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Lee Rainie will give the keynote presentation on "Learning in the Digital Age: Where Libraries Fit In." Lee will discuss the way people use e-book readers and tablet computers and how those devices …

Lee Rainie will give the keynote presentation on "Learning in the Digital Age: Where Libraries Fit In." Lee will discuss the way people use e-book readers and tablet computers and how those devices are fitting into users' digital lives. He will describe how three revolutions in digital technology – in broadband, mobile connectivity, and social media – have created a new social operating system that he calls "networked individualism." He will use the Project's latest findings to help describe how librarians can serve the new educational needs of networked individuals.

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  • 1. Learning in the digital ageLee Rainie, Director, Pew Internet Project5.10.12 – Minnesota, MINITEXEmail: Lrainie@pewinternet.orgTwitter: @Lrainie PewInternet.org
  • 2. 5 questions for librarians to ponder in the age of networked individuals1. What is the future of knowledge? - Created? Disseminated?2. What is the future of reference expertise? - Literacy? Search?3. What is the future of public technology? - Knowledge containers? Divides? Access/lending models?4. What is the future of learning spaces? - Collaboration? Alliances? Ownership?5. What is the future of community anchor institutions? - Knowledge economy/ecology?
  • 3. Broadbandfacilitatesnetworkedinformation
  • 4. Mobileconnectivityalterslearningvenues andexpectations
  • 5. Social mediaaids peer-to-peer learningby doing
  • 6. New kindsof learnersemerge
  • 7. Digital Revolution 1Internet (82%) and Broadband at home (66%) Home broadband Home dial-up80%70% 71%60%50% 66%40%30%20%10% 0% June April March March April March March March April April May May August Jan 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2011 2012
  • 8. 80% Broadband at home – 66%60%40% 76% 74% 67% 58%20% 47% 21%0% Millennials GenX Younger Older Boomers Silent G.I. (18-34) (35-46) Boomers (57-65) Generation Generation (47-56) (66-74) (75+)
  • 9. Networked creators among internet users• 70% are social networking site users• 59% share photos and videos• 37% contribute rankings and ratings• 33% create content tags• 30% share personal creations• 26% post comments on sites and blogs• 15% have personal website• 15% are content remixers• 15% use Twitter• 14% are bloggers• … of smartphone owners, 74% get location info and do location sharing
  • 10. 56% of adults own laptops –up from 30% in 200652% of adults own DVRs –up from 3% in 200244% of adults own MP3 players –up from 11% in 200542% of adults own game consoles19% of adults own e-book readers - Kindle19% of adults own tablet computer - iPad
  • 11. Consequences for learning ecosystem Volume Velocity Vibrance Valence / Relevance
  • 12. Info consumption up from 7.4 hours a day in 1960 to 11.8 hours in 2008140% increase words consumed since 1980Reading volume has grown 3X since 1980 100,500 words per day and 34 gigabytes
  • 13. Broadband Pervasivefacilitates medianetworkedinformation Links and multimedia Self-paced learning Analytics
  • 14. Big challenge for libraries Atoms bits Collections are disrupted
  • 15. Mobile phones – 88% of adults 331.6 Total U.S. population: 315.5 million 2011
  • 16. Mobile is the Needle: 88% of US Adults Have a Cell Phone % in each age group who have a cell phoneTeen data July 2011 Adult data Feb 2012
  • 17. Changes in smartphone ownership80% May 2011 February 201260% 46% 48% 41%40% 35%20% 17% 12%0% Smartphone Other cell phone No cell phone
  • 18. Smartphones – 46%100%80%60%40% 66% 53%20% 35% 22% 20% 3% 0% Millennials Gen X Younger Older Silent G.I. (18-34) (35-46) Boomers Boomers Generation Generation (47-56) (57-65) (66-74) (75+)
  • 19. Apps – 50% of adults Sept 2009 May 2010 August 2011100%80%60% 50*40% 38* 38 43* 43 29* 22%20% 0% Download apps to their Have preloaded apps on Total who have apps on phone their phone phone
  • 20. Teens: Texting takes off and talking slips Send and receive text messages 63 6 3 26 Talk to people you know on your cell phone 39 19 12 5 25Spend time with people in person, doing social activities outside of school 35 32 26 34 Exchange messages through socialnetwork sites like MySpace or Facebook 29 20 17 10 25 Exchange instant messages 22 15 13 11 39Talk to people you know on a landline or home telephone 19 22 20 20 20 Exchange email with each other 6 11 20 23 39 0% 20% 40% 60% 80% 100% Every day Several times a week At least once a week Less than once a week Never/Cannot do this
  • 21. Mobile Augmentedconnectivity realityalterslearning Attentionvenues and zones morph Pervasive,expectations perpetualNew access Real-time awarenesspoints to sharing, just- of socialknowledge in-time networks(AAA) searching
  • 22. Big challenge for librariesPeople come to us We go to people The library as place becomes the library as placeless resource
  • 23. Digital Revolution 3 Social networking – 52% of all adults100% % of internet users 86% 85%80% 83% 70% 71% 76% 67% 61%60% 52% 48% 49% 47% 51%40% 35% 25% 33% 25% 26%20% 9% 8% 11% 13% 7% 7% 4% 0% 6% 1% 2005 2006 2007 2008 2009 2010 2011 2012 18-29 30-49 50-64 65+
  • 24. Mean size of Facebook friends network350.0300.0250.0200.0 318.5150.0100.0 197.6 155.7 50.0 85.1 78.4 42.0 0.0 Millennials Gen X Younger Older Boomers Silent G.I. (18-34) (35-46) Boomers (57-65) Generation Generation (47-56) (66-74) (75+) Source: Pew Research Centers Internet & American Life Project, October 20-November 28, 2010 Social Networking survey.
  • 25. Social media Facilitates rise ofaids peer-to- amateur expertspeer learningby doingElevates DIYlearning insoc.nets Changes Increases the role of social character of networks in learning soc.nets
  • 26. Big challenge for librariesExpertise and influence emerges in networks and algorithms Share the stage with amateur experts
  • 27. Information is Woven Into Our Lives Mobile is the needle, Social Networks are the thread Mobile… Social Networks… Moves information with us Surround us with information through our manyMakes information accessible connections ANYTIME and ANYWHERE Bring us information from Puts information at our multiple, varied sources fingertips Provide instant feedback, Magnifies the demand for meaning and context timely information Allow us to shape and createMakes information location- information ourselves and sensitive amplify others’ messages
  • 28. Consequences for learning ecosystem Social networks and social media become more important in people’s learning strategies
  • 29. What does this mean?1) Social networks are more influential and are differently segmented and layered Sentries
  • 30. What does this mean?1) Social networks are more influential and are differently segmented and layered Evaluators
  • 31. What does this mean?1) Social networks are more influential and are differently segmented and layeredAudience = New media are the new neighborhood
  • 32. More oriented New kinds towards being of learners nodes of emerge production More reliant on feedback and responseMore self-directed More inclined toBetter arrayed to collaborationcapture new info
  • 33. Back to those 5 questions:How librarians can be evenmore valuable the world of networked individuals
  • 34. 1) What is the future of knowledge? -- Shana Ratner (1997) “Emerging Issues in Learning Communities” Old: New:Learning as transaction Learning as a process Knowledge is Knowledge is objective and subjective and certain provisional
  • 35. 1) What is the future of knowledge? -- Shana Ratner (1997) “Emerging Issues in Learning Communities” Old: New:Learning as transaction Learning as a processLearners receive Learners create knowledge knowledge
  • 36. 1) What is the future of knowledge? -- Shana Ratner (1997) “Emerging Issues in Learning Communities” Old: New:Learning as transaction Learning as a processKnowledge is organized Knowledge is organized in stable, hierarchical “ecologically”- structures that can disciplines are be treated integrative and independently of one interactive another
  • 37. 1) What is the future of knowledge? -- Shana Ratner (1997) “Emerging Issues in Learning Communities” Old: New:Learning as transaction Learning as a process We learn best We learn best passively, by actively doing listening and and managing watching our own learning
  • 38. 1) What is the future of knowledge? -- Shana Ratner (1997) “Emerging Issues in Learning Communities” Old: New:Learning as transaction Learning as a processOur “intelligence” Our “intelligence” is based on our is based on our individual learning abilities communities
  • 39. 2) What is the future of reference expertise? “Embedded librarian” in learning communities• Librarian as scout for relevant material• Reviewer and synthesizer• Organizer and taxonomy creator• “On call” for just-in-time information• Organizational “steward” of bonding capital• Organizational “steward” of bridging capital (especially to outside experts) Good source: David Schumaker at http://embeddedlibrarian.wordpress.com/
  • 40. 2) What is the future of reference expertise? “Knowledge concierge/valet” in learning communities• Librarian as teacher of social media• Librarian as fact checker, transparency assessor, relevance arbiter• Librarian as aggregator and curator – follow Jeff Jarvis rule: “Do what you do best, and link to the rest”• Librarian as “node” in networks attuned to perpetual learning Good source: Bill Densmore at http://www.informationvalet.org/
  • 41. 3) What is the future of public technology? 41
  • 42. Are hot new gadgets evident now?The hot gadgets and Hot gadgets and apps that applications that will will capture the capture the imagination imagination of users in of users in 2020 are 2020 will often come “out pretty evident today and of the blue” and not have will not take many of been anticipated by today’s savviest many of today’s savviest innovators by surprise. innovators.16% experts 81% experts17% full sample 80% full sample 42
  • 43. Themes• iPhone, iPhone, iPhone• Innovation ecosystem will change: bandwidth / processing• Still, there are basic trends evident now and some groundwork that has been in place for years that will yield innovation. – The internet of things - sensors proliferate – Mobile connectivity and location-based services grow – Bigger/thinner screens -- 3D displays – “Consolidated,” all-purpose gadgets and apps 43
  • 44. The rise of e-reading • 28% have e-reading device • 21% of adults read e-book in past year • Read more now (including on computer and smartphone) • Prefer e-book for quick access, convenience, variety • Prefer printed books for reading to children and sharing books
  • 45. 4) What is the future of learning spaces? Attuned to networked individuals/learners• More self directed, less top-down• Better arrayed to capture new information inputs• More reliant on feedback and response• More inclined to collaboration• More open to cross discipline insights and creating their own “tagged” taxonomies• More oriented towards people being their own individual nodes of production
  • 46. 5) What is the future of community anchor institutions? ALAConfronting the FutureStrategic Visions for the 21st Century Public Libraryhttp://www.ala.org/ala/aboutala/offices/oitp/p ublications/policybriefs/confronting_the_f utu.pdf
  • 47. A short list of critical uncertainties• Security of the internet• Future of intellectual property• Tolerance of ed systems (and accrediting authorities) for blended practices: online/offline, home/school, proficiency standards for individuals/cohorts• The importance of new literacies and strategies for addressing divides
  • 48. Your map is wrong
  • 49. Thank you!Questions?