The document discusses the design choices made for various elements of an indie magazine, including the front cover, masthead, coverlines, contents page, and double page spread. For the front cover, direct address is used in the main image to create a personal relationship with the reader. The masthead "INDIGO" is intended as a play on words for "indie" to signal the genre. The coverlines and contents page include band images and articles to attract fans. Color schemes throughout appeal to the indie genre and use gender-neutral tones.

2. To attract my audience to my magazine I included a
main image, as I believe that it will appeal to the
indie genre. In my main image I made sure to use
direct address as this is a convention of a magazine
front cover. Also it creates a personal relationship
between the reader and the artist, this will engage
the reader to buy the magazine and read on. Within
the main image the artist her body language is
comparable to other indie magazine front covers, as
she is standing with a facial expression symbolising
rebellion and angst. She is also looking straight into
the camera known as direct address, which engages
the reader and the artist to form a relationship. Her
facial expression is neutral as she is neither smiling
nor frowning; this accumulates how other indie
magazines portray their artists. Her attire is similar
to other indie magazines as they wear dark colours
to emphasis the genre. The colour red used may be
aesthetically pleasing as it is bold and not dramatic
for the reader to visually see.

3. My masthead will entice the reader due to it being bold and the
biggest text on the magazine. The connotation of ‘INDIGO’ is
usually referenced as a colour however within my usage it is as a
play on word as the word ‘indie’ is said aloud once reading the
masthead, which may overall make the audience aware that this
is an indie magazine. As a result the colours used for the
masthead are gender neutral meaning that anyone can read this
magazine, this may attract the same amount of female to male
readers.

4. The coverlines on my front cover gives an inside scoop
on what it to be revealed within my magazine articles
that will be featured within my magazine. The
sublines tell a bit more information alongside the
coverline.All of my coverlines have the same font and
size to match and frame my artist/magazine as a
whole. They are structured within the side of the
artist on the left side of her, which is avoiding the
artist’s face which is a convention my magazine,
follows. However this challenges the convention as I
have only featured 3 due to the space on the page,
this is structured by most popular indie artist to least,
as the audience will notice the bigger artist first. As a
result one of these coverlines is attached to what my
double page spread article is about.

5.  In addition a way to allure the audience is to
use colours that associate with the indie
genre, hence why I used red, black, white
and gold. Therefore I believe that this colour
scheme felt most appropriate to co-operate
within my magazine, which they are also
gender neutral to attract a wider audience.
As a result the colour scheme is very evident
as the colours stand out against one another.

6. My contents page will captivate the audience
as it contains subsidiary images of gigs for
example the 1975 and High Tyde, this will
result in attracting an audience that are fans
are these bands and others that are similar to
them. In addition my contents page has a
noticeably readable layout that follows NME’s
style. This will further on appeal to the
audience as they may want the page to look
enjoyable to read. The text on my contents
page contains the same font style and sizes
between each section. The main article is
much bigger and bolder than the information
followed by it, to make the artist stand out
and for the reader to comprehend who are
featured in my magazine. The colour scheme
for my contents page follows a similar format
as my magazine front cover. As the colours
within my contents page is white, red and
black. These colours produce a clear colour
scheme for the audience to not be overthrown
by a huge amount of colours dispersed on the
page. As the subsidiary images contain a
mixture of colours which balances out the
colour amount used.

7. My double page spread will entice
the audience, as it contains a
variety of gender neutral colour
scheme that will intrigue both
sexes. My overall double page
spread layout has the image that I
had taken from a gig spread across
both pages this will appeal to
those that listen to this music
genre. Additionally, the questions
and answers are in different
colours making them easier to read
and acknowledge the differences.
The article uses informal language
in order to attract teenagers to
read it, as using proper English will
disinterest my target audience as if
it contained formal language it will
lack a teenage aura towards the
writing.