Larissa Barth shares a recap of SXSW and her favourite sessions: The New Digital Age feat Google's Eric Schmidt; Evil by Design by Chris Nodder; #PuppyHour; 6 Degrees of Kevin Bacon; an Accelerator on Wearable Technologies featuring Nymi, Skully Helmets; IDFA DocLab; Science of the Weird and Joan vs Don: Leadership in Digital Agencies.
World of Speakers E.28: Do one great thing a daySpeakerHub
Ryan Foland speaks with Colin Sprake, a multi-million dollar business owner turned consultant and speaker, who has has taught thousands of entrepreneurs how to build profitable, sustainable business with soul— businesses that make a positive impact.
Ryan and Colin talk about what is means to grow a speaking business with soul, and why having a message that created a positive impact on both your audiences and the world is the key to success.
Listen to this podcast to find out:
- The 3 keys to true audience engagement, that will keep them coming back for years.
- Why, companies like Microsoft, Apple, Facebook, and Google all started out with a purpose before they monetized.
- Why doing great comes before being great, and how to remove your ego from the equation.
- What the difference is between authentic, real, and vulnerable, when it comes to speaking on stage.
- The substantial effects setting positive intentions can have: on your nerves, your audience, and your ability to build a booming speaking business.
World of Speakers E.28: Do one great thing a daySpeakerHub
Ryan Foland speaks with Colin Sprake, a multi-million dollar business owner turned consultant and speaker, who has has taught thousands of entrepreneurs how to build profitable, sustainable business with soul— businesses that make a positive impact.
Ryan and Colin talk about what is means to grow a speaking business with soul, and why having a message that created a positive impact on both your audiences and the world is the key to success.
Listen to this podcast to find out:
- The 3 keys to true audience engagement, that will keep them coming back for years.
- Why, companies like Microsoft, Apple, Facebook, and Google all started out with a purpose before they monetized.
- Why doing great comes before being great, and how to remove your ego from the equation.
- What the difference is between authentic, real, and vulnerable, when it comes to speaking on stage.
- The substantial effects setting positive intentions can have: on your nerves, your audience, and your ability to build a booming speaking business.
You're going to die and no-one is going to give a shit.Chris Spalton
Here's my slides from my recent @SNHangout and @Syncnorwich talk: "You're going to die and no-one is going to give a shit." Sorry for the lack of notes, I didn't use any, hopefully it still works as a reference/reminder. Thanks as always to Austin Kleon for the important lessons and inspiration behind the talk.
Don't be afraid to go beta: How To Web 2.0Andrea Mercado
Part of the day-long Rhode Island Office of Library & Information Science CE session "21st Century Libraries: Making Technology Work for Library Users." at Barrington Public Library on December 6, 2007.
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "Blocks to Thinking" and will show you how easy it is to distort what we see through our mental blocks and what to do to overcome these blocks.
Creating Great Analog Souvenirs for a Digital EraNurun
Slidedeck from Ryan Bigge’s March 11, 2013 talk at SXSW about analog souvenirs and physidigital objects:
“Online and offline worlds are now melting together. But life in the cloud lacks the permanence of paper, which is why we’re starting to lose significant emotional moments in the digital ether. In response, artists and brands are creating analog souvenirs. Learn how to convert fleeting texts and tweets into physidigital keepsakes through a mix of research, design thinking and creative inspiration.”
Audio for presentation available at http://schedule.sxsw.com/2013/events/event_IAP3500
Ryan Bigge is a Content Strategist at Nurun Toronto. He blogs about analog souvenirs at physidigital.com
Top 27 Inspiring Anti-Procrastination Quotes to Make You Take Action NowJing Agustin
Top 27 Inspiring Anti-Procrastination Quotes to Make You Take Action Now. A collection of 27 inspiring quotes about procrastinating that will shift you into taking action.
How do you engage library customers? People are naturally curious, and are driven to learn about topics of interest. Libraries can engage library customers and create a space for exploration, discovery, and collaboration. Join this session to learn more about techniques for effectively engaging library users, featuring ideas inspired by the R-Squared Conference.
This session is part of our R-Squared Conference Takeaways series. Not able to make it to R-Squared? Great ideas from the conference in different experience areas are being shared by State Library staff through our CSL In Session program. Look for more sessions inspired by R-Squared in the coming months!
For more on CSL In Session, visit http://cslinsession.cvlsites.org
Modernize 2018: Using Empathy to Build Better Products, FullStoryOptimizely
Modernize 2018: Using Empathy to Build Better Products presented by Scott Voigt, CEO, FullStory
What would it take to get every team in your company focused on your customer’s experience? Sales, Product, Marketing, Support: how could each organization benefit from the ability to see your site through your users’ eyes?
A great customer experience is no longer just “nice to have”, it will make or break your entire business. FullStory (the company) takes a customer-first approach to every aspect of its business using one true source of CX data—FullStory (the app!).
In this talk, CEO Scott Voigt will describe how his company leads the field in customer empathy and turns that data-driven insight into the real-world results that matter: enthusiastically happy customers and exponential growth.
ABOUT MODERNIZE 2018:
Be a part of the future. Shape the customer experience with Accenture, Forrester, Qantas, REA, Intrepid and more -- and learn how leading organisations are harnessing their people, processes, and technologies to exceed customer’s expectations.
Visit: https://www.optimizely.com/anz/modernize2018
My books- Learning to Go https://gumroad.com/l/learn2go & The 30 Goals Challenge for Teachers http://amazon.com/The-Goals-Challenge-Teachers-Transform/dp/0415735343
Resources at http://shellyterrell.com/ventesoltech
The changing face of digital: "Once upon a time…” & the power of storytellingHamish Anderson
How storytelling is coming back to shape the way we digest information
Take a look at how consumers are digesting information and the way which the internet is changing as a result.
See how story telling can break down information into digestible, easy to consume and share snippets that people connect with.
Ultimately, the question is Do you do what you’ve always done or what people want?
Be a courageous marketer
What you will learn from this presentation is how to become a more courageous client.
I will show you how you too can become known as a courageous marketer. The presentation is designed around three stories each aimed at inspiring you to follow a path to becoming more courageous in your job.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
'Cesaret' = Courage
A keynote presentation about courage and what it takes to be a courageous marketer. Given at the Eduworks, 9th Marketing Power Conference in Istanbul, Turkey.
How to be a more courageous marketer
What you will learn from this presentation is how to become a more courageous client.
I will show you, how you too can become known as a courageous marketer. The presentation is designed around three stories each aimed at inspiring you to follow a path to becoming more courageous in your job.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
A presentation for the Qantas Marketing Staff 'Lunch 'n' Learn' session, held at Qantas in 2016.
What you will learn.
What type of creative work wins at direct award shows. This presentation is a look back at what direct marketing campaigns won Gold at the ADMA Awards covering the years 1982 up to 2006.
I plan to update this presentation if you think its worth my while. Please let me know.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
You're going to die and no-one is going to give a shit.Chris Spalton
Here's my slides from my recent @SNHangout and @Syncnorwich talk: "You're going to die and no-one is going to give a shit." Sorry for the lack of notes, I didn't use any, hopefully it still works as a reference/reminder. Thanks as always to Austin Kleon for the important lessons and inspiration behind the talk.
Don't be afraid to go beta: How To Web 2.0Andrea Mercado
Part of the day-long Rhode Island Office of Library & Information Science CE session "21st Century Libraries: Making Technology Work for Library Users." at Barrington Public Library on December 6, 2007.
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "Blocks to Thinking" and will show you how easy it is to distort what we see through our mental blocks and what to do to overcome these blocks.
Creating Great Analog Souvenirs for a Digital EraNurun
Slidedeck from Ryan Bigge’s March 11, 2013 talk at SXSW about analog souvenirs and physidigital objects:
“Online and offline worlds are now melting together. But life in the cloud lacks the permanence of paper, which is why we’re starting to lose significant emotional moments in the digital ether. In response, artists and brands are creating analog souvenirs. Learn how to convert fleeting texts and tweets into physidigital keepsakes through a mix of research, design thinking and creative inspiration.”
Audio for presentation available at http://schedule.sxsw.com/2013/events/event_IAP3500
Ryan Bigge is a Content Strategist at Nurun Toronto. He blogs about analog souvenirs at physidigital.com
Top 27 Inspiring Anti-Procrastination Quotes to Make You Take Action NowJing Agustin
Top 27 Inspiring Anti-Procrastination Quotes to Make You Take Action Now. A collection of 27 inspiring quotes about procrastinating that will shift you into taking action.
How do you engage library customers? People are naturally curious, and are driven to learn about topics of interest. Libraries can engage library customers and create a space for exploration, discovery, and collaboration. Join this session to learn more about techniques for effectively engaging library users, featuring ideas inspired by the R-Squared Conference.
This session is part of our R-Squared Conference Takeaways series. Not able to make it to R-Squared? Great ideas from the conference in different experience areas are being shared by State Library staff through our CSL In Session program. Look for more sessions inspired by R-Squared in the coming months!
For more on CSL In Session, visit http://cslinsession.cvlsites.org
Modernize 2018: Using Empathy to Build Better Products, FullStoryOptimizely
Modernize 2018: Using Empathy to Build Better Products presented by Scott Voigt, CEO, FullStory
What would it take to get every team in your company focused on your customer’s experience? Sales, Product, Marketing, Support: how could each organization benefit from the ability to see your site through your users’ eyes?
A great customer experience is no longer just “nice to have”, it will make or break your entire business. FullStory (the company) takes a customer-first approach to every aspect of its business using one true source of CX data—FullStory (the app!).
In this talk, CEO Scott Voigt will describe how his company leads the field in customer empathy and turns that data-driven insight into the real-world results that matter: enthusiastically happy customers and exponential growth.
ABOUT MODERNIZE 2018:
Be a part of the future. Shape the customer experience with Accenture, Forrester, Qantas, REA, Intrepid and more -- and learn how leading organisations are harnessing their people, processes, and technologies to exceed customer’s expectations.
Visit: https://www.optimizely.com/anz/modernize2018
My books- Learning to Go https://gumroad.com/l/learn2go & The 30 Goals Challenge for Teachers http://amazon.com/The-Goals-Challenge-Teachers-Transform/dp/0415735343
Resources at http://shellyterrell.com/ventesoltech
The changing face of digital: "Once upon a time…” & the power of storytellingHamish Anderson
How storytelling is coming back to shape the way we digest information
Take a look at how consumers are digesting information and the way which the internet is changing as a result.
See how story telling can break down information into digestible, easy to consume and share snippets that people connect with.
Ultimately, the question is Do you do what you’ve always done or what people want?
Be a courageous marketer
What you will learn from this presentation is how to become a more courageous client.
I will show you how you too can become known as a courageous marketer. The presentation is designed around three stories each aimed at inspiring you to follow a path to becoming more courageous in your job.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
'Cesaret' = Courage
A keynote presentation about courage and what it takes to be a courageous marketer. Given at the Eduworks, 9th Marketing Power Conference in Istanbul, Turkey.
How to be a more courageous marketer
What you will learn from this presentation is how to become a more courageous client.
I will show you, how you too can become known as a courageous marketer. The presentation is designed around three stories each aimed at inspiring you to follow a path to becoming more courageous in your job.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
A presentation for the Qantas Marketing Staff 'Lunch 'n' Learn' session, held at Qantas in 2016.
What you will learn.
What type of creative work wins at direct award shows. This presentation is a look back at what direct marketing campaigns won Gold at the ADMA Awards covering the years 1982 up to 2006.
I plan to update this presentation if you think its worth my while. Please let me know.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
Communications became increasingly complex in the eighties (the designer decade) that led to the final indignity of turning the word ‘designer’ from a noun into a commercial adjective: designer glasses, designer shoes, designer anything.
So, we shall attempt to reveal that the broad, lazy generalization of pop, punk, and post-modernism don’t adequately sum up the sixties, seventies and eighties.
That design and art direction are not abstract activities practiced by a talented minority , but part of the fabric of all our lives.
What you will learn.
From the best and worst creative campaigns of 2010 you will see:
the what, the who and the why about what creative work from around the world that was deemed by Dylan Taylor (ECD BMF) & David Bell (ECD MercerBell) to be good, bad and ugly.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
How to write better marketing creative briefs. David Bell
How to write better creative strategies and briefs.
This workshop was written for MercerBell clients to enable them to prepare better briefs that will lead to more customer delight.
What you will get from this presentation is a real insight into the creative mind and process, you will learn how to write an airline ad, the 4 steps to writing a better creative brief and how to run and feedback on a creative presentation.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
How to give creative feedback on advertisingDavid Bell
What you will learn.
In three clear steps: The before, the during and the after. You will learn the tricks to running a more effective creative presentation and how to give creative feedback.
PLUS the tricks to managing your stakeholders.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
How to write a great advertising creative brief. David Bell
What you will get from this presentation is a real insight into the creative mind and process, you will learn how to write an insurance ad, the 4 steps to writing a better creative brief and how to run and feedback on a creative presentation.
This workshop was written for MercerBell clients to enable them to prepare better briefs that will lead to more customer delight.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
How to be a great Art Director or DesignerDavid Bell
'Best of the 33 things I know about Art Direction'
What you will learn form this presentation is how to be a better, or even great Art Director. Following on from my highly successful '33 things I know about Art Direction' presentation here the best of that series. I hope that you find this helpful.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
Pitching your business idea by Rajesh Nair, Associate Director, Markets, EYHeadstart Kochi
This presentation was used by Rajesh Nair at Headstart Startup Saturday Kochi on May 9th 2015. The topic for this particular meet is to let the members of the upcoming startups know the basics of pitching their ideas forth. In every startup, presenting yourself the first time to the investor is one of the most important steps in the whole run. A good pitching will require you to persuade the investors and people that you are the most capable person to lead. You will also require to generate the interest in the investors and customers in your startup.
For agency, It's difficult to convert one line e-mail or a 15min call client's brief into a big and powerful campaign. At the end, there are no happiness between client and their agency. This is the simple slides to show you, from agency eye, how to create brief as tool of conversation to make powerful campaign. please comment and give advice, cheerio :)
The Future of Agency report explores perspectives from creative strategists in Africa, South America, Europe and the United States. It is a revolutionary treatise on the state of advertising and marketing communications as experienced by experts in media, technology and communications. Cheers*
How to become a great Art Director or DesignerDavid Bell
How to Art Direct great ideas
What you will learn is how to better use your Art Director’s skills to craft your ideas.
This is a creative lecture that was designed and written for the students of ADMA's Creative School. It has been written for Art Directors first and foremost but also with Copywriters in mind.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
How to write better creative briefs for Toyota.David Bell
How to write better creative strategies and briefs.
This workshop was written for MercerBell clients to enable them to prepare better briefs that will lead to more customer delight.
What you will get from this presentation is a real insight into the creative mind and process, you will learn how to write an airline ad, the 4 steps to writing a better creative brief and how to run and feedback on a creative presentation.
Enjoy.
Ps. And please share if you have learnt something from this presentation.
How to get a job in the creative department
What you will learn from this presentation is how to be better prepared for getting your first job in a creative department. Written from my personal point of view having interviewed many, many young creatives over the years. And from what I’ve learnt talking to creative hopefuls while lecturing at The Creative School. I hope that you find this advice helpful.
Good luck.
Ps. And please share if you have learnt something from this presentation.
The communications industry is in a period of massive change. It is a time when more than ever, we need to be grounded in an understanding of people’s evolving behaviour and needs. But at this moment of opportunity the industry is waking up to the fact that instead of leading the way, a lot of qualitative research is based on faulty assumptions, has not kept up with cultural change or scientific learning about how the brain works, and may actually be hindering success. This is not the fault of researchers: most companies use market research poorly and don’t ask for innovation in research. But this situation runs the risk of damaging qualitative research’s value and credibility at a time when it is most needed; and researchers, clients, and agencies need to work together to win that credibility back.
A talk on the challenges facing market research, especially qualitative research, in an era of ROI.
Is qual actually helping us make better decisions? Or has it failed to keep up with the world around it?
Couldn’t make it to SxSW Interactive this year? Don’t worry, the Social Media Club of Fort Worth has you covered! For our April speaker event, several SMCFW members who attended SxSW served as the presenters. Each speaker took five minutes to give their own mini presentation and talk to the group about their favorite SxSW session, speaker or conference experience.
The Secret to Actually Producing Great Visual StorytellingLeslie Bradshaw
It's 2014 and there is no question that visual storytelling is an important tool in every marketer's tool belt. However, how to swiftly produce consistent, cost-effective and beautiful work is a lot less obvious. To arm you with the methods, resources and workflows you need to win at visual storytelling, we've asked marketer and data visualization pioneer Leslie Bradshaw to share her playbook. In her own words the session will deliver: Less hype. More do.
How to Write Elevator Pitches - Personal Branding for Entrepreneurs Kaitlin Z...Kaitlin Zhang
Learn the first step of Kaitlin Zhang's 5 Steps to a Powerful Personal Brand Online: writing elevator pitches. Kaitlin starts by explaining why your personal brand matters, and then goes over the 4+3P model of writing elevator pitches. This workshop was initially hosted at the O2 Think Big Hub in London.
www.ovalbranding.com
Presentation delivered on January 8, 2015 at the McKnight Foundation - a response and reflection upon the "Like, Link, Share" report authored by Sarah Lutman & commissioned by the Wynecote Foundation. Focus is on strategy, digital strategy, staffing, proactive planning, and the big questions that remain in the cultural heritage sector.
Is Technology Removing the ‘Care’ from Healthcare?MSL
We live in a digital age that is transforming healthcare. But, how does the industry need to adapt to fully engage in the digital future of the NHS?
New solutions are critical to embrace the benefits of improved digital technology in personalised care, while ensuring that patients are not marginalised in the process.
An enquiry led by US cardiologist, geneticist and digital medicine expert, Dr Eric Topol, explores how to support the deployment of digital healthcare technologies throughout the NHS.
MSL partnered with research firm Toluna to survey 1,846 marketing and communications leaders from Brazil, China, France, Germany, India, Italy, Poland, United Kingdom and the United States.
Powered by AI: Communications and Marketing in the Algorithm AgeMSL
MSL partnered with research firm Toluna to survey 1,846 marketing and communications leaders from Brazil, China, France, Germany, India, Italy, Poland, UK and US. We partnered with our colleagues at sister agency Publicis.Sapient who are experts in counselling companies and brands on the AI revolution.
A look inside the endless debate between traditional and digital media.
For more information write to Joshua Gardner, Vice President & North American Lead, Global Energy Practice, MSL | joshua.gardner@mslgroup.com
SCOTUS Launches New Economy with Legalized Sports BettingMSL
In a 6-3 decision in the case Murphy vs. National Collegiate Athletic Association, SCOTUS ruled that because Congress exceeded its constitutional authority when it passed PAPSA. In essence, Congress tried to prohibit state legislatures from repealing their existing statues that outlawed sports betting. Under a line of Supreme Court precedent known as the anti-commandeering doctrine, federal efforts to coerce states into enforcing federal law are unconstitutional violations of the Tenth Amendment.
To say this is just the beginning would be cliché, but what SCOTUS has wrought with its decision will have lasting consequences that go far beyond sports betting.
Our current consumption patterns are stretched to breaking point. Few would argue the need to fix our systems. It’s how to manage an economically viable and just transition that is making heads ache.
[Salterbaxter Directions] Moving The Goal PostsMSL
Is your business goal-ready to move beyond 2020? Explore a new generation of emerging sustainability goals that are unlocking business returns and driving transformational change.
The food market will experience rapid evolution in 2018, according to sector experts at MSL. A broad array of technological innovations will make it easier to acquire and consume foods and beverages tailored to our specific food needs, speeds and philosophies.
These insights emerge from the MSL’s annual analysis of top food trends compiled by its highly specialized food marketing and PR team, appearing as a shareable infographic. In recent years the agency’s forecast has been viewed more than 100,000 times. Past forecasts have spotted the emergence of major marketplace successes, including turmeric, coconut, ugly produce, food waste reduction and coffee as an ingredient.
The Second Technology Revolution: How the PR Business Needs To Change Once AgainMSL
Not even a decade after the PR industry turned on its head when social media ushered in the Age of Influence, technology once again is causing brands, companies and organizations to rethink its communication in dramatic ways. This time machines that process data and artificial intelligence, combined with immersive technologies like virtual reality, augmented reality and mixed reality, are creating new opportunities for “augmented influence” as well as giving communicators pause to manage a number of emerging new challenges from Machine Journalism to Artificial Influence.
SDG Signals - SBTribe Research by Salterbaxter MSLMSL
It’s been two years since the launch of the SDGs and the UN’s recent progress report highlights that support is uneven and needs to accelerate. New data sources, including
social media, continue to be vital tools to measure, monitor and report progress.
SDG Signals uncovers new insights about SDG communications online and which areas, people and brands are cutting through. We explore the overall SDG online conversation, providing clear opportunities for differentiation, with initial comparisons from the Technology and Food & Beverage sectors. Future editions will put the spotlight on other specific sectors and issue areas.
A joint initiative conducted by MSL and SPARK Neuro gives PR pros true cause for excitement. What was once only subjective – how much people are engaged with content and their emotional experience with it – can now be directly quantified by reading brain activity and other neurological responses.
For more information about Conversation2Commerce, email Erin.Lanuti@mslgroup.com or visit www.publicisC2C.com.
In PR2020, experts give us their perspective on what’s coming next in terms of tech disruptions, and how they believe this will impact the work we do. We explore influence, data, human science and machines, and our relation to them as communications professionals, business owners, governments, and human beings.
Write to us to start a conversation on how we can help you distill actionable insights and foresights from conversations and communities.
For more information contact Pascal Beucler, SVP & Chief Strategy Officer, Global, MSL (pascal.beucler@mslgroup.com) and Melanie Joe, Consultant – Research & Insights, MSL (melanie.joe@mslgroup.com)
[Salterbaxter Directions] Human Rights - The Time is NowMSL
Is your business up to speed on the risks and opportunities of human rights issues?
Learn from the early adopters of the UN Guiding Principles Reporting Framework and get ahead of the game.
For more information, connect with @salterbaxterMSL or reach out to us on Twitter @msl_group.
News in the Times of Digital - Indian Media TrendsMSL
The way India consumes news is changing in this digital age. 20:20 MSL's media trends infographic assesses Print v/s Online media consumption and how communications professionals can choose the right media mix through a structured approach.
Connect with our insights experts or share your feedback with us on Twitter @2020MSL and @msl_group.
To supplement Qorvis MSLGROUP's Guide to the Trump Administration, we have created a set of appendencies highlighting expected cabinet and staff appointments as of 12/1/2016.
Governing a Divided Nation - Insights about the 2016 U.S. Presidential ElectionMSL
Public affairs and policy experts from Qorvis MSLGROUP have compiled an extensive election coverage and analysis of how the new U.S. President and Congress will move forward after one of the most bitter campaigns in American history.
For more updates, follow @qorvis or reach out to us on Twitter @msl_group.
Each year, Directions takes an in-depth look at an area of sustainability and communications. This time, we’re delving into the quite sizeable gap that still exists between business and society. It’s not the void that interests us so much as the question of how it can be shrunk.
How do we move from just minding the gap to actually mending the gap?
For more information, connect with @salterbaxterMSL or reach out to us on Twitter @msl_group.
Qorvis MSLGROUP has created a comprehensive guide to the Trump Administration. This document provides a first look at the people and players behind the most unlikely presidential campaign in American history.
For each person mentioned here, we have included a bio, a photo, and representative institutions and organizations affiliated with that person, so that the reader may better understand the relationships that influence the people who in turn are influencing President Trump.
For real-time updates, follow @Qorvis or reach out to us on Twitter @msl_group.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
3. MSLGROUP | PBJS!
The New Digital Age
Quote of the Session:
“In an automated world … income will go up for those
that embrace and work with computers, and will go
down for those that resist.”
People Worth Following:
-Eric Schmidt
Eric Schmidt
Executive Chairman,
Google
@ericschmidt
Jared Cohen
Director of Google Ideas,
Google
@jaredcohen
Steven Levy
Senior Writer,
Wired
@stevenlevy
4. MSLGROUP | PBJS!
Lessons of the Session:
1. Shut up and listen. Don’t be a vampire or human spam.
2. Don’t be a hoarder. When you come across great stuff -
don’t keep it to yourself. When you share things you love,
you are teaching your audience why it’s loveable and are
therefore one step closer to sharing (and being well
received) for your own work.
3. Credit is always due. Share attributions. Tell people
why they should care and where they can find more or
similar info.
Person Worth Following:
-Austin Kleon
Austin Kleon
Writer, Illustrator
@austinkleon
Show Your Work!
5. MSLGROUP | PBJS!
Person Worth Following:
Chris Nodder
UX Consultant
@uxgrump
Evil By Design
Quote of the Session:
“It's OK to deceive people… in fact
we do it all the time already.”
-Chris Nodder
7. MSLGROUP | PBJS!
“You [the client] worry about the what – we’ll worry
about the how. Together, let’s zero in on the why.”
How to Say “F*** No” and Still Have Them Love You
Quote of the Session:
“We shouldn't give clients options, we should give
them solutions.”
Person Worth Following: -Michael Nieling
Michael Nieling
Creative Director
Ocupop
@ocupop
-Michael Nieling
9. MSLGROUP | PBJS!
Make Yourself the Happiest Person on Earth
Quote of the Session:
"A trained mind can access
joy on demand."
Person Worth Following:
Chade-Meng Tan
Jolly Good Fellow
Google
@chademeng
-Meng
10. MSLGROUP | PBJS!
6 Degrees of Kevin Bacon: A Social Phenomenon Turns 20
Quote of the Session:
“Whether it’s my age, or my misspent youth- I often forget who I have
worked with - so while it is embarrassing, I have actually looked at the
call sheet and checked their Bacon Number so I know to say, ‘Good to see
you,’ or ‘Good to see you again.’"
People Worth Following:
-Kevin Bacon
Brian Turtle
Co-Creator
6 Degrees of
Kevin Bacon
Kevin Bacon
Actor, Director
@kevinbacon
Felicia Day
Writer, Actress
The Guild
@feliciaday
Maisie Williams
Actress
Game of Thrones
@maisie_willilams
Lance Ulanoff
Chief Correspondent
Mashable
@lanceulanoff
12. MSLGROUP | PBJS!
SxSW Accelerator: Wearable Technologies
Nymi
Personal identity stored in a
bracelet, unlocked by your unique
heartbeat.
www.getnymi.com
Wearable Solar
High-fashion clothes made with solar
panels that can recharge your phone
on the go.
paulinevandongen.nl
Skully Helmets
Smart transportation. Imagine
Google Glass, but with a rear-view
mirror and Bluetooth directions.
www.skullyhelmets.com/
13. MSLGROUP | PBJS!
Quote of the Session:
“Emotion is a great
way to test if a
project works.”
People Worth Following:
-Caspar Sonnen
Caspar Sonnen
New Media Coordinator
IDFA DocLab
@casparsonnen
Brett Hoff
Director of Programming
Made in NY Media Center by IFP
@brenthoff
IDFA DocLab presents the Emotional Arcade
15. MSLGROUP | PBJS!
Joan vs Don: Female Leadership in Digital Agencies
Quote of the Session:
“Pick the things that are yours, and
let go of the things that aren’t.”
People Worth Following:
-Liz Harper
Liz Harper
GM
TBWADigital Arts Network
@lizmarieharper
Pam Scheideler
Director of Digital Production,
Deutsch LA
@pscheideler
16. MSLGROUP | PBJS!
Science of Weird: Why Weirdos Outperform Normals
Quote of the Session:
“We are awesome at being average.
And we are so average at being
awesome.”
Person Worth Following:
-Mike Lazerow
Mike Lazerow
CMO Salesforce &
Buddy Media Founder
@lazerow
17. MSLGROUP | PBJS!
DAY 5 RECAP:
OPPOSITES ATTRACT, THE
NEUROCHEMISTRY OF BRAND LOVE
& TECH FOR DEVELOPMENT
18. MSLGROUP | PBJS!
Opposites Attract
Quote of the Session:
“The creative act is not performed by the artist alone; the
spectator brings the work in contact with the external world
by deciphering and interpreting its inner qualifications and
thus adds his contribution to the creative act.”
People Worth Following:
-Marcel Duchamp
Juliette Fritsch
Chief of Education & Interpretation
Peabody Essex Museum
@modernlimey
Stacie Slotnick
Assistant Director of Communications,
MIT Media Lab
@eicats
19. MSLGROUP | PBJS!
Uwe Gutschow
VP Digital & Engagement Strategy,
Innocean USA
@innoceanusa
The Neurochemistry of Brand Love
Quote of the Session:
“Blood, brains and biochemistry. Brands willing to dive
into the world of neuroscience, economics, biology &
psychology will see a rise in the bottom line.”
People Worth Following:
-Dr. Zak
Dr. Paul Zak
Economist
@pauljzak
20. MSLGROUP | PBJS!
Harnessing the Power of Tech and Data for Development
Quote of the Session:
“Innovative isn't always new.”
Person Worth Following:
-Chelsea Clinton
Chelsea Clinton
Vice Chair
Clinton Foundation
@chelseaclinton
22. MSLGROUP | PBJS!
Celebrity Sightings
Krysten Ritter
@KrystenRitter
Mike Standish
@MikeStandish
Brian Malarkey
@BrianMarlarkey
Neil deGrasse Tyson
@neiltyson
Mindy Kaling
@mindykaling
This guy from
The Mindy Project
Kevin Bacon
@KevinBacon
23. MSLGROUP | PBJS!
Food & Drinks
Two things:
1. Eat at Searsucker. It is life changing.
2. Austin has amazing sushi. Which was
unexpected, but delightful.