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Effective communication
- 1. EFFECTIVE COMMUNICATION SUBMITTED TO :MRS.SARIKA SUBMITTED BY : BATCH “B” (166519806034-16651986066)
- 2. Communication : Definedas, “Exchanging of information by speaking, writing, or using some other medium.” Effective communication : Defined as, “A communication between two or more persons where in the intended message is successfully delivered, received and understood.”
- 3. When compared Communication Anything communicatedis whether they understood it or not Effective communication The process in which the message is understood and feedback is given
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- 5. Communication Process Sender :The sender generates the message and conveys it to the receiver. He is the one who starts the communication. Message: The idea, information, view, fact, feeling, etc. that is generated by the sender and is then intended to be communicated further.
- 6. Encoding : Themessage generated by the sender is encoded in the form of words, pictures, gestures, etc. before it is being conveyed. Media : The manner in which the encoded message is transmitted. The message may be transmitted orally or in writing. The medium of communication includes telephone, internet, post, fax, e-mail, etc. The choice of medium is decided by the sender.
- 7. Decoding :The process of converting the symbols encoded by the sender. After decoding the message is received by the receiver. Receiver : Once the receiver receives the message and understands it in proper perspective and acts according to the message, only then the purpose of communication is successful. Feedback : Once the receiver confirms to the sender that he has received the message and understood it, the process of communication is complete.
- 8. Noise :The obstruction that is caused by the sender, message or receiver during the process of communication. For example, bad telephone connection, faulty encoding, faulty decoding, inattentive receiver, poor understanding of message due to prejudice or inappropriate gestures, etc.
- 9. Barriers to Communication Semantic Barriers : The obstructions in the process of encoding and decoding of a message into words or impressions. Normally, such barriers result due to use of wrong words, faulty translations, different interpretations, etc. For example, language problems when one doesn’t understand what you say
- 10. Psychological Barriers: Emotional or psychological factors also act as barriers to communication. A worried person cannot communicate properly and an angry recipient cannot understand the message properly. Organizational Barriers : The factors related to rules and regulations authority relationships, etc. may sometimes act as barriers to effective communication. In an organization with a highly centralized pattern, people may not be encouraged to have free communication. Also, rigid rules and regulations and cumbersome procedures may also become a hurdle to communication.
- 11. Personal Barriers: If a superior thinks that a particular communication may affect his authority, he may face such communication. Also, if the superiors do not have confidence in the competency of their subordinates, they may not ask for their advice. The subordinates may not be willing to offer useful suggestions in the absence of any reward or appreciation for a good suggestion.
- 12. Skimming & Scanning Skimming The action of reading something quickly so as to note only the important points. For example : reading newspaper Scanning The action of reading a text quickly in order to find specific information. For example : figures or names
- 13. Newspaper & Magazine Newspaper and Magazine are two modes of communication via print media that is used by millions of people all over the world. The main difference between newspaper and magazine is that newspapers contain relatively short articles on current news while magazines contains longer articles on a variety of subjects.
- 14. Newspaper Current newsin the world and their articles are short. Have a broad audience Have simple design and layout , content is usually in black & white. Cheap Uses catchy headlines Magazine Have longer articles on a variety of subjects such as fashion, sports. Articles are long. Have targeted audience. Uses a variety of colors and fonts. Expensive than a newspaper Baseline headlines
- 15. TV Documentary A Documentaryfilm made specially for television stations or for specialty documentary channels, or in case of political and historical documentary subjects in news channels, without the intention of showing it in movie theaters.
- 16. Press Release A pressrelease, news release, media release, press statement or video release is an official statement delivered to members of the news media for the purpose of providing information, an official statement, or making an announcement.
- 17. Conclusion Effective communication: Defined as, “A communication between two or more persons where in the intended message is successfully delivered, received and understood.” Process of Communication involves a sender ,message, encoding, media, decoding, receiver, feedback, noise. Barriers to communication are semantic barrier, physiological barrier, organizational barrier and personal barrier
- 18. Skimming is theaction of reading something quickly so as to note only the important points. For example : reading newspaper Scanning is the action of reading a text quickly in order to find specific information. For example : figures or names Newspaper and Magazine are two modes of communication.
- 19. TV Documentary filmmade for television stations or for specialty documentary channels, or in without the intention of showing it in movie theaters. Press release is an official statement delivered to members of the news media for the purpose of providing information, an official statement, or making an announcement.