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ABDUL KHADER
General Manager
abdul.k7777@gmail.com
Summary
A Senior management executive with 22-year accomplished media track record in Electronic Broadcasting
with business verticals like advertising sales and marketing, distribution, programming, content planning,
product development on News, General Entertainment, Regional Entertainment, along with Print management
in National and International media for delivering and sustaining revenue and profits within the highly
competitive Indian and Asia pacific region with B2B media space. Highly effective leadership with
strong personal value of great human management skills and ability and credibility to lead large teams.
An excellent communicator with analytical mindset and strong working command on TAM analysis with
consultative sales style. Strong negotiation skills, exceptional problem solving abilities and a keen client needs
assessment aptitude. Adept at providing direction and creation for development of new business, negotiating
major contracts and pricing as well as maintaining effective business relationships at the highest levels by
providing tactical business solutions. Proven -track record in marketing, finance, human resources and general
management. Highly effective management skills, noted for creating beneficial and productive employee
management relations. Expertise in all aspects of start-up with a track record in building the organization from
inception to smooth operations, providing hands on leadership and direction for marketing, sales, support,
service, purchasing, and human resource with significant contribution to company growth and profitability.
Specialties: Highly effective leadership skills, Market Mapping, TAM Analyses, Market Analyses, Print,
Online Specialist, Brand Management ,Developing business plans Strategic & Tactical planning, Account
Development Acquisition, Target Marketing & penetration, sales teams training and supervision, financial
reporting ,budget management, policy formulations People management Fund flow management.
Experience
General Manager at I News (Telugu Regional News Channel)
June 2014 - Present (1 year 10 months)
Role & Responsibility: 1. Responsible for Channel Revenue. 2. Responsible for Channel profits with smooth
operation. 3. Brand promotion of Channel. 4. Decision maker for entire Sales and Marketing and all other
revenue related issues. 5. Sales Head (National & Regional Market). 6. Agencies and Client relationship. 7.
Responsible for Channel content management. 8. Responsible for Channel TRP's and GRP's. 9. Monitoring
channel programming, production & output quality. 10. Market competitive analyses and market mapping.
11. Strategic planning to increase the channel revenue. 12.360 company operations.
General Manager (Marketing & Events) at HM-TV & THE HANS INDIA NEWSPAPERS
June 2012 - August 2014 (2 years 3 months)
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Role & Responsibility: 1.Heading company operations. 2.Responsible for company profits. 3.Decision maker
for company affairs with Chairman. 4.Responsible for Channel content management. 5.Responsible for
Channel TRP's and GRP's. 6.Monitoring channel programming,production & output quality. 7.Market
competitive analyses and market mapping. 8.Monitoring and operating on TAM data. 9.Responsible for sales
& marketing. 10. Media Planning & Advertising Promotion. 11.Strategic planing to increase the channel
revenue. 12.360 company operations.
CHANNEL PROMOTION HEAD- ETV-2 News at ETV NETWORK
August 2010 - July 2012 (2 years)
1.Over all responsible for Channel Sales & Operation. 2.Responsible for Channel revenue and commercial
inventory sale. 3.Supervising back-end scheduling and capsuling team. 4.Market Mapping and Market
Analysis. 5.Strategic Planning to increase Sales. 6.Tracking Competitor sales strategy and counter to increase
the channel sales. 7.Supporting all India sales force to sell the channel in the market with healthy rates.
8.Coordinating with all India branch head to increase the channel revenue. 9.Monitoring all India sales
force on weekly basis to achieve monthly channel sales targets. 10.Working on TAM to analyses Channel
Cumulative Reach, Channel Share, Relative Share, 11.Programme Performance/ Reach/ Frequency, Viewers
Loyalty,Viewer Profile and Market mapping.
GROUP ACCOUNT MANAGER at The New Indian Express
September 2008 - August 2010 (2 years)
COUNTRY HEAD (INDIA) at Noor International Holding: Beirut, Lebanon.
September 2006 - 2008 (2 years)
GENERAL MANAGER (Special Projects) at GFYC (Middle East) FZ LLC, Dubai Media City
2005 - 2006 (1 year)
GENERAL MANAGER (MARKETING) at Strategic Publishing & Media Services FZ LLC, Dubai
Media City
2003 - 2005 (2 years)
ADVERTISING HEAD at Midex Advertising & Publishing LLC, Dubai
1998 - 2003 (5 years)
PRODUCT CO-ORDINATOR (IT BAZAAR) at Indian Express Newspapers (BOM) Ltd. (Business
Publication Division)
1995 - 1998 (3 years)
EXECUTIVE MARKETING at Standard Chartered Bank (Credit Card Division), Secunderabad
1994 - 1995 (1 year)
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Languages
English (Full professional proficiency)
Hindi (Professional working proficiency)
Urdu (Limited working proficiency)
Arabic (Limited working proficiency)
Persian (Limited working proficiency)
Telugu (Limited working proficiency)
Skills & Expertise
Market Analysis
Market Mapping
Budget Management
Promotions
Event Planning
Sales Management
Sales Operations
Sales Process
Marketing Research
Marketing Strategy
Marketing Communications
Marketing Management
Strategic Planning
Strategic Financial Planning
Strategic Partnerships
Team Building
Team Leadership
Team Management
Public Relations
Publishing
Project Management
Operations Management
Media Planning
Media Buying
New Business Development
New Hire Orientations
Budgets
B2B
Management
Sales
Leadership
Education
Dr. S. Hussian Zaheer Memorial High School
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Secondary School, 1982 - 1993
Little Flower Jr Collage
Inter +2, Commerce
Osmania University
Bachelor of Commerce (B.Com.)
