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Connecting the Dots
@OlcaytoCengiz
Olcayto Cengiz is:
• Professional Human
• Father of Rüzgar
• Creative Director of Flying Spoon
Summary:
“Human: The most intelligent life form.”
Atlas:
“Humanoid Robot”
Olcayto:
“Robotoid Human”
After “The Backflip”:
http://moralmachine.mit.edu/
http://tylervigen.com/spurious-correlations
“Fuck data! Let’s have an idea.”
Sir John Hegarty, Web summit 2017
GAMIFICATION
( Wrong name, -sorry Gabe-, Right Approach)
We just need a good TV commercial campaign!
Website thing is for the kids. No ROI in it.
Nothing serious!
30 Years
Ago
We just need a good website!
Social Media thing is for the kids. No ROI in it.
Nothing serious!
15 Years
Ago
We just need a good social media strategy!
Gamification thing is for the kids. No ROI in it.
Nothing serious!
NOW
You can’ connect the dots looking forward, you can only
connect them looking backwards. So you have to trust that the
dots will somehow connect in your future.
- Steve Jobs
Thank You!
@OlcaytoCengiz

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