This document discusses how the media product, a magazine, uses and develops conventions of real magazines. It describes including a barcode, issue date and price on the front cover. It has a large, recognizable masthead across the top page to identify the magazine. The color scheme of red, black and white appeals to the target rock music audience. The writing style on the cover uses exciting language and exclamation points to grab attention, while inside it is in a question and answer format. The main image on the cover is eye-catching with direct eye contact, pale background, and mid-shot pose to depict attitude, following photographic conventions.