Let's Talk Digital: Marketing Strategies to Get You NoticeKate Volman
I had the pleasure of speaking at JMI's Business & Leadership conference again this year. This is the presentation I put together for the group. In it, I provide 5 strategies to create an effective online marketing strategy. I share some examples of people who have grown their business using social media and blogging. I also share lots of great tool (some of them free) to help execute the plan more effectively.
Let's Talk Digital: Marketing Strategies to Get You NoticeKate Volman
I had the pleasure of speaking at JMI's Business & Leadership conference again this year. This is the presentation I put together for the group. In it, I provide 5 strategies to create an effective online marketing strategy. I share some examples of people who have grown their business using social media and blogging. I also share lots of great tool (some of them free) to help execute the plan more effectively.
Ever wanted to know a FEW BATTLE TESTED tricks to get insanely more Pinterest Re-shares, niche followers and build a targeted List?
Pinterest holds tremendous potential for internet marketers, home based business entrepreneurs, small businesses and brands to attract new customers. Here are 5 Effective Steps to Build an email List with Pinterest Fast, and turn the browsers to buyers!
In this Pinterest Tutorial, you'll learn 5 simple yet highly effective actions to get more of your content re-pinned on and get even more Pinterest followers.
Full Related Blog post: http://juleskalpauli.com/build-a-list-with-pinterest/
Following the recent Pinterest Changes! Using Pinterest can be a fun and simple way to build traffic for your offers, brand and blog.
Start creating a solid stream of Traffic via re-shares of your pins and build up an income by marketing on Pinterest with these 5 simple steps!
In this program, we explored online resources for stock photography and introduced customers to several text overlay resources. With a little hands-on work, easy to use templates and a couple of tips, attendees just might walk out of class with your first marketing graphic for your business! Great for both the creative and not-so-creative entrepreneur.
How to Get Free Media Exposure for Your Blog - Josh ElledgeLeslie Samuel
If you’re looking to take your blog to the next level using media exposure, here are some tips for you. This was from an interview with Josh Elledge who has been in the media over 1000 times!
Facebook intermediate class ads part 2Molly O'Kane
Are you running Facebook advertising, but nothing seems to work? Does it ever feel like you're just throwing ads out there and hoping that something sticks? Compared to other PPC platforms like AdWords, Facebook can seem difficult to conquer at first. That's because most businesses focus on the wrong things. In this class, we'll break down Facebook ads strategy, which if followed, will help you build a foundation for success. This includes:
Audiences: Where to focus and prioritize and in what order.
Ads: Ad types and what your ad content should be focused around.
Solutions: If your ad isn’t performing like you want, how to fix it.
Since Fall of 2013,Facebook has reduced the reach of your Facebook posts down to a paltry 3% of your followers' news feeds. So how do you get your potential customers to find you? You advertise!
At the same time as Facebook reduced your reach, they introduced new types of ads and simplified placing them. You can spend as little as $1 a day to drastically increase your reach on one of your most important advertising platforms (and get a great bang for buck). Whether you're just tiptoeing into advertising or are looking to take your advertising to the next level, we'll cover methods & techniques to be successful. We'll also cover contesting and other posting strategies to get the most reach, and show you an easy new tool to make your ads and other posts look beautiful! You'll leave armed with the tools necessary for your ultimate Facebook Advertising success story!
The Art of Conversation was presented by Byron Ingraham at the Rocks Digital Marketing Confernece 2015.
These slides have been published with permission of the speaker. Visit http://www.byroningraham.com/ to learn more about Byron.
Visit http://www.RocksDigital.com to learn more about Rocks Digital. You can read the LIVE blog highlights of his presentation at http://rocksdigital.com/converting-prospects-into-customers/
Learn how to make Twitter an asset that will help you grow your business with this LocalVox SlideShare.
Twitter is one of the most powerful social networks -- and it's free. But knowing how to make it work to your benefit takes work and knowledge.
Here's what we cover in this deck:
* The basics of Twitter
* Why your small business needs to be on Twitter
* How to build a following
* 4 tips for Advanced Search
* Content inspiration
* Sample schedules
* 9 tips for success
Social Media Overview: What platforms should your business be using?Rebecca Wardlow, CDMP
With new social media platforms popping up every day, how do you decide which sites your company should have a presence on? During this session, we will discuss the top social media sites and create a customized social media plan that works for your unique business.
Social Media Best Practices > What Bloggers Should KnowBrianna Purvis
Social Media has grown and matured over the years but many aren’t aware of updates and best practices that you should be using to leverage social marketing to amplify your message to it’s full potential. This session will outline Best Practices for the top social networks as well as uncover what brands are looking for from blogger relationships.
Takeaways:
> Outline best practices for the top social networks
> Determine what brands want from blogger relationships and how to create value for them.
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
Ever wanted to know a FEW BATTLE TESTED tricks to get insanely more Pinterest Re-shares, niche followers and build a targeted List?
Pinterest holds tremendous potential for internet marketers, home based business entrepreneurs, small businesses and brands to attract new customers. Here are 5 Effective Steps to Build an email List with Pinterest Fast, and turn the browsers to buyers!
In this Pinterest Tutorial, you'll learn 5 simple yet highly effective actions to get more of your content re-pinned on and get even more Pinterest followers.
Full Related Blog post: http://juleskalpauli.com/build-a-list-with-pinterest/
Following the recent Pinterest Changes! Using Pinterest can be a fun and simple way to build traffic for your offers, brand and blog.
Start creating a solid stream of Traffic via re-shares of your pins and build up an income by marketing on Pinterest with these 5 simple steps!
In this program, we explored online resources for stock photography and introduced customers to several text overlay resources. With a little hands-on work, easy to use templates and a couple of tips, attendees just might walk out of class with your first marketing graphic for your business! Great for both the creative and not-so-creative entrepreneur.
How to Get Free Media Exposure for Your Blog - Josh ElledgeLeslie Samuel
If you’re looking to take your blog to the next level using media exposure, here are some tips for you. This was from an interview with Josh Elledge who has been in the media over 1000 times!
Facebook intermediate class ads part 2Molly O'Kane
Are you running Facebook advertising, but nothing seems to work? Does it ever feel like you're just throwing ads out there and hoping that something sticks? Compared to other PPC platforms like AdWords, Facebook can seem difficult to conquer at first. That's because most businesses focus on the wrong things. In this class, we'll break down Facebook ads strategy, which if followed, will help you build a foundation for success. This includes:
Audiences: Where to focus and prioritize and in what order.
Ads: Ad types and what your ad content should be focused around.
Solutions: If your ad isn’t performing like you want, how to fix it.
Since Fall of 2013,Facebook has reduced the reach of your Facebook posts down to a paltry 3% of your followers' news feeds. So how do you get your potential customers to find you? You advertise!
At the same time as Facebook reduced your reach, they introduced new types of ads and simplified placing them. You can spend as little as $1 a day to drastically increase your reach on one of your most important advertising platforms (and get a great bang for buck). Whether you're just tiptoeing into advertising or are looking to take your advertising to the next level, we'll cover methods & techniques to be successful. We'll also cover contesting and other posting strategies to get the most reach, and show you an easy new tool to make your ads and other posts look beautiful! You'll leave armed with the tools necessary for your ultimate Facebook Advertising success story!
The Art of Conversation was presented by Byron Ingraham at the Rocks Digital Marketing Confernece 2015.
These slides have been published with permission of the speaker. Visit http://www.byroningraham.com/ to learn more about Byron.
Visit http://www.RocksDigital.com to learn more about Rocks Digital. You can read the LIVE blog highlights of his presentation at http://rocksdigital.com/converting-prospects-into-customers/
Learn how to make Twitter an asset that will help you grow your business with this LocalVox SlideShare.
Twitter is one of the most powerful social networks -- and it's free. But knowing how to make it work to your benefit takes work and knowledge.
Here's what we cover in this deck:
* The basics of Twitter
* Why your small business needs to be on Twitter
* How to build a following
* 4 tips for Advanced Search
* Content inspiration
* Sample schedules
* 9 tips for success
Social Media Overview: What platforms should your business be using?Rebecca Wardlow, CDMP
With new social media platforms popping up every day, how do you decide which sites your company should have a presence on? During this session, we will discuss the top social media sites and create a customized social media plan that works for your unique business.
Social Media Best Practices > What Bloggers Should KnowBrianna Purvis
Social Media has grown and matured over the years but many aren’t aware of updates and best practices that you should be using to leverage social marketing to amplify your message to it’s full potential. This session will outline Best Practices for the top social networks as well as uncover what brands are looking for from blogger relationships.
Takeaways:
> Outline best practices for the top social networks
> Determine what brands want from blogger relationships and how to create value for them.
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
We'll run through groups and pages, highlight the differences and show you how to set up Pages for your business. We'll help you to understand Facebook Advertising, Check-in and other business related applications that can help you engage customers.
How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...Ariana Salvo
Learn the basics of how to build your audience; create engaging (and relevant) content; strategically get your message out to your target audience; dialogue with your network; drive website traffic; build your email list; run promoted posts and contests, and track your progress on Facebook and Twitter.
Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
Taming the Facebook Frontier: Facebook Business Page Development discusses the basics while providing advanced insight on how to develop results driven social media strategies that leverage Facebook for your brand.
Anthony William Tucker is available to speak to your company, chamber of commerce, main street association, economic development entity, or any organization that has members that could benefit from learning about social media strategy development. Email AWT, william@tuckerforoklahoma.com or call, 918-613-0411.
This presentation created by Anthony William Tucker of the Rogers State University Innovation Center discusses basic fundamentals and advanced tactics in Facebook business page development. For information on Facebook develop go to, http://www.GetMeFoundOnline.com
7 Social Media Strategies for Small Businesses and Start UpsEric Ainsworth
7 Social Media Strategies for Small Business and Start-ups. This presentation was delivered on June 16, 2017, at Dig Deep Marketing Corporate HQ, 12808 W Airport Blvd, Sugar Land, TX 77478
Key Takeaways:
1. Using social media to connect and engage with your customers
2. Turning your customers into your brand advocates
3. Using social media to nurture the relationship between your brand and your advocates
Presented by digital marketer Genia Stevens.
Visit her at:
belwahmedia.com
https://www.forbes.com/sites/forbesagencycouncil/people/geniastevens1/
http://linkedin.com/in/gvstevens
Contact Genia if you need a speaker: genia@belwahmedia.com
This presentation will feature 5 Strategies for Branding your Business Online:
1. The Website
2. Social Media
3. Blogging
4. Email Marketing
5. Networking
Consistency is key.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
UiPath Test Automation using UiPath Test Suite series, part 4
Timeline workshop
1. Timeline Tips & Tricks Workshop:
Get the most out of your Page
2. March 31, 2012: All Pages Converted to Timeline
Your Facebook Page is now a “Destination”.
Changes:
•No more landing page
•Cover Photo
•More Visual
•Pinning/Highlighting Posts
•Milestones
•New Insights
•Messaging
•Facebook Ads
•Applications are prominently displayed
3. Cover Photo
Your Cover Photo is your “Billboard”.
Use it to:
•Show your Business’s Personality
•Showcase Your Fans
•Motivate Your Fans
•Be Creative With Your Brand
•What will YOU use it for?
http://blog.hubspot.com/blog/tabid/6307/bid/32215/17-Examples-of-Creative-Facebook-Page-Cover-
Photos.aspx
4. Cover Photo
Do’s & Don’ts
Don’t
•Just post a larger image of your logo or profile photo
•Use any “Calls to Action”, Contact Information, or references
to “Like” or “Share”
•Encourage your fans to use your Cover Photo on their
personal page as a promotion
Do
•Use the space to highlight what makes your business unique
•Use it as a tool to engage your Fans
•Not over stress yourself
•Feel free to change it
Dimensions: 851 x 315
5. Milestones
Tell the story of your history, celebrate
events, maybe even have some fun.
Be sure to spread out the posting
of your Milestones as those posts
will go out to all of your fans. Don’t
post ten in a row or you may irritate
your community with “over-posting.”
8. Applications
Brand with your Applications
•Photos, Map & Likes cannot be edited
•Photos cannot be repositioned
•Use Applications:
For Promotions
Giveaways or Sweepstakes
To collect emails
For a newsletter link
For event forms
Coupons
This is where you can SELL and drive business to your website, blog, etc.
15. Messages
Messages are new with
the Timeline
•Fan must message you first
•You can direct your fans to
message you
•Helps to build relationships
16. Facebook Ads
Ads vs. Sponsored Stories
•Ad shows up in the right side of your targeted audience
•Use Facebook Ads to advertise a Page, Event or App
• Sponsored Stories promote organic interactions between
People and your business.
•Sponsored Stories show up in your fan’s friend’s newsfeed
17. The What, When & How
Posting 101
What To Post:
•Remember the 80/20 Rule
•Find what your fans will value
•Focus on what makes your business unique for your fans
•Tell micro-stories
•Photos & Videos*Photos get 2x the attention, according to Facebook
•Ask questions or Fill in the blank
Pay attention to your fans and how they respond to your posts
18. The What, When & How
Posting 101
When To Post:
•According to research by Media Buddy
Best Time? 8pm – 7am
Best Day? Wednesdays & Saturdays to improve engagement
Daily? 1- 2 times
Weekly? 1 – 4 times
I say “Find what works best for you.”
•Incorporate post ideas into your Marketing Calendar
19. The What, When & How
Posting 101
How
•Be personal, but keep it professional. Avoid excessive !!!!!
Or =)
•Everyone makes mistakes, but try to keep grammatical
errors and typos to a minimum
•NO CAPS..
•Keep it short, most posts should be three lines or less.
•Engage your fans in conversation and allow them to engage
you as well
20. Other Tips:
April 26: Timeline Profile Photo is changing again.
New dimensions will be 160 x 160 pixels
It will sit 23 pixels from the left & 210 from the top
Click on the “Likes” Application
Move Your Applications
Timely engagement
Don’t be afraid of negative comments
Vanity URL
Text: FAN _____________ to 32665
About section
21. Thank You For Coming!
Like me facebook.com/CrazyMuttMarketing
Follow me on Twitter @crazymuttmarket
Read my blog crazymuttsblog.blogspot.com
Follow my Pins Pinterest.com/CrazyMutt/
Crazymuttmarketing.com
