- The magazine targets young adults aged 16-25 interested in the dubstep music genre, who are typically in sixth form or university. It aims to appeal to both male and female readers. - The magazine uses a graffiti-style font and images of diverse, young people to attract its target audience and address them directly in an enticing way. - Through constructing the magazine, the author learned skills in photo editing software like Photoshop, and webpage creation tools like Pages and Blogger, to professionally design and analyze a music publication.