WOLCE, Birmingham,
                   28 September 2011


                 Harnessing
                the potential
                  of social
                  learning




                 Jane Hart
Centre for Learning & Performance Technologies
               www.C4LPT.co.uk
C4LPT, 2011   2
Social Learning is NOT …




• a new training trend
• bolting “social” onto a course
• upgrading to a new LMS




 It is a fundamental shift in the way we view workplace learning
Learning
    "Social Business" is not about technology, or about
    "corporate culture." It is a socio-political historical shift that
    is bigger, broader and much more fascinating.

    A new perspective is changing how we think about society,
    politics, interpersonal relationships, science, government
    and business. New approaches are emerging. Learning
    and self-expression are exploding. Values are changing.
    Leadership is changing. The economy is changing. Change
    itself is changing — it is accelerating and becoming the
    norm.”


                                 Social Business doesn’t mean what you think it does
                                                       Deb Lavoy, 7 September 2011

C4LPT, 2011
what evidence do you have
  that workplace learning is changing?




C4LPT, 2011                              5
C4LPT, 2011   6
Consumerization of IT




              “Today already 47% of business technology users
              at North American and European companies report
              using one or more website(s) to do parts of their jobs
              that are not sanctioned by their IT department.
              We expect this number to grow to close to 60%
              in 2011 as frustrated workers work around
              IT to self-provision technology”

                  How democratization of technology empowers employees, Forrester, 2011




C4LPT, 2011                                                                               7
Consumerization of Learning




              “between one-third and two-thirds of your
              employees are meeting their needs
              by working around you”



                           Jensen & Klein, Blind Spots, CLO Magazine, April 2011




C4LPT, 2011                                                                        8
how can IT and L&D deal with
  this?


  Ignore it – it’s not important

  Ban it – it’s disruptive

  Embrace it – it’s an important aspect
  of learning in the workplace




C4LPT, 2011                               9
who is using these tools?
  how are they using them?
  what can L&D do to support
  a broader approach to
  workplace learning?




C4LPT, 2011                    10
Who?




              Smart Workers




C4LPT, 2011                   11
IMPROVING PRODUCTIVITY
                                                       FINDING & USING
                 Personal      Finding content             CONTENT
   Team        productivity
productivity

                                                            Keeping up
                                                              to date
                                                             with new
                                                             content




                                                              Sharing
                                                               links,
                                                             resources
                                                              & ideas

                              Co-creating
                               content
       JOINING & BUILDING                        CREATING & SHARING
 NETWORKS & COMMUNITIES
C4LPT, 2011                                           CONTENT     12
8 key features
how the Smart Worker
uses social media



              …and what
              L&D can do
C4LPT, 2011                13
1 - The Smart Worker :
              recognises she learns
              continuously as she does
              her job
                  “today’s work environment doesn’t
               tolerate learners stepping out of their
              workflow to learn unless it is absolutely
                                        vital to do so”

                                    Gottfredson, 2011




              Value informal and social learning ...
              in the workflow

C4LPT, 2011                                            14
2 - The Smart Worker :
  wants immediate access
  to solutions to his
  performance problems




 “People don’t want to study a
 problem they want to solve it.”

Create more relevant content
Encourage effective use of Social Web

 C4LPT, 2011                            15
3 - The Smart Worker : is happy to share
what she knows




Tap into growing
phenomenon of
sharing
Enable sharing
Let groups organise
their own content




C4LPT, 2011                                16
4 - The Smart Worker :
              relies on a trusted
              network of friends and
              colleagues




              Help individuals build their own
              Personal Knowledge Networks
              Help groups set up their own
              Communities of Practice


C4LPT, 2011                                      17
Provide a framework for conversations and discussions to take place
Encourage others to set up learning communities




                                      5 - The Smart Worker :
                            learns best with and from others
 C4LPT, 2011                                                          18
6 - The Smart Worker : keeps up to date
              with his industry and profession




                        Help individuals with their Personal
                        Knowledge Management
                        Encourage others to curate content

C4LPT, 2011                                                    19
7 - The Smart Worker :
constantly strives to
improve her productivity




Encourage use of personal devices
Carry out workflow audits
Offer a performance consulting service

C4LPT, 2011                              20
8 - The Smart Worker :
                   thrives on autonomy

                               "Human beings have an innate
                               drive to be autonomous, self-
                               determined and connected to
                               one another.

                               Control leads to compliance;
                               autonomy leads to
                               engagement

                               A sense of autonomy has a
                               powerful effect on individual
                               performance and attitude.“


              Let go!
              Encourage self-reliant learners/workers

C4LPT, 2011                                                    21
To harness the potential of social learning …

IS NOT TO                             BUT
• Think it needs to be “designed”    • Encourage open conversations,
• Bolt it onto your course content     collaboration, sharing, co-creation of
                                       content … in the workflow
• Only allow moderated
  commenting on expert content       • Help/ support individuals/teams to
                                       address their own learning and
• Mandate/force social
                                       performance needs and work
  participation
                                       smarter
• Measure success in terms of
                                     • Measure success in terms of
  social activity
                                       performance improvement
• Manage it in a LMS
                                     • Enable it all in with social and
• Believe, it’s all about the          collaboration tools/platforms
  “learning”
                                     • Believe, it’s all about “performance”

   COMMAND & CONTROL                     ENCOURAGE & ENGAGE
bit.ly/janeatwolce

Harnessing the potential of social learning

  • 1.
    WOLCE, Birmingham, 28 September 2011 Harnessing the potential of social learning Jane Hart Centre for Learning & Performance Technologies www.C4LPT.co.uk
  • 2.
  • 3.
    Social Learning isNOT … • a new training trend • bolting “social” onto a course • upgrading to a new LMS It is a fundamental shift in the way we view workplace learning
  • 4.
    Learning "Social Business" is not about technology, or about "corporate culture." It is a socio-political historical shift that is bigger, broader and much more fascinating. A new perspective is changing how we think about society, politics, interpersonal relationships, science, government and business. New approaches are emerging. Learning and self-expression are exploding. Values are changing. Leadership is changing. The economy is changing. Change itself is changing — it is accelerating and becoming the norm.” Social Business doesn’t mean what you think it does Deb Lavoy, 7 September 2011 C4LPT, 2011
  • 5.
    what evidence doyou have that workplace learning is changing? C4LPT, 2011 5
  • 6.
  • 7.
    Consumerization of IT “Today already 47% of business technology users at North American and European companies report using one or more website(s) to do parts of their jobs that are not sanctioned by their IT department. We expect this number to grow to close to 60% in 2011 as frustrated workers work around IT to self-provision technology” How democratization of technology empowers employees, Forrester, 2011 C4LPT, 2011 7
  • 8.
    Consumerization of Learning “between one-third and two-thirds of your employees are meeting their needs by working around you” Jensen & Klein, Blind Spots, CLO Magazine, April 2011 C4LPT, 2011 8
  • 9.
    how can ITand L&D deal with this? Ignore it – it’s not important Ban it – it’s disruptive Embrace it – it’s an important aspect of learning in the workplace C4LPT, 2011 9
  • 10.
    who is usingthese tools? how are they using them? what can L&D do to support a broader approach to workplace learning? C4LPT, 2011 10
  • 11.
    Who? Smart Workers C4LPT, 2011 11
  • 12.
    IMPROVING PRODUCTIVITY FINDING & USING Personal Finding content CONTENT Team productivity productivity Keeping up to date with new content Sharing links, resources & ideas Co-creating content JOINING & BUILDING CREATING & SHARING NETWORKS & COMMUNITIES C4LPT, 2011 CONTENT 12
  • 13.
    8 key features howthe Smart Worker uses social media …and what L&D can do C4LPT, 2011 13
  • 14.
    1 - TheSmart Worker : recognises she learns continuously as she does her job “today’s work environment doesn’t tolerate learners stepping out of their workflow to learn unless it is absolutely vital to do so” Gottfredson, 2011 Value informal and social learning ... in the workflow C4LPT, 2011 14
  • 15.
    2 - TheSmart Worker : wants immediate access to solutions to his performance problems “People don’t want to study a problem they want to solve it.” Create more relevant content Encourage effective use of Social Web C4LPT, 2011 15
  • 16.
    3 - TheSmart Worker : is happy to share what she knows Tap into growing phenomenon of sharing Enable sharing Let groups organise their own content C4LPT, 2011 16
  • 17.
    4 - TheSmart Worker : relies on a trusted network of friends and colleagues Help individuals build their own Personal Knowledge Networks Help groups set up their own Communities of Practice C4LPT, 2011 17
  • 18.
    Provide a frameworkfor conversations and discussions to take place Encourage others to set up learning communities 5 - The Smart Worker : learns best with and from others C4LPT, 2011 18
  • 19.
    6 - TheSmart Worker : keeps up to date with his industry and profession Help individuals with their Personal Knowledge Management Encourage others to curate content C4LPT, 2011 19
  • 20.
    7 - TheSmart Worker : constantly strives to improve her productivity Encourage use of personal devices Carry out workflow audits Offer a performance consulting service C4LPT, 2011 20
  • 21.
    8 - TheSmart Worker : thrives on autonomy "Human beings have an innate drive to be autonomous, self- determined and connected to one another. Control leads to compliance; autonomy leads to engagement A sense of autonomy has a powerful effect on individual performance and attitude.“ Let go! Encourage self-reliant learners/workers C4LPT, 2011 21
  • 22.
    To harness thepotential of social learning … IS NOT TO BUT • Think it needs to be “designed” • Encourage open conversations, • Bolt it onto your course content collaboration, sharing, co-creation of content … in the workflow • Only allow moderated commenting on expert content • Help/ support individuals/teams to address their own learning and • Mandate/force social performance needs and work participation smarter • Measure success in terms of • Measure success in terms of social activity performance improvement • Manage it in a LMS • Enable it all in with social and • Believe, it’s all about the collaboration tools/platforms “learning” • Believe, it’s all about “performance” COMMAND & CONTROL ENCOURAGE & ENGAGE
  • 23.