This document discusses cross-cultural communication. It begins with an introduction and then defines different types of communication including non-verbal communication, verbal communication, and written communication. It discusses the significance of communication in business and outlines key components and styles of cross-cultural communication, including differences between high and low context cultures. The document notes advantages of intercultural communication and provides dos and don'ts for effective cross-cultural communication. It concludes by outlining some common barriers to cross-cultural communication.

1. CROSS CULTURAL COMMUNICATION
Presented by:
Team Members:
Subham Dey
Rahul Tripathi
Ankit Aman
Soumojit Khotel
Somdutta Ghatak
Rajat Shuvra Chanda
Shatabdi Dutta
Debtanu Patra
Soumallya Sinha
Kaushik Saha

2. INTRODUCTION

3. TYPEs OF COMMUNICATION
Non-Verbal Communication

4. Types of Communication (Contd.)
Non-Verbal Communication
Nonverbal Communication (NVC) between people
is communication through sending and receiving wordless
clues.

5. Types of Communication (Contd.)
Verbal Communication
Verbal Communication is a type of oral communication where
the message is transmitted through the spoken words. Here the
sender gives words to his feelings, thoughts, ideas and opinions
and expresses them in the form of speeches, discussions,
presentations, and conversations.

6. Types of Communication (Contd.)
Written Communication
Written Communication refers to the process of conveying
a message through the written symbols. In other words, any
message exchanged between two or more persons that make
use of written words is called as written communication.

7. Significance of Communication in Business World

8. Cross Cultural Communication

9. Different Communication StylesDifferent Attitudes towards ConflictsDifferent Decision Making StylesDifferent Approaches to Knowing
Four Fundamental Patterns of Cultural Difference

10. Benefit of Cross Cultural Communication

11. Advantages of Intercultural
Communication
•Productivity and Proficiency
•Teamwork
•Global Business Edge
•Effective Leadership
•Different Perspective
•Broader Coverage

12. Component of Cross Cultural Communication
Language
Religion

13. Perceptions and values
Conventions (Customs) & manners
Aesthetics
Component of Cross Cultural Communication
(contd.)

14. •Education
•Social Structure
Component of Cross Cultural Communication
(contd.)

15. HIGH CONTEXT LOW CONTEXT
Relation centred Task centred
Attention to group process Attention to goal
Social structure-centralized Social structure- decentralized
Nonverbal Verbal
Implicit Explicit
Differences between High and Low context

16. Do’s and Don’ts of Cross Cultural
Communication
Element Do Don’ts
Message Keep your message simple
clear and familiar
Don’t use clichés idioms, or
obscure language
Speaking
pace
Speak slowly and clearly Don’t exaggerate the slow
pace, speak naturally
Feedback Be extra attentive to feedback
that signals your listener does
not understand your message
Don’t wait for your listener to
ask for explanations
Listening Listen patiently; you’ll
eventually each on to the
rhythms of an accent
Don’t correct the grammar or
pronunciation of a non-native
speakers

17. Barriers to cross cultural communication