2. The Youngest of 1 sibling,Kameron Brice grew
up in Baltimore,Maryland which shaped his
passion for sports in which made him a die-hard
ravens fan and die-hard orioles dan. He’s been
an athlete his whole life from playing baseball in
high school to playing baseball at the D1 Level
After Playing 2 years of college baseball with 2
different college Kameron decided to take a
different route.Kameron Decided to enroll in Full
Sail University in which he would study Sports
Broadcasting in where he could chase his
dreams for becoming a sportscaster and working
for MLB Network.
IDENTITY
3. PROFESSION
Potential Job Titles:
• Sports Director
• TV Show Host
• TV News Anchor
• MLB network Host
Hero Archetype - Changing lives for
the better so that we can make the
world a better place.The goal is to
become a world leader that
everyone wants to follow and
respect.
Radio and Television Announcers/Broadcast News Analysts
4. DEMOGRAPHICS: 80% Male, 18-45
years old,All Races,Single or
Married. Some high-school, College
Educated, Located in USA.
PSYCHOGRAPHICS: Enjoys the cold
weather and hot beverages, spends
free time playing with children and
watching various of sports. Fans
who love alcohol and love
sports.Huge fan base all of
maryland.
IDEAL AUDIENCE MEMBERS: PR
Director,PA
Director,Prompter,camera crew,Masn
Network.NFL Network,NBA LIVE TV
Recruiters & Hiring Managers at MlB, NBA, and NFL
TARGET AUDIENCE
5. GOALS
Short Term: (Immediately After Graduation, 2020)
• Land an entry-level television job at MLB Network.
‣ Connect with, and send a follow up
promotional email to, 30 MLB Network
employee's on LinkedIn by August 21, 2020.
Mid Term: (2025)
• Lead a successful broadcast team or group to talk/
debate all sports on a network show.
• Expand Viewers that watch Sports and other
broadcast television related to company.
• Have a group a sports broadcasters to run/host a
show
Long Term: (2040)
• Become tv show host for first take and other large
sports television companies.
• Have my own clothing line that is beneficial towards
my career path.
6. SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in Broadcasting & Television
Social Media Marketing 80%
Adobe Creative Suite 65%
Sports Knowledge 90%
Time Management 50
SOFTHARD
Tv Software 70%
Technology 10%
Professional Writing 40%
Public Speaking 60%
SOFTHARD
7. I Will help professional sports organizations increase their viewers attendance by entertaining
and inspiring people across the world with my knowledge of sports.
PROMISE
8. CREDENTIALS
Work Experience:
• 15 years experience in Sports
• 3 years in coaching kids at summer camp
in Pittsfield,MA
• 1 year Rollins College Basketball
Broadcast
Education:
• Crown College Baseball Athlete
• Sports Broadcasting & science , B.S., Full Sail University (Exp. 2020)
Awards:
• Dean’s List
9. COMPETITION
Phil Wrye
Industry Experience:
Assistant General Manager/Marketing-13 yrs 5
mon
-Director Of Marketing & Promotions
-Assistant Director of Marketing & Promotions
-Sales Executive
•
Education:
• Southern New Hampshire University BS,Sports
Management
Job Descriptions
-I am responsible for a multitude of tasks including: Directing the
e-mail marketing campaigns, Website management and content
for two company websites, in-game marketing, promotional event
planning and execution, special event planning and execution as
well as seeking out and proposing non-baseball events for the
facility.
Skills and Proficiencies:
• Event Planning - 57 endorsements
• Sports Marketing -50 endorsements
• Ticket Sales - 48 endorsements
Kameron Brice
Overall Online Presence:
• 500+ connections, banner image not yet customized,
amateur headshot, lack of details throughout profile, no
articles published, inactive on social media, URL not yet
customized
• Grade: Great, 100 out of 100
Industry Experience:
• 3 years in coaching kids at summer camp in
Pittsfield,MA
• 1 year Rollins College Basketball Broadcast
Education:
• Current student enrolled in Sports Broadcasting &
science , B.S. at Full Sail University
Leadership Experience:
• Played Baseball 2 years at D1 and D2 Level
• Avid Highschool Graduate
• Decca Member
Skills and Proficiencies:
• Social Media Marketing - 5 endorsements
• Sports Media - 6 endorsements
• Public Speaking - 10 endorsements
Overall Online Presence:
• Less than 10 connections, no banner image
customized, professional headshot, not well detailed
summaries throughout profile, no articles published,
Grade: Average, 65 out of 100
10. COMPETITION
Ross Jones
Industry Experience:
• ~13 years of marketing experience, 1
year as a marketing manager at PBR
Education:
• Currently enrolled at University of New Haven Business
Management , B.A.
• Friends School of Baltimore
Noteworthy Experience:
• Intern-St.Francis Neighborhood Center
• Part-time Driver-Association of Maryland Pilots
Skills and Proficiencies:
• Microsoft Office - 1 endorsements
• Microsoft Excel - 1 endorsements
• Management - 1endorsements
Kameron Brice
Overall Online Presence:
• 211+ connections, banner image not yet customized,
polished headshot, detailed profile summaries, 0
recommendations, notable volunteer work, URL not yet
customized,
• Grade: Good, 70 out of 100
Industry Experience:
• 3 years in coaching kids at summer
camp in Pittsfield,MA
• 1 year Rollins College Basketball
Broadcast
Education:
• Current student enrolled in Sports Broadcasting &
science , B.S. at Full Sail University
Leadership Experience:
• Played Baseball 2 years at D1 and D2 Level
• Avid Highschool Graduate
• Decca Member
Skills and Proficiencies:
• Social Media Marketing - 5 endorsements
• Sports Media - 6 endorsements
• Public Speaking - 10 endorsements
Overall Online Presence:
• Less than 10 connections, no banner image
customized, professional headshot, not well detailed
summaries throughout profile, no articles published,
Grade: Average, 65 out of 100
11. BRAND POSITION
Re-creating Dreams , chairing goals, and
Changing the culture of America for the better
while sharing personal that leave you in a
sunken place
KAMERON “KAZZY” BRICE
Kameron earned the nickname
‘’kazzy” when he was 19
because of his way he. Carries
himself. kazzy means live life to
fullest
12. NETWORKING &
MARKETING
Industry Events & Organizations
• 2019 Big 10 Media day
‣ Oct 19 - 21 | Minneapolis,MN
• Rollins Basketball Games (RBB)
‣ Women Basketball team
‣ Dec 5th Winter Park, FL
Digital Marketing
• Primary Content: Youtube Channel @kazzykam
-Instagram Tv: kazzykam Twitch Streaming
• Primary Tools: FB and Instagram - promote channel through ig
tv promo videos;Twitter through streaming
• Website: Full Sail digital portfolio site to showcase school
work; use blog to showcase Youtube channel and other work
13. PROFESSIONAL DEVELOPMENT
Mentor
• Seeking someone-on who has connections in the
Sports business that can help mentor me into becoming
a show host on tv.
Formal Education
• Complete Sports Broadcasting & science , B.S. by
expected graduation date in 2021
Technical Skills
• Knows how to edit film on a high level
• Adobe Photoshop Pro Level
• Watch all adobe creative cloud tutorials
Soft Skills
• Writes and Developed scripts-Full Sail 2020
• Business Writing Principles - Full Sail 2020
• Public Speaking - Pikesville 2019
14. Kameron Brice
You know how as a child you always had that one
dream that was in the back of your mind every day. As you
grew up you based that whole dream on the rest of ur life and how it will
impact every design that try make,IF you want that Dream go get to the
bag,Nobody is stopping the only person stopping you is yourself.
“
15. REFERENCES
Wrye, P.(2020) Phil Wrye Linkedin Profile.Retrieved FEb
22,2020. from https://www.linkedin.com/in/phil-wrye-3a62661/
Jones, R. (2020). Ross Jones LinkedIn Profile. Retrieved Feb
23, 2020, from https://www.linkedin.com/in/rossano-“ross”-
jones-ii-12a0b385/
mlb.com (2020) Major League Baseball.Retrieved Feb
22,2020,From https://www.mlb.com
espn.com . (2020). 2020 ESPN Enterprises,. Retrieved Feb
22,2020.https://www.espn.com
BIGten (2019). 2019 Big Ten Media Day. Retrieved Oct 2,
2019, from https://bigten.org/sports/
2019/9/30/2019_MBB_MediaDay.aspx
