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Preliminary Target Audience Profie
1. Target Audience Profile
My magazine target audience ranges from the ages of 16-19. It is aimed at both males
and females. All of my target audience are in full time education but some of them
could have part time jobs after school or on the weekends. The personality of my
target audience is someone who has a good sense of humour so they can take jokes in
a positive way. They are also sociable and like to go out with their friends. This person
is fun and ambitious but also mature and sophisticated when they want to be. They
work hard on their school work and want to achieve good A level or A2 grades. My
target audience also likes a laugh and is very caring towards their friends and peers.
This person enjoys having fun with their friends, watching films at home or in the
cinema and going on social networking sites.
They are currently learning how to drive or want to learn how to drive in the near
future. Their interests could also include fashion or sports whether they are a boy or a
girl. My target audience has a good attitude towards education and learning as they
value it because they know that it is key to becoming successful. They want to go to
university in the future and continue on to having a successful career. My target
audience will use my magazine to fulfil their needs as they will use it to get guidance
and advice on how to survive and do well in school. During their free periods they
might use the magazine as a form of light entertainment to help pass the time. Plus
they will use it to get tips and help in certain areas in school where they might not feel
confident.