4. TARGET AUDIENCE
• Age: 16- 21. Unisex and any Interests: Fashion,
race. music, partying,
• Education: Students, may or socializing with friends.
may not have a part time
job.
• Brand Loyalty: They will
have a disposable income
to spend on certain brands
which appeal to them. For
example shoes etc. Brands
like Vans, Converse. They
may also save up to buy
certain items from higher
market shops like Hollister.
Mostly but items from high
street shops- like New look,
Primark, Topman.
5. GENRE
• The music which it will cover is Pop- a range of
information about the latest charts in the week.
• There will be different artists in the magazine ranging
from Calvin Harris, One Direction, Ellie Goulding, Carly
Rae Jepson, Dizzee Rascal, Emeli Sande.
• There will be lots of bright, colourful and interesting
pictures.
• There will be a range of single articles and double page
spreads, from interviews to reviews etc. This will keep the
audience interested
6. STYLE
• I will use consistent colours, fonts and layout through
out the magazine- this will make a professional and
consistent look.
• The mode of address I will create is, personal and
informal.
• Through using consistent fonts and colours this will
create the brand identity for my magazine.
7. DOUBLE PAGE SPREAD
• The double page spread will consist of an interview
of a new and upcoming pop group.
• There will be more images than text- this will appeal
to the audience.
• The language will be relaxed and informal.