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Research Traditions
in Qualitative
Methods
Class Session 4
ADLT 673, Spring 2017
Case Study
Grounded Theory
Phenomenology
Heuristic Inquiry
Ethnography
Life History
Characteristics: Case Study
• Best used to study “how” and “why” questions within a bounded
system
• Ideal approach when the variables are inextricably linked to the
context
• The goal of a case study is exploratory, does not evaluate an
intervention
• Tells a story, with intricate details, with special attention to specifics
about the setting, culture, and the participants
• Individual can be the unit of analysis; can then conduct a cross-case
analysis of multiple individuals studied
Key Concepts
in Grounded
Theory
Continual questioning of gaps, omissions,
inconsistencies, and incomplete
understandings
Open processes in conducting research,
rather than fixed methods and procedures
Generate theory and data from interviewing,
rather than observation practices
Data collection, coding and analysis occur
simultaneously, not as separate aspect of
design
Inductive: theory must grow out of the data
and be grounded in the data
Characteristics: Phenomenology
Purpose is to
identify
phenomena
as perceived
by study
participants
What is the
meaning,
structure,
and essence
of the lived
experience?
Direct
investigation
and
description
of
phenomena
without a
priori
theories
Has many
derivatives,
such as
phenomenol
ogical
heuristic
inquiry
(Moustakas)
Characteristics: Ethnography
Purpose is to study cultural phenomena in a natural setting
Originated in anthropology
Researcher spends time living in the host culture to study it
Methods are primarily direct observations of activities of group studied;
formal and informal interviews
Quality often depends upon time spent in observing and interacting
Use of extensive field notes (taken or recorded and transcribed
immediately)
Quality in Ethnography (Patton, 1990)
• Comprehensiveness of field notes
• Variety in information gathered
from different perspectives
• Cross-validation and triangulation
of different data sources
• Representation of participants in
their own terms; capture
experiences in their own words
• Selection of key informants wisely
• Ability to synthesize vast amounts of
data to compose a complete picture
• Provide carefully timed feedback as
part of the verification process of
fieldwork; observe its impact
• Field notes should include your own
experiences, thoughts, and feelings as
the researcher
Characteristics: Narrative / Life
Histories
• Stories from individuals and groups (can include documents) about
individuals’ lived and told experiences
• Stories are either told to the researcher, or co-constructed between
the researcher and participant
• Strong collaborative feature in all narrative inquiry
• Types of narratives: autoethnography, life history, oral history
What is your
colleague’s
research
question?
What method
has your
colleague
considered
using to answer
the question?
In which
paradigm does
this approach
lie?
Will this
method answer
the question? If
not, why not?
Discuss the Research Methodology Planned by
your Colleagues at your Table - Find a
Volunteer

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Research traditions in qualitative methods class session 4

  • 1. Research Traditions in Qualitative Methods Class Session 4 ADLT 673, Spring 2017 Case Study Grounded Theory Phenomenology Heuristic Inquiry Ethnography Life History
  • 2. Characteristics: Case Study • Best used to study “how” and “why” questions within a bounded system • Ideal approach when the variables are inextricably linked to the context • The goal of a case study is exploratory, does not evaluate an intervention • Tells a story, with intricate details, with special attention to specifics about the setting, culture, and the participants • Individual can be the unit of analysis; can then conduct a cross-case analysis of multiple individuals studied
  • 3. Key Concepts in Grounded Theory Continual questioning of gaps, omissions, inconsistencies, and incomplete understandings Open processes in conducting research, rather than fixed methods and procedures Generate theory and data from interviewing, rather than observation practices Data collection, coding and analysis occur simultaneously, not as separate aspect of design Inductive: theory must grow out of the data and be grounded in the data
  • 4. Characteristics: Phenomenology Purpose is to identify phenomena as perceived by study participants What is the meaning, structure, and essence of the lived experience? Direct investigation and description of phenomena without a priori theories Has many derivatives, such as phenomenol ogical heuristic inquiry (Moustakas)
  • 5. Characteristics: Ethnography Purpose is to study cultural phenomena in a natural setting Originated in anthropology Researcher spends time living in the host culture to study it Methods are primarily direct observations of activities of group studied; formal and informal interviews Quality often depends upon time spent in observing and interacting Use of extensive field notes (taken or recorded and transcribed immediately)
  • 6. Quality in Ethnography (Patton, 1990) • Comprehensiveness of field notes • Variety in information gathered from different perspectives • Cross-validation and triangulation of different data sources • Representation of participants in their own terms; capture experiences in their own words • Selection of key informants wisely • Ability to synthesize vast amounts of data to compose a complete picture • Provide carefully timed feedback as part of the verification process of fieldwork; observe its impact • Field notes should include your own experiences, thoughts, and feelings as the researcher
  • 7. Characteristics: Narrative / Life Histories • Stories from individuals and groups (can include documents) about individuals’ lived and told experiences • Stories are either told to the researcher, or co-constructed between the researcher and participant • Strong collaborative feature in all narrative inquiry • Types of narratives: autoethnography, life history, oral history
  • 8. What is your colleague’s research question? What method has your colleague considered using to answer the question? In which paradigm does this approach lie? Will this method answer the question? If not, why not? Discuss the Research Methodology Planned by your Colleagues at your Table - Find a Volunteer