SlideShare a Scribd company logo
L’AVIE
Your happiness is our honor
Mission statement
 Who are we
 Why are we unique
 Who are customers
Organization Flow Chart
CEO
CUSTOMER SERVICE
MANAGER
Nguyen Thi Hong
Nhung
HUMAN RESOURCE
MANAGER
Nguyen Phuong Ngoc
MARKETING MANAGER
Bui Thi Minh Ngoc
CUSTOMER
SERVICE REP SECURITY GUARD
ClerkCASHIER &
ACCOUNTANT
•Free consulting service
•L’avie events
CUSTOMERS SERVICE
MARKETING STRATEGY
• Internet
• Word of mouth
• Sale-off
• Golden customer
ADVERTISEMENT
clip
• New brand
• Just in Saigon
• 2 showrooms
• Famous brand
• Around Vietnam
• 10 showrooms
• Advertise on television, internet radio channel,
maganize or newspaper.
• Open showrooms near to maternity hospitals
• We are analyze and develop the new market in
other province or city.
• Variety goods and low-price.
• Use profit to open new showrooms.
Marketing Strategic Planning
HUMAN RESOURCE
o Estimating total number of
employees
o Recruiting employee for
each position
o Training trial employees for
1 month
o Salary/Pay rate
General area of concern: Competitive market
Specific problem:
• L’avie is a new company
• Competitors have more experience in the market
• Difficult to attract new customer
Solution:
• Extremely good customer service
• High quality product, competitive price
• Strong promotion activities
First solution will be implemented: Extremely good customer
service:
• Consulting service
• Polite and courteous manner of employees
• Professional working style
Day of starting to implement the solution: 01/06/2012
Day of the problem be solved: 01/12/2012
ACTION PLAN
Extra benefit from company profit
Insurance
Three days off per month
Triple pay rate in special day
Vacation/travel/reward
Special treatment for pregnant employees
WORK LIFE BALANCE
CODE OF ETHIC
Our management policy is clear and is communicated to all of its
consumers and employees.
•Code of ethic (for employees)
•Code of ethic (for consumers)
L’AVIE
THANK FOR YOUR
LISTENING !!!

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Hr presentation

  • 2. Mission statement  Who are we  Why are we unique  Who are customers
  • 3. Organization Flow Chart CEO CUSTOMER SERVICE MANAGER Nguyen Thi Hong Nhung HUMAN RESOURCE MANAGER Nguyen Phuong Ngoc MARKETING MANAGER Bui Thi Minh Ngoc CUSTOMER SERVICE REP SECURITY GUARD ClerkCASHIER & ACCOUNTANT
  • 4.
  • 5.
  • 6. •Free consulting service •L’avie events CUSTOMERS SERVICE
  • 7. MARKETING STRATEGY • Internet • Word of mouth • Sale-off • Golden customer
  • 9. • New brand • Just in Saigon • 2 showrooms • Famous brand • Around Vietnam • 10 showrooms • Advertise on television, internet radio channel, maganize or newspaper. • Open showrooms near to maternity hospitals • We are analyze and develop the new market in other province or city. • Variety goods and low-price. • Use profit to open new showrooms. Marketing Strategic Planning
  • 10. HUMAN RESOURCE o Estimating total number of employees o Recruiting employee for each position o Training trial employees for 1 month o Salary/Pay rate
  • 11. General area of concern: Competitive market Specific problem: • L’avie is a new company • Competitors have more experience in the market • Difficult to attract new customer Solution: • Extremely good customer service • High quality product, competitive price • Strong promotion activities First solution will be implemented: Extremely good customer service: • Consulting service • Polite and courteous manner of employees • Professional working style Day of starting to implement the solution: 01/06/2012 Day of the problem be solved: 01/12/2012 ACTION PLAN
  • 12. Extra benefit from company profit Insurance Three days off per month Triple pay rate in special day Vacation/travel/reward Special treatment for pregnant employees WORK LIFE BALANCE
  • 13. CODE OF ETHIC Our management policy is clear and is communicated to all of its consumers and employees. •Code of ethic (for employees) •Code of ethic (for consumers)