The document discusses design elements for a magazine website that appeal to audiences and encourage purchasing the physical magazine. These include using the magazine's recognizable serif title font consistently on pages and in the top left corner to create familiarity. It also recommends using colorful pictures to draw readers in without extensive reading, column headings to help users easily explore content and find things they'll enjoy, and offering a newsletter signup to get audiences involved with the magazine online. The goal is to make readers enjoy the online content so much that they are more likely to buy the physical magazine.

1. Magazine title – serif font, used
repeatedly, recognisable to
audience.
Top left of every page, audience
familiar with it
Social networking icons –
Appeals to audience and reminds them the
magazine is available on multiple networks,
appeals to different people who may not wish
to buy a magazine but use networking more
Offers audience immediate way to
become a part of the magazine and
start reading it more by offering
newsletter sign up
Serif font – easy on the eye,
attracts attention due to large font,
provides audience a way to buy the
magazine
Pictures-
Make the website colourful and
draw attention, gets the reader
interested in the article, can draw
people in immediately without
them having to read a great
amount
Colum headings make it
easy for users to explore
the site contents and find
thing’s they’ll enjoy, the
more they enjoy the more
likely they are to buy the
physical magazine

2. Pictures-
Make the website colourful and
draw attention, gets the reader
interested in the article, can draw
people in immediately without
them having to read a great
amount
Magazine title –Top left of every
page, audience familiar with it
Offers audience immediate way to
become a part of the magazine and
start reading it more by offering
sign up
Colum headings make it
easy for users to explore
the site contents and find
thing’s they’ll enjoy, the
more they enjoy the more
likely they are to buy the
physical magazine

3. Pictures-
Make the website colourful
and draw attention, gets the
reader interested in the
article, can draw people in
immediately without them
having to read a great
amount
Colum headings make it
easy for users to explore
the site contents and find
thing’s they’ll enjoy, the
more they enjoy the more
likely they are to buy the
physical magazine
Magazine title –Top left of every
page, audience familiar with it