Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Networked Social Opportunity

6,151 views

Published on

A Deck built to expose employees to the benefits of using social media for personal and professional development, universally.

Published in: Technology
  • Be the first to comment

  • Be the first to like this

Networked Social Opportunity

  1. 1. Networked Social Opportunityfor Concert Properties By: Kemp Edmonds kempe.me/kempcp
  2. 2. The Big Picture
  3. 3. Where do they spend all that time? 2012
  4. 4. Social Business Hierarchy of Needs
  5. 5. Honesty Gets You Everywhere
  6. 6. l itHonesty ^Gets You Everywhere ^
  7. 7. CTO OF NASA, KEMP
  8. 8. CTO OF NASA, KEMP
  9. 9. CTO OF NASA, KEMPkemp.com
  10. 10. Lesson 1: Express your interest(s)Lesson 2: Demonstrate your expertise
  11. 11. Lesson 1: Express your interest(s)Lesson 2: Demonstrate your expertise
  12. 12. Lesson 2: Demonstrate your expertise
  13. 13. FakeOriginal Fake Grand Larceny: Vancouver to Pakistan
  14. 14. FakeOriginal Fake Grand Larceny: Vancouver to Pakistan
  15. 15. Freelance Camp
  16. 16. Agenda ? ?? ?
  17. 17. The Power of Positive Networking
  18. 18. The Power of Positive Networking
  19. 19. Lesson 1: Express your interest(s) Make Real Connections
  20. 20. The Strength of Weak Ties
  21. 21. The Strength of Weak Ties
  22. 22. The Strength of Weak Ties
  23. 23. Lesson 2: Demonstrate your expertise LinkedIn Answers
  24. 24. Focused Groups
  25. 25. - TO DO• Complete your profile• Ask two answer one.• 5 external invites• 50 internal• Join 5 Groups• Connect with me :)• Bonus: Recommendations
  26. 26. Twitter: What’s it good for?
  27. 27. A Social GardenAn Information Flow
  28. 28. The Language• @ - public mention or reply• # - hashtag; to group messages• RT - Retweet: giving credit (via)• D - DM: Direct Message - PRIVATE• LISTS - Follow a specified group
  29. 29. Who to follow? How to?
  30. 30. Research• Start - search.twitter.com
  31. 31. Research• Start - search.twitter.com• Finish - Multiple Search Tool
  32. 32. Serve your AudienceBe Helpful & Create Value
  33. 33. Don’t give up so quick
  34. 34. Bridge the Digital DivideDevelop Relationships - Long Term
  35. 35. - TO DO• Complete your profile• Follow 100 people• Remember your Garden• Use Search.Twitter.com• See Guidebook at end• Connect with me :)• Bonus: Build a Few Lists
  36. 36. Facebook: Friends & Family
  37. 37. Follow the Leader(s)
  38. 38. FacebookAdvertising: The New Billboards
  39. 39. Ever buy something in a bar?
  40. 40. - TO DO• Makes a decision• Enjoy it the way you like• Try Ads - $5• Add a few pages• See Guidebook at end• Don’t connect with me :)• Bonus: Create a page.
  41. 41. BloggingWriting
  42. 42. Finding Blogs
  43. 43. What’s an RSS Feed?
  44. 44. An RSS Reader
  45. 45. Information Overload
  46. 46. - TO DO• Google news/blog sites• Setup a Google Reader• Subscribe to 10 sites• Use Technorati.com• Check out Mashable.com• kempedmonds.com RSS :)• Bonus: Build a blog Create.
  47. 47. What is Success?• Are you developing meaningful connections?• Have you connected with a local leader you admire and had a coffee?• Numbers may help, but qualitative measures matter more in terms of human connections, knowledge gain or experience shared.
  48. 48. One tool to rule them all
  49. 49. Questions?
  50. 50. Thank You• The GuideBooks: mashable.com/guidebook• A free book that rules: brandbuildingsbetter.ca• This presentation is available now: kempe.me/kempcp Special Thanks to Mac Lugay

×