The document discusses the intended audience for a media product called "SONIC" magazine. The key points are: - The primary target audience is 16-24 year olds, who the models and artists featured in the magazine also appeal to. - Gender-neutral colors like black, white, and grey are used to appeal to all genders by avoiding stereotypical colors like pink and blue. - With a low price of £2.60, the magazine aims to be accessible to people across all socioeconomic classes. - Individuality and impartiality to sexuality are encouraged through unique music styles, gender-neutral designs, and inclusion of independent artists.

1. Who would be the audience for
your media product?

2. Age-
• After my research, I found that 90% of my potential readership were
aged between 16-24.
• For this reason, the magazine features models/artists that appeal to
this age bracket. The models are relatable to the audience as they are
within this age group. This is an example of audience identification.

3. Gender-
• The colour scheme avoids colours that are associated with genders
such as pink and blue, by using neutral colours that compliment one
another in black, white and grey. This allows the audience to be from
any gender and the magazine to appeal to a larger audience.

4. Class-
• ‘SONIC’ appeals to all classes (ABC1) and because of the low price of
£2.60, it is available to people with a lower disposable income.

5. Individuality-
• In my magazine, individuality is encouraged by avoiding stereotypes.
For example, the colour scheme avoids colours that are associated
with genders such as pink and blue, by using neutral colours that
compliment one another in black, white and grey.
• The music that ‘SONIC’ represents also reflects the attitudes towards
individuality, the content focuses on independent artists that do not
attach themselves to labels and produce music that is unique and
eclectic.

6. Sexuality-
• Much like with individuality, my magazine’s attitudes are impartial to
sexualities and to a certain extent encouraged. Through the unique
music style and gender fluid colours, ‘SONIC’ appeals to anybody who
wants to read it, no matter what there sexuality may be.

7. Audience
• My initial intentions were to exclusively target young adults, however,
after my production, it became apparent that my magazine could
appeal to younger teenagers as well as older adults; this is due to the
relaxed attitude my magazine has, for example, I limited any technical
language to allow all audiences to understand the content. As well as
this, my magazine could appeal to all genders because of the neutral
colours, avoiding representing stereotypes through pinks and blues,
by instead using black, white and grey/silver.