategy and management since 2008.
In this quick talk, I gave new ERA brokers and Realtors some universal brand-building fundamentals. Follow along to add cohesion and intention to your company's brand.
From the traditional basics such as networking and press releases to newer tools such as social media and mobile websites, learn the low cost or no cost ways to take your business to the next level with better marketing.
Social Media Optimization: ClicksBazaar is a affordable SMO services provider, Social Media Marketing increases your website unique Traffic, Our search engine optimization (SEO) company Specialized in SEO Services, SEO Management Services and Digital Marketing. For More, Visit - http://marketing.clicksbazaar.com/social-media-optimization/
Similar to Social Media Overview: What platforms should your business be using? (20)
Major Changes to the Facebook News Feed & How it Impacts Your Local BusinessRebecca Wardlow, CDMP
Facebook recently announced major changes are coming to how it ranks the posts, videos, and photos that appear in its users’ News Feeds. According to the official statement, Facebook will "be making updates to [its News Feed] ranking so people have more opportunities to interact with the people they care about" -- as in, their friends and family, instead of Pages.
As a Facebook Page owner, you can expect to see less engagement on your page. But, that doesn't mean it's the end Facebook marketing. In fact, it's a great opportunity to re-evaluate your Facebook marketing by creating content that’s catered to the interests of your audiences and that drives meaningful interaction.
Learn what you can do in order to start, maintain, or grow your local business marketing presence on Facebook (even with the News Feed changes).
Live video is an incredibly powerful marketing tool! It allows you to cultivate a HUMAN relationship with your customers and audience. Learn everything you need to know before you go Live and what to do while you are actually live!
Black Friday, Small Business Saturday and Cyber Monday represent huge opportunities for your business. Even if you’re not a large retailer, it’s the one weekend of the year where consumers are most primed to buy. The holiday season is the most important (and profitable) time of year for most businesses. If you want to make 2017 your best year yet as an online or off-line retailer, then you need to be prepared and plan ahead.
Social Media Bootcamp was presented at Rock Valley College as an overview of the top 6 social media platforms. We used this presentation to determine which classes we should offer to the community and businesses in the area.
You will learn how to boost your personal and business presence, attract new leads and build referral relationships. This session is ideal for professionals at every level who want to learn new strategies for marketing themselves and their company, finding prospects, shortening the sales cycle, and getting results.
Topics covered:
- How to target companies and connect with the right people
- How to craft and optimize your profile
- How to find competitor and industry information
- Crucial LinkedIn etiquette
- How to establish yourself as a industry expert
- The best ways to promote yourself and your organization in - LinkedIn groups
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
2. About
Rebecca
Ø Cer:fied
digital
business
strategist
Ø Social
media
cer:fied
professional
Ø eCommerce
expert
Ø Online
instructor
Ø Previous
adjunct
instructor
at
Kishwaukee
College
and
Heartland
College
Ø Web
development
3. Social
Media
Is
A
Tool
Networking
Events
People
who
visit
your
physical
loca:on
Think
List
Building,
capture
emails
5. Your
Job…Evaluate
Each
Pla(orm
What
is
the
unique
purpose
of
this
pla(orm?
Do
its
aVributes
relate
to
my
business’s
needs?
Which
target
audience
does
this
pla(orm
serve?
How
much
:me
on
this
network
is
necessary
to
have
the
best
impact?
7. Facebook
Personal
Profile
Ø Best
chance
of
being
seen
in
News
feed
Ø Op:mize
your
About
page
Ø Keep
it
real,
be
you
and
don’t
SELL
your
products
or
services
on
your
Personal
Profile
8. Facebook
Business
Page
Who
should
use
it?
Everyone!!!!
Facebook
should
be
your
“social
home”
for
your
business
What
to
share
Engaging
photos,
videos,
text
Post
frequency
At
a
minimum
1-‐2
per
day
(Tip:
Increase
engagement
post
4-‐6
:mes
per
day)
9. Facebook
Group
Ø 3
types:
Public,
Closed,
Secret
Ø Groups
are
more
visible
in
the
news
feed
Ø Feels
like
a
Community
Ø Search
posts
Ø Store
files
10. Facebook
Adver:sing
$5.00
per
ad
/
per
day
(3
ads
are
running
/
22
people
used
offer
/
102
people
claimed
offer)
$183.47
Spent
on
Facebook
Ads
$3,256.30
Profit
(aner
coupon
code)
11. Instagram
Who
should
use
it?
Image-‐friendly
businesses
like
restaurants,
clothes
and
fashion,
food,
architecture,
technology,
photographers,
designers,
etc.
What
to
share
Visual
content,
including
short
videos
(less
than
15
seconds)
Post
frequency
Post
once
a
day
12. Instagram
Tips
Ø Use
Hashtags
Ø Though(ul
and
ar:s:c
content
Ø Try
a
photo
contest
to
generate
leads
and
create
a
catalog
of
great
images
Ø Customize
your
bio
17. TwiVer
Who
should
use
it?
Everyone
–
from
individuals
to
the
largest
mul:na:onal
corpora:ons
What
to
share
Share
breaking
news
and
quick
updates,
promote
new
products,
content
or
brand
contests,
instant
feedback
from
your
audience.
Post
frequency
Mul:ple
:mes
a
day
18. Ways
To
Use
TwiVer
Ø Genera:ng
TRAFFIC
to
your
website
Ø BRANDING
your
company
and
products
Ø LISTENING
to
what
is
being
said
about
your
company
or
industry
Ø PROMOTE
&
SHARE
your
blog
content,
special
offers,
events
&
more
Ø REACH
new
people
daily
Ø Share
and
get
the
latest
NEWS
Ø NETWORKING
with
others
who
share
your
passion
19. Pinterest
Business
Page
Who
should
use
it?
Those
targe:ng
women
ages
25-‐45
What
to
share
High
quality
visual
content,
how-‐to
checklists,
step-‐by-‐step
guides
Post
frequency
Mul:ple
:mes
a
day
20. Pinterest
Tips
Use
original
pictures
to
drive
traffic
Re-‐Pin
other
people’s
content
to
build
a
larger
following
Create
online
catalogs
and
add
price
to
the
picture
Host
contests
–
ask
them
to
take
a
picture
&
share
it
to
win
Pin
special
offers
21. LinkedIn
Who
should
use
it?
Businesses
(especially
B2B
service
providers),
Recruiters
and
Job-‐Seekers
What
to
share
Share
content,
find
answers,
post
and
view
jobs,
make
business
contacts
and
establish
yourself
as
an
industry
expert
Post
frequency
2-‐4
:mes
per
week
24. Periscope
Who
should
use
it?
Anyone
looking
to
humanize
their
brand
What
to
share
Behind-‐the-‐scenes
look
into
your
brand,
host
a
live
Q&A,
give
a
tutorial,
showcase
new
products,
film
live
event
Frequency
Varies
25. Periscope
Tips
Ø Op:mize
your
bio
Ø Create
a
:tle
for
your
scope
Ø Plan
your
broadcast
Ø Build
an:cipa:on
Ø Keep
a
list
of
notes
in
front
of
you
Ø Interact
with
people
Ø Talk
as
if
you
are
talking
to
a
friend
Ø Give
value!
26. YouTube
Who
should
use
it?
Everyone
What
to
share
Visually
show
your
services,
products
and
employees
(be
unique)
Post
frequency
Monthly
27. YouTube
Tips
Everyone
Starts
at
Zero
Create
&
Customize
Your
Channel
Make
Content,
Not
Ads
Become
the
Face
of
Your
Business
Direct
People
to
Your
Website
Leverage
YouTube
Videos
for
SEO
BE
REAL!
TELL
YOUR
STORY!
hVp://youtu.be/1OmTFB712V0
28. Customize
Social
Media
Plan
Ø Step
1:
Choose
your
social
network(s)
Ø Step
2:
Fill
out
your
profiles
completely
Ø Step
3:
Find
your
voice
and
tone
Ø Step
4:
Pick
your
pos:ng
strategy
Ø Step
5:
Create
a
social
media
content
calendar
Ø Step
6:
Automate,
engage
&
listen