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[object Object],[object Object],[object Object],The Promise of Web 2.0 Inside the Firewall Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
Who is this guy? ,[object Object],[object Object],Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
MyWorkspace © 2009 Prescient Digital Media © 2009 Prescient Digital Media
Intranet 2.0 Promise ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Finding information ,[object Object],[object Object],[object Object],[object Object],© 2009 Prescient Digital Media
Untapped Expertise ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2009 Prescient Digital Media
Intranet 2.0 Promise ,[object Object],[object Object],[object Object],[object Object],[object Object],Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
Employee Recruitment/Retention ,[object Object],[object Object],[object Object],[object Object],© 2009 Prescient Digital Media © 2009 Prescient Digital Media
The (sometimes) unspoken hope… Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution Can we leave our hopelessly  broken intranet to die and  just use cool new tools?
Intranet or Frankenstein’s Monster? ,[object Object],[object Object],[object Object],[object Object],[object Object],Strictly Confidential  © 2009 Prescient Digital Media  Not For Distribution
Intranet 2.0 Risk ,[object Object],[object Object],© 2009 Prescient Digital Media
The definition of insanity ,[object Object],[object Object],[object Object],[object Object],[object Object],Strictly Confidential  © 2009 Prescient Digital Media  Not For Distribution
Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution Prescient Intranet 2.0 Global Study
Source: Prescient Intranet 2.0 - Global Study © 2009 Prescient Digital Media Why?
Low satisfaction Poor
Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution Why not?
Forrester Enterprise 2.0 TechRadar Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
Intranet 1.0  ->  Intranet 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2009 Prescient Digital Media
Web 2.0   (thanks to Shel Holtz)‏ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2009 Prescient Digital Media
Start Paddling! © 2009 Prescient Digital Media
Measurable Benefits?  ,[object Object],© 2009 Prescient Digital Media
Social Networking : P & G ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strictly Confidential  © 2009 Prescient Digital Media  Not For Distribution
SabreTown: Designed for Adoption ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strictly Confidential  © 2009 Prescient Digital Media  Not For Distribution
SabreTown: Designed for Adoption ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strictly Confidential  © 2009 Prescient Digital Media  Not For Distribution
Killer App: Q&A © 2009 Prescient Digital Media
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Networking Results  © 2009 Prescient Digital Media
Leaders set the tone Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
© 2009 Prescient Digital Media
Best Buy: BlueShirtNation (BSN)‏ ,[object Object],[object Object],[object Object],[object Object],© 2009 Prescient Digital Media
Blogs engage employees ,[object Object],© 2009 Prescient Digital Media
Encyclopedia of the United States Department of State ,[object Object],© 2009 Prescient Digital Media
Kicked in the Tweets ,[object Object],© 2009 Prescient Digital Media ,[object Object],[object Object],[object Object],[object Object]
Planning for intranet 2.0 success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strictly Confidential  © 2009 Prescient Digital Media  Not For Distribution
It’s About People ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strictly Confidential  © 2009 Prescient Digital Media  Not For Distribution
9 Recommendations ,[object Object],[object Object],[object Object],[object Object],[object Object]
9 Recommendations ,[object Object],[object Object],[object Object],[object Object]
Your homework ,[object Object],[object Object]
www.PrescientDigital.com www.PrescientDigital.com
Carmine Porco G.M. & V.P. Client Delivery Prescient Digital Media © 2009 Prescient Digital Media cporco@prescientdigital.com  www.PrescientDigital.com www.Twitter.com/carmineporco www.Twitter.com/intranet2  www.Facebook.com  Search & join: Intranet Global Forum
Intranet Methodology Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
Audience Analysis Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
Intranet Ecosystem Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
Strategic Prioritization Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution PL = Post Launch
Strictly Confidential   © 2009 Prescient Digital Media  Not For Distribution
If all you have is a hammer… ,[object Object],Strictly Confidential  © 2009 Prescient Digital Media  Not For Distribution

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Promise Of Web 2.0 Inside The Firewall Fed Press Dec 9

Editor's Notes

  1. Diplopedia, billed as the Encyclopedia of the United States Department of State, is a wiki running on the State internal Intranet, called "OpenNet". It houses a unique collection of information pertaining to diplomacy, international relations, and Department of State tradecraft. The wiki may be used by U.S. foreign affairs agencies domestic and abroad with State intranet access. It is also available to the United States intelligence community and other national-security related organizations using the Intelink-U network as a mirrored, read-only archive. Both sites are rated by the government as Sensitive but Unclassified. The wiki on either network is not open to the public. Diplopedia is a project of the Office of eDiplomacy (eDip), located in the Bureau of Information Resource Management within the Department of State. Diplopedia uses MediaWiki, the same software used by the Wikipedia free-content encyclopedia project.[1]
  2. Facebook chatterboxes take note: The Department of Foreign Affairs has launched an investigation into a senior Canadian diplomat's use of the popular social networking site to make disparaging remarks about the prime minister and other matters of import. "We are taking this extremely seriously," a high-ranking Foreign Affairs official told us. The government probe follows our recent column about Stephen Rheault-Kihara, a 46-year-old public relations attache posted to the Canadian embassy in Thailand. Despite his profession's general devotion to discretion, the veteran Canadian diplomat recently left 18 months of banter on his Facebook "wall" open for the world to read. Rheault-Kihara's exchanges with friends in high places included some decidedly undiplomatic opinions of Stephen Harper as a "terrible leader," and Conservative cuts to arts funding as the work of "rednecks." While many Canadians might agree with his views, sharing them with foreign governments and anyone else with Internet access likely is not in the handbook of effective diplomacy abroad. For its part, Foreign Affairs at first issued an official statement -- known generically in this office as condensed fog -- claiming privacy laws prevent the department from discussing specific cases of alleged misconduct. "The department takes any allegation of a breach of policy very seriously," Foreign Affairs said in its prepared statement, adding violations can lead to "administrative or disciplinary measures." Well, duh. It also notes the department has policies regarding the use of government computers and social networking sites such as Facebook. One would certainly hope. (For the record, it took Foreign Affairs just over 51 hours to produce that piece of enlightenment.) Whatever the outcome of the Facebook probe, the incident is sure to be a warning shot heard around the federal government -- and likely around every sensitive organization both public and private. Rule No. 1: Don't post anything on social networking sites you wouldn't want to read on the front page of your newspaper. Needless to say, our report sparked some heated debate and an array of colourful responses from around the world. A number had particular fun with the offending diplomat's Facebook comments that Greg Weston is a lazy, good-for-nothing something, but not a journalist. We've been called a lot worse. The story that prompted Rheault-Kihara to excoriate your faithful scribe on Facebook was partly about Foreign Affairs cancelling a traditional three-week, cross-Canada junket for all new foreign service recruits to help them get to know their own country. We had taken a gentle poke at the program, and at the Ottawa-based diplomatic newspaper, Embassy, for splashing the junket-junking across its front page as though we were witnessing the death of canapes and limos. In response, the latest edition of Embassy featured a lengthy and spirited defence of the three-week freebie, written by former diplomat David Jones, who called our criticism of the cross-country tour "over the top." "A diplomat must represent his country's interests abroad," Jones wrote, "but to do so, he must first understand his own country. That is why domestic travel is incredibly invaluable for new Canadian diplomats." Turns out the guy making the case that all newbie foreign service officers need to know Canada better is, ahem, a former American diplomat. Now there's something for Facebook. greg.weston@sunmedia.ca