Understanding and Leveraging Social Media for Business / Branding / Top-of-Mind Awareness

1. Thanks to our Host: Betsy Lewis and to our Sponsor: Mike Megless May 28th Leadership Breakfast

3. It’s Like Linkedin Facebook Twitter YouTube

6. 10 Years Ago “ If you want to be taken seriously…” © Driven To Excel, Inc.

7. © Driven To Excel, Inc.

10. Analytics (WMB) © Driven To Excel, Inc.

11. S earch E ngine O ptimization © Driven To Excel, Inc.

13. Eclipsed Nielsen reports: People now spend more time on Social Media than on e-mail © Driven To Excel, Inc.

14. © Driven To Excel, Inc.

15. Stacking Up (Source: Alexa.com) © Driven To Excel, Inc.

16. Book Club “Group” © Driven To Excel, Inc.

17. Driven To Excel “Group”

18. Applications (what LivingSocial learned)

20. Kritika Singh (VIU Student) © Driven To Excel, Inc.

21. Spontaneous Community © Driven To Excel, Inc.

22. © Driven To Excel, Inc.

25. Your Home Page © Driven To Excel, Inc.

28. © Driven To Excel, Inc.

29. In The Bushes © Driven To Excel, Inc.

30. © Driven To Excel, Inc.

31. Linkedin Q & A © Driven To Excel, Inc.

32. Linkedin Q & A --> Survey Monkey © Driven To Excel, Inc.

33. Linkedin Applications © Driven To Excel, Inc.

35. Video :Book = 9 :1 (as of 6/11/10) © Driven To Excel, Inc.

37. 1 Book Per Year = Top 20%* Vs. *SOURCE: http://www.jenkinsgroupinc.com/

39. More Integration…

40. More Integration…

41. Your Success Stories (past/present/future)? © Driven To Excel, Inc.

42. Your Signature Block (WiseStamp.com) © Driven To Excel, Inc.