This document discusses whether new technologies are crowding out big thinking in planning. It presents three hypotheses: 1) commercial effectiveness has decreased and 2) creative inventiveness has decreased. However, the evidence shows that commercial impact and efficiency have actually increased for TV, digital, and combined campaigns over time. While digital works in different ways than traditional channels, creative work does not appear to be less ambitious. The document argues that thinking has not gotten smaller, but rather different, as technologies sustain ideas in new ways. It encourages embracing an entrepreneurial spirit and doing the work of getting people to take action.
A fingerprint scanning startup called Simprints developed more accurate and affordable fingerprint scanner technology. They partnered with a design firm called Smart Design to help design their product and service for underserved global health communities. Smart Design advocated for an approach called "closing the last mile" which focuses on designing with and for end users. They helped Simprints design a fingerprint identification system integrated with a mobile app and scanner to help link people in developing countries to essential health services. The goal is to enable ongoing evolution and engagement at the local level to continuously improve products and services.
Francesca Terzi from Designit gave a presentation on envisioning the future of finance at the May 2019 Service Design Drinks event in Berlin. She discussed three potential futures - the probable future focused on transparency and ease, the possible future prioritizing values and ethics, and the preferable future emphasizing confidence and community goals. Terzi suggested designers embrace new technologies, learn about regulations, and sync stakeholders' perspectives. She argued users should seek answers, share knowledge, and design trust levels, while reimagining financial education. The talk concluded with an exercise envisioning a preferable future of finance.
Strategic Design Workshop and Tools, IXDA MunichDesignit
Grace Ascuasiati, from Designit facilitated a strategic design workshop session for IXDA Munich.
The session was about strategic design workshops and it had the objective to show the difference between a meeting and a workshop, since in the second we have to promote a more active participation and engagement of the attendees, and also to share a process and some tools that are very helpful when facilitating a strategic design session in which a company’s big problems need to be faced and approached with creativity.
This is the presentation that she used for this event. If you already know this material feel free to share any constructive feedback, or just enjoy a nice walk through the basic.
Our solution ensures Honda owners get certified in-car applications & up-to-date content throughout the life cycle of their vehicle. This opens new digital business opportunities and revenue streams for Honda, creating a channel for deeper engagement with drivers and a vastly enhanced in-car experience. We delivered an in-car content store with a customised user interface aligning to Honda’s design guidelines. The store was built with two of our technologies, the Ixonos Experience Store for AutomotiveTM & Ixonos CloudTM and localised into 24 languages for the European market. Honda wanted to create a personalised driving experience by being able distribute in-car applications and software updates for in-car head
The September Service Design Drinks edition will discussed how to build active communities. Whether it is brands, services, or in-house communities of practises, everyone wants to create a community. But how do you actually build one that thrives? We had Kara Kane joining us as a guest speaker to tell us.
Kara is the community manager for user centered design for the UK Government. She works with the 3000+ people strong community across the UK government to help departments grow UCD across government, help designers, content designers, and user researchers work better together, and support the sharing of UCD best practice across government.
She earned an MA in Digital Experience Design from Hyper Island. Before, she worked as a consultant in insight and innovation consultancies helping clients like Samsung, L'Oréal, O2, Patagonia, and ESI Media understand their customers better.
The September edition was hosted and sponsored by USEEDS. It took place at their central office in Friedrichstraße.
Service Design Network UK Conference - James Samperi and Emma WatkinsService Design Network
This document summarizes Virgin Media's efforts to shift to a people-led customer service culture through service design. It overhauled service training and frameworks to focus on empowering employees and creating memorable customer experiences aligned with the Virgin brand. Over time, the changes increased customer satisfaction metrics like Net Promoter Score by 30% and reduced churn, saving £1.25 million annually. The service transformation required long-term commitment to continually evolving the culture and balancing implementation needs.
In the first Service Design Drinks of the year, we’ll hear service designers Eva Hernando, Abi Golestanian, and Mireia Pumarola talk about how we at Fjord Berlin design for the future of healthcare. With rapid developments in topics such as gene therapy and personalised care, to name a few, it is more important than ever that we understand not only what these changes are but the driving forces behind them, so that we can adapt our current design processes to cater for such a challenging industry.
This document discusses whether new technologies are crowding out big thinking in planning. It presents three hypotheses: 1) commercial effectiveness has decreased and 2) creative inventiveness has decreased. However, the evidence shows that commercial impact and efficiency have actually increased for TV, digital, and combined campaigns over time. While digital works in different ways than traditional channels, creative work does not appear to be less ambitious. The document argues that thinking has not gotten smaller, but rather different, as technologies sustain ideas in new ways. It encourages embracing an entrepreneurial spirit and doing the work of getting people to take action.
A fingerprint scanning startup called Simprints developed more accurate and affordable fingerprint scanner technology. They partnered with a design firm called Smart Design to help design their product and service for underserved global health communities. Smart Design advocated for an approach called "closing the last mile" which focuses on designing with and for end users. They helped Simprints design a fingerprint identification system integrated with a mobile app and scanner to help link people in developing countries to essential health services. The goal is to enable ongoing evolution and engagement at the local level to continuously improve products and services.
Francesca Terzi from Designit gave a presentation on envisioning the future of finance at the May 2019 Service Design Drinks event in Berlin. She discussed three potential futures - the probable future focused on transparency and ease, the possible future prioritizing values and ethics, and the preferable future emphasizing confidence and community goals. Terzi suggested designers embrace new technologies, learn about regulations, and sync stakeholders' perspectives. She argued users should seek answers, share knowledge, and design trust levels, while reimagining financial education. The talk concluded with an exercise envisioning a preferable future of finance.
Strategic Design Workshop and Tools, IXDA MunichDesignit
Grace Ascuasiati, from Designit facilitated a strategic design workshop session for IXDA Munich.
The session was about strategic design workshops and it had the objective to show the difference between a meeting and a workshop, since in the second we have to promote a more active participation and engagement of the attendees, and also to share a process and some tools that are very helpful when facilitating a strategic design session in which a company’s big problems need to be faced and approached with creativity.
This is the presentation that she used for this event. If you already know this material feel free to share any constructive feedback, or just enjoy a nice walk through the basic.
Our solution ensures Honda owners get certified in-car applications & up-to-date content throughout the life cycle of their vehicle. This opens new digital business opportunities and revenue streams for Honda, creating a channel for deeper engagement with drivers and a vastly enhanced in-car experience. We delivered an in-car content store with a customised user interface aligning to Honda’s design guidelines. The store was built with two of our technologies, the Ixonos Experience Store for AutomotiveTM & Ixonos CloudTM and localised into 24 languages for the European market. Honda wanted to create a personalised driving experience by being able distribute in-car applications and software updates for in-car head
The September Service Design Drinks edition will discussed how to build active communities. Whether it is brands, services, or in-house communities of practises, everyone wants to create a community. But how do you actually build one that thrives? We had Kara Kane joining us as a guest speaker to tell us.
Kara is the community manager for user centered design for the UK Government. She works with the 3000+ people strong community across the UK government to help departments grow UCD across government, help designers, content designers, and user researchers work better together, and support the sharing of UCD best practice across government.
She earned an MA in Digital Experience Design from Hyper Island. Before, she worked as a consultant in insight and innovation consultancies helping clients like Samsung, L'Oréal, O2, Patagonia, and ESI Media understand their customers better.
The September edition was hosted and sponsored by USEEDS. It took place at their central office in Friedrichstraße.
Service Design Network UK Conference - James Samperi and Emma WatkinsService Design Network
This document summarizes Virgin Media's efforts to shift to a people-led customer service culture through service design. It overhauled service training and frameworks to focus on empowering employees and creating memorable customer experiences aligned with the Virgin brand. Over time, the changes increased customer satisfaction metrics like Net Promoter Score by 30% and reduced churn, saving £1.25 million annually. The service transformation required long-term commitment to continually evolving the culture and balancing implementation needs.
In the first Service Design Drinks of the year, we’ll hear service designers Eva Hernando, Abi Golestanian, and Mireia Pumarola talk about how we at Fjord Berlin design for the future of healthcare. With rapid developments in topics such as gene therapy and personalised care, to name a few, it is more important than ever that we understand not only what these changes are but the driving forces behind them, so that we can adapt our current design processes to cater for such a challenging industry.
The document discusses Tomorrow Co-Created, a creative design and technology company that believes technology and design should be combined to create innovative solutions. It focuses on co-creation with users, customers, and talent to develop digital experiences and services. The company has a global network of over 200 professionals across multiple studios and partners with major brands.
Creuna’s Fredrik Marcus, Marcus Johansson and Ali Ivmark present their thoughts on Service Design, Brand Values, Customer Experience and “the living brand ecosystem”.
Another Smart Mobility Talk!? Going beyond "self-driving somethings" and electric scooters. The future of cities could look bright with less movement and more self-reflection!
Bastian Boss, Referent Smart City at the Deutsche Bahn, and Co-Founder of Faradgang e.V. presented and discussed ideas from two perspectives and takes an excursion on what happens if you combine a small grassroots bicycle initiative with a major mobility corporation.
This edition of the Service Design Drinks was hosted and sponsored by our smart friends from Futurice in their new community space in Kreuzberg.
The internet of things is surrounding us. We are wearing fitness bands around our wrists, have scales in our bathroom connected to our smartphones and a smoke detector to send us a notification in case of fire.
How can we integrate this new generation of connected products into existing or new services? How can we incorporate them into services ranging from the smart home to smart car to smart city?
This special edition of Service Design Drinks took place at Fab Lab Berlin and invited service designer, service innovators, makers and entrepreneurs to discuss the application and integration of connected things into future services. Three speakers from renown companies gave short input talks, followed by an interactive session and time for further exchange. The guest speakers were:
• Hannes Jentsch, Independent Design Consultant
• Thomas Schörner, Design Lead IoT, SAP
• Ricardo Brito, UX & Service Designer, Futurice
mobile trends and company interaction touch-pointsHans Kooistra
This document discusses mobile technology trends and how companies can interact with customers through various touchpoints. It notes that the value of good branding and user experience can be $6,000 by reducing the sales price of a product from $14,000 to $20,000. It discusses the blending of various industries like retail, ICT, games, and entertainment through physical and digital means. It also discusses how mobile technology is impacting human behavior and interaction, moving from leisure to productivity. Companies can transform how they interact with customers, employees and other stakeholders by supporting the always connected human across various contexts.
This document summarizes an interview between Jan Groenefeld, a UX designer, and Dr. Samuel Reimer of Ottobock regarding exoskeleton technology. Dr. Reimer explains that Ottobock focuses on passive exoskeletons that provide support without increasing strength. He discusses how they aim to maximize support while minimizing weight and movement restrictions. Dr. Reimer also emphasizes the importance of user needs and acceptance, and states that Ottobock closely involves users in testing and development. Finally, he expresses optimism about the future as exoskeletons incorporate more sensors and connectivity to provide additional data and insights.
Jan groenefeld io_t meetup talk - oct 20th - multi-experience interaction des...Jan Groenefeld
The document summarizes a presentation by Jan Groenefeld on multimodal, collaborative, and autonomous human-machine interaction. It discusses trends towards more interconnected devices and the need for natural communication across human senses. Key challenges include gaining experience with new technologies, applying service design methods to address complexity, and partnering with competent experts. The presentation advocates designing holistic experience systems instead of isolated touchscreens and leveraging all human senses. It promotes service design approaches to create desirable experiences aligned with business goals.
Geert Christiaansen/Royal Philips - Towards a collaborative approach to integ...Service Design Network
Towards a collaborative approach to integrated solutions
Abstract:
A short overview of 90 years of history of Design in Royal Philips, explaining the changing role of Design in a big corporate company. Next I would like to focus on the role Design plays in innovation and strategy, explain our current way of working, some of the tools we use and the competences we need to develop in our design community. All explained using pictures from current innovation projects. I want to conclude with a video which explains the added value of Design in renewing an Emergency Department at the Florida Hospital.
ThoughtWorks Quarterly Technology Briefing, London, September 2009Thoughtworks
The document discusses how companies can innovate their information systems in the current business environment. It advocates harnessing cloud and social platforms to gain operational and information advantages. Cloud platforms provide low-cost, flexible infrastructure that allows companies to experiment and respond quickly to changing markets. Social platforms can be used to gather insights from employees and customers. The document argues that companies should view these networks as ecosystems and find ways to penetrate existing communities rather than trying to build their own. Harnessing cloud and social technologies can help companies develop the agility needed to gain strategic advantages over their competitors.
This document outlines the evolution of service design from 1995 to present day. It begins with early projects and exhibitions in 1995 and the first formal definition of service design in 2003 focusing on the customer perspective. Methods and tools were developed throughout the 2000s. In the 2010s, demand grew for in-house service design teams within organizations and for measuring the impact of service design projects. The document envisions continued growth in specialized sector knowledge, differentiated capabilities within service design, and the establishment of in-house innovation labs.
According to recent research, companies that create and sustain a culture where employees thrive are three times more productive than those that do not. Research also suggests that staff turnover may cost a company as much as 50 to 400 per cent of an employee's annual salary (depending on skill level) in lost productivity and re-recruitment alone. As it turns out, that second company focused on employee experience - a key tool that helps companies deliver better engagement, performance and growth capabilities. In the past, operational principles whipped industrial organizations into shape to drive productivity. Currently, leaders are focusing on digitization to create competitive advantage. We believe that humanization, or a focus on people and reimagining how we want to work in the future, is the next frontier.
Disruptive technologies that will change aviation in the coming yearsThoughtworks
The document summarizes an afternoon workshop session on March 30th about disruptive technologies that will change aviation in the coming years. The panel will discuss messaging as the new mobile home screen, the rise of image and augmented reality, and the rise of voice interfaces. It also covers machine learning and data platforms, context awareness, and how to embrace digital change through putting technology at the core of business strategies, unleashing technologists, talking to customers, and experimenting. The panelist is Gabriel Gavasso, a business strategist and client partner for the air travel vertical.
Getting the Most From Your Communications & Marketing ToolsAdrian J. Hopkins
Once you know your message and your audience, how do you make the most effective web and print tools to connect them? I provide examples of how Bureau Blank has helped government agencies and nonprofits do just that.
Presented at PolicyLink's 2015 Equity Summit in Los Angeles, CA on October 27, 2015.
Multiple-channel business model
Bridging service innovation in China
Abstract:
Since the 1960s, design has shifted from manufacturing, market, and now to a customer-focused era. We have undergone the Industrial Age and the Information Age, and now are at the “Smart Age”. In western worlds, these three ages were iterated one after another. However in China, this evolution
was accelerated by “joint innovation”. In this intersected age, neither just having online nor offline model can fix the issues that we have in user experience and service. With this, we witness service design with multiple-channel business model emerging in front of people’s eyesight.
Innovation:
At this great SDN event, Cathy and Xue will provide a glimpse of the unique characteristics of service innovation process in china for guests from all parts of the world through interaction and co-creation. With their 13 years of abundant project experience, they hold a deep interpretation and sharp sense of connections and challenges among industries. Additionally, they have gained a wealth of insight on trends and road paths in China while rubbing shoulders with many industry leaders. No doubt their sharing will amaze the audience and ignite a round of heated discussion.
WomenTechIceland and Huawei Workshop presented by Guðrún Ragnarsdóttir of Str...WomenTechIceland
This presentation was part of a workshop hosted by WomenTechIceland and Huawei. The WomenTechIceland community is full of brilliant people with great ideas who have a desire to make a positive impact. This workshop focused on how to turn these ideas into great new projects or companies, using common tools and frameworks like the business model canvas, objectives and key results (OKRs) and key performance indicators (KPIs) that align ideas to actions for positive change.
Attendees got an overview of the various tools and frameworks, as well as what to consider to move from idea to project.
Guðrún Ragnarsdóttir, Co-founder of Strategia, led the workshop. Guðrún has over 25 years of experience leading strategy implementation and change management within various companies and government from the executive to board level. At Strategía, Guðrún and her partners focus on assisting their clients with creating, building and implementing business, executive and organizational strategies across a number of private and public sector entities.
This document discusses key factors for growth, innovation, and sustainable capitalism in the digital era. It outlines five factors: 1) developing an innovation culture, 2) creating visionary work, 3) effective change management, 4) open and agile organization design, and 5) using data-driven tools and methods. It then provides examples of how Digitalist Group applies these factors through their innovation platform and global community focused on co-creative solutions.
The document discusses Tomorrow Co-Created, a creative design and technology company that believes technology and design should be combined to create innovative solutions. It focuses on co-creation with users, customers, and talent to develop digital experiences and services. The company has a global network of over 200 professionals across multiple studios and partners with major brands.
Creuna’s Fredrik Marcus, Marcus Johansson and Ali Ivmark present their thoughts on Service Design, Brand Values, Customer Experience and “the living brand ecosystem”.
Another Smart Mobility Talk!? Going beyond "self-driving somethings" and electric scooters. The future of cities could look bright with less movement and more self-reflection!
Bastian Boss, Referent Smart City at the Deutsche Bahn, and Co-Founder of Faradgang e.V. presented and discussed ideas from two perspectives and takes an excursion on what happens if you combine a small grassroots bicycle initiative with a major mobility corporation.
This edition of the Service Design Drinks was hosted and sponsored by our smart friends from Futurice in their new community space in Kreuzberg.
The internet of things is surrounding us. We are wearing fitness bands around our wrists, have scales in our bathroom connected to our smartphones and a smoke detector to send us a notification in case of fire.
How can we integrate this new generation of connected products into existing or new services? How can we incorporate them into services ranging from the smart home to smart car to smart city?
This special edition of Service Design Drinks took place at Fab Lab Berlin and invited service designer, service innovators, makers and entrepreneurs to discuss the application and integration of connected things into future services. Three speakers from renown companies gave short input talks, followed by an interactive session and time for further exchange. The guest speakers were:
• Hannes Jentsch, Independent Design Consultant
• Thomas Schörner, Design Lead IoT, SAP
• Ricardo Brito, UX & Service Designer, Futurice
mobile trends and company interaction touch-pointsHans Kooistra
This document discusses mobile technology trends and how companies can interact with customers through various touchpoints. It notes that the value of good branding and user experience can be $6,000 by reducing the sales price of a product from $14,000 to $20,000. It discusses the blending of various industries like retail, ICT, games, and entertainment through physical and digital means. It also discusses how mobile technology is impacting human behavior and interaction, moving from leisure to productivity. Companies can transform how they interact with customers, employees and other stakeholders by supporting the always connected human across various contexts.
This document summarizes an interview between Jan Groenefeld, a UX designer, and Dr. Samuel Reimer of Ottobock regarding exoskeleton technology. Dr. Reimer explains that Ottobock focuses on passive exoskeletons that provide support without increasing strength. He discusses how they aim to maximize support while minimizing weight and movement restrictions. Dr. Reimer also emphasizes the importance of user needs and acceptance, and states that Ottobock closely involves users in testing and development. Finally, he expresses optimism about the future as exoskeletons incorporate more sensors and connectivity to provide additional data and insights.
Jan groenefeld io_t meetup talk - oct 20th - multi-experience interaction des...Jan Groenefeld
The document summarizes a presentation by Jan Groenefeld on multimodal, collaborative, and autonomous human-machine interaction. It discusses trends towards more interconnected devices and the need for natural communication across human senses. Key challenges include gaining experience with new technologies, applying service design methods to address complexity, and partnering with competent experts. The presentation advocates designing holistic experience systems instead of isolated touchscreens and leveraging all human senses. It promotes service design approaches to create desirable experiences aligned with business goals.
Geert Christiaansen/Royal Philips - Towards a collaborative approach to integ...Service Design Network
Towards a collaborative approach to integrated solutions
Abstract:
A short overview of 90 years of history of Design in Royal Philips, explaining the changing role of Design in a big corporate company. Next I would like to focus on the role Design plays in innovation and strategy, explain our current way of working, some of the tools we use and the competences we need to develop in our design community. All explained using pictures from current innovation projects. I want to conclude with a video which explains the added value of Design in renewing an Emergency Department at the Florida Hospital.
ThoughtWorks Quarterly Technology Briefing, London, September 2009Thoughtworks
The document discusses how companies can innovate their information systems in the current business environment. It advocates harnessing cloud and social platforms to gain operational and information advantages. Cloud platforms provide low-cost, flexible infrastructure that allows companies to experiment and respond quickly to changing markets. Social platforms can be used to gather insights from employees and customers. The document argues that companies should view these networks as ecosystems and find ways to penetrate existing communities rather than trying to build their own. Harnessing cloud and social technologies can help companies develop the agility needed to gain strategic advantages over their competitors.
This document outlines the evolution of service design from 1995 to present day. It begins with early projects and exhibitions in 1995 and the first formal definition of service design in 2003 focusing on the customer perspective. Methods and tools were developed throughout the 2000s. In the 2010s, demand grew for in-house service design teams within organizations and for measuring the impact of service design projects. The document envisions continued growth in specialized sector knowledge, differentiated capabilities within service design, and the establishment of in-house innovation labs.
According to recent research, companies that create and sustain a culture where employees thrive are three times more productive than those that do not. Research also suggests that staff turnover may cost a company as much as 50 to 400 per cent of an employee's annual salary (depending on skill level) in lost productivity and re-recruitment alone. As it turns out, that second company focused on employee experience - a key tool that helps companies deliver better engagement, performance and growth capabilities. In the past, operational principles whipped industrial organizations into shape to drive productivity. Currently, leaders are focusing on digitization to create competitive advantage. We believe that humanization, or a focus on people and reimagining how we want to work in the future, is the next frontier.
Disruptive technologies that will change aviation in the coming yearsThoughtworks
The document summarizes an afternoon workshop session on March 30th about disruptive technologies that will change aviation in the coming years. The panel will discuss messaging as the new mobile home screen, the rise of image and augmented reality, and the rise of voice interfaces. It also covers machine learning and data platforms, context awareness, and how to embrace digital change through putting technology at the core of business strategies, unleashing technologists, talking to customers, and experimenting. The panelist is Gabriel Gavasso, a business strategist and client partner for the air travel vertical.
Getting the Most From Your Communications & Marketing ToolsAdrian J. Hopkins
Once you know your message and your audience, how do you make the most effective web and print tools to connect them? I provide examples of how Bureau Blank has helped government agencies and nonprofits do just that.
Presented at PolicyLink's 2015 Equity Summit in Los Angeles, CA on October 27, 2015.
Multiple-channel business model
Bridging service innovation in China
Abstract:
Since the 1960s, design has shifted from manufacturing, market, and now to a customer-focused era. We have undergone the Industrial Age and the Information Age, and now are at the “Smart Age”. In western worlds, these three ages were iterated one after another. However in China, this evolution
was accelerated by “joint innovation”. In this intersected age, neither just having online nor offline model can fix the issues that we have in user experience and service. With this, we witness service design with multiple-channel business model emerging in front of people’s eyesight.
Innovation:
At this great SDN event, Cathy and Xue will provide a glimpse of the unique characteristics of service innovation process in china for guests from all parts of the world through interaction and co-creation. With their 13 years of abundant project experience, they hold a deep interpretation and sharp sense of connections and challenges among industries. Additionally, they have gained a wealth of insight on trends and road paths in China while rubbing shoulders with many industry leaders. No doubt their sharing will amaze the audience and ignite a round of heated discussion.
WomenTechIceland and Huawei Workshop presented by Guðrún Ragnarsdóttir of Str...WomenTechIceland
This presentation was part of a workshop hosted by WomenTechIceland and Huawei. The WomenTechIceland community is full of brilliant people with great ideas who have a desire to make a positive impact. This workshop focused on how to turn these ideas into great new projects or companies, using common tools and frameworks like the business model canvas, objectives and key results (OKRs) and key performance indicators (KPIs) that align ideas to actions for positive change.
Attendees got an overview of the various tools and frameworks, as well as what to consider to move from idea to project.
Guðrún Ragnarsdóttir, Co-founder of Strategia, led the workshop. Guðrún has over 25 years of experience leading strategy implementation and change management within various companies and government from the executive to board level. At Strategía, Guðrún and her partners focus on assisting their clients with creating, building and implementing business, executive and organizational strategies across a number of private and public sector entities.
This document discusses key factors for growth, innovation, and sustainable capitalism in the digital era. It outlines five factors: 1) developing an innovation culture, 2) creating visionary work, 3) effective change management, 4) open and agile organization design, and 5) using data-driven tools and methods. It then provides examples of how Digitalist Group applies these factors through their innovation platform and global community focused on co-creative solutions.
UXCON16 / AR in Industry 4.0 / Mauro Rubin + Carla ConcaSketchin
This document discusses augmented reality and its applications in industry. It describes JoinPad, a company that develops augmented reality software for industrial uses. JoinPad presented a wearable AR solution for maintenance and diagnostics in 2011. Their focus is on developing context computing platforms for the industrial sector, especially energy, automotive, transport, and oil and gas. These platforms integrate IoT, object recognition, geolocation, and artificial intelligence to provide workers with relevant information and assistance in real-time through wearable devices and augmented reality interfaces. This improves processes like asset management, work order management, and remote maintenance assistance.
This document discusses the relationship between robots and humans. It describes the current wave of artificial intelligence, mobile technologies, and robotics that are transforming corporate services and processes. The challenges for companies are to transform the human experience, products and services, platforms, and processes using these new technologies while ensuring collaboration and acceptance between humans and robots.
A new set of "rules" for our daily life at work. Our goal: empower people, have them making autonomous choices + add happiness and freedom to their lives.
"With great power, comes great responsibilities" (cit. Uncle Ben - Spider Man, 2002)
A new set of "rules" for our daily life at work. Our goal: empower people + have them make autonomous choices + add happiness and freedom to their lives.
"With Great Power Comes Great Responsibility" (cit. Uncle Ben - Spider Man, 2002)
UXCON / Thinking Less, Living More / Oli ShawSketchin
The document discusses creating a "human shaped world" by designing experiences that require less thinking for humans. It suggests using automation, bots, and digital assistants to anticipate needs, automate tasks, and provide personalized suggestions in order to free up time for living. Key principles for designing such experiences include knowing the individual, providing easy to understand controls, helping achieve goals, automating repetitive tasks, and making valuable suggestions.
UXCON16 / Change Management: success has to do with people / Roberto QuagliaSketchin
The document discusses different approaches to change management, labeled Theory X and Theory Y. Theory X assumes employees dislike work and need to be coerced, while Theory Y assumes employees can exercise self-direction and are motivated by higher-level needs. The document argues that Theory X approaches are less effective today given social and legal contexts. It presents the Leadership Mastery Framework as a way to effectively apply Theory Y approaches using practices that develop strategic framing, beliefs/mindset, resilience, and leverage of experiences. These help create a growth mindset culture where challenges are embraced and failure is seen as a learning opportunity.
Design management and agile world: fitting customer expectationsSketchin
In the Customer Age, Design has become the business most powerful ally in the challenge to create and offer products/services that can provide superior quality experiences. We are often invited to assume a partnership role with product managers/owners in most of our projects, bridging the requests coming from stakeholders and users and following the entire project life through an experience management approach. Experience Centered Design is thus becoming the new frontier that we, as designers, are called to cross.
So how design can assume the role of a strategic partner in the daily experience management? I will present some real cases regarding big and complex projects in which we have played this role and the agile methods, tools and best practices that can be used in such a delicate process.
Lean prototyping al servizio del designerLuca Scarpa
Slide sul lean prototyping ed esercizi per fa emergere il valore della prototipazione e la facilità di realizzazione di uno strumento per ottenere feedback sprecando poco.
Angela Barison - H-ART
“Come sfruttare al massimo i canali social per rilanciare in modo ottimale i contenuti editoriali aumentando traffico e performance”
Simply Publisher, 3 aprile 2014 Firenze
The document discusses how a UX team at AstraZeneca, a large biopharmaceutical company, used Lean UX principles to drive digital transformation. Over the past year, they built internal search and user experience competency centers, developed mobile apps, and ran usability labs. This helped them accelerate the adoption of new technologies, improve existing products, and establish modern design practices across the organization.
Augmented intelligence in banking and capital marketsMitchell Feldman
This document discusses how AI can help address paradoxes in the financial services industry:
1) Increasing customer engagement without increasing costs by using bots and AI assistants to handle common customer issues, freeing up employees for more complex tasks. This improves customer experience while reducing costs.
2) Making every interaction personal, relevant, and compliant at scale. AI tools can provide a 360-degree view of customers, understand sentiment, and suggest personalized offers. AI also helps ensure compliance across interactions.
3) Investing in new markets and business models with less risk. AI can streamline processes like fraud prevention and managing non-performing loans to enter new markets more confidently with less risk.
The document discusses how AI, through technologies like machine learning and deep learning, can augment human capabilities by performing repetitive tasks and organizing information to free up human time and creativity. It describes Microsoft's focus on developing AI that empowers organizations and solves societal problems. Key applications of AI in banking discussed are providing personalized customer experiences across channels at scale while maintaining security, privacy and compliance. The challenges of meeting rising customer expectations, competing with new entrants and rebuilding trust after the financial crisis are also summarized.
Insights Success Magazine has shortlisted “The 30 Most Innovative Companies to Watch 2018”, which have spotted the unique dots to discover new things through notion, unexpected connections and ideas.
1) The document discusses how digital intelligence powered by data and analytics can provide competitive advantages for organizations. It argues that to fully benefit, organizations need to be able to easily access, analyze, and act on both structured and unstructured data from various sources.
2) It describes how cognitive systems can understand data in new ways, allowing organizations to explore more types of information and generate new insights. This helps organizations overcome limitations that currently prevent them from utilizing much of their available data.
3) Empowering various roles across an organization to access and analyze data independently can accelerate innovation and improve business outcomes. Developers, data scientists, business professionals, CIOs, and others need tools and technologies that make the most of
This document summarizes an article about artificial intelligence from The Smart Manager magazine. It discusses:
1) How AI is becoming more advanced through machine learning, computer vision, speech recognition, and natural language processing. These technologies are being applied in many industries like banking, insurance, retail, and IT.
2) Examples of how AI is being used, such as chatbots, image recognition for online shopping, and data analysis tools that generate reports. Sectors like marketing, customer service, and recruiting are utilizing AI.
3) That organizations must adapt to technological changes and adopt AI in order to stay relevant and not become obsolete as AI capabilities continue to rapidly improve.
Centurylink Business Technology in 2020 ebookJake Weaver
By 2020, technology experts foresee that computational power will become invisible in size due to advances in chip technology. This will allow any object to become a computer, requiring people to consider how to best use all of this intelligence. Three trends will transform business - machine-to-machine technology and analytics, mobility, and cognitive computing. Additionally, the last corporate data center is expected to shut its doors as cloud computing becomes the primary method for IT infrastructure and services.
SB106 -- Social Business in the Context of IBM's Overall StrategyArthur Fontaine
Connect 2014 presentation on Social Business in IBM strategy. Presented by Andrew Warzecha, VP Strategy for IBM Software Group, and Arthur Fontaine, Program Director in Business & Technical Strategy group at IBM Collaboration Solutions.
Michael Rosinski, President and Chief Executive Officer of Astoria Software, discusses innovation, computing, and how content—and those who produce it—will be impacted by artificial intelligence.
The document outlines 5 digital business trends for 2013-2015:
1. The Internet of Me - As devices become more connected and personalized, companies must deliver customized experiences to consumers.
2. Outcome Economy - Companies will focus on outcomes rather than products, collaborating to deliver results across hardware and software.
3. Platform (R)evolution - Digital technologies will drive new industry platforms that disrupt business models and accelerate change.
4. Intelligent Enterprise - Advances in data, analytics and cognitive technologies will power smarter systems that drive business innovation.
5. Workforce Reimagined - Humans and machines will increasingly work together through collaboration, with enterprises blending the strengths of people and technology.
The Tech Vision 2015 maps out five key IT trends: The Internet of Me, Outcome Economy, Platform (R)evolution, Intelligent Enterprise and Workforce Reimagined. How to sum it all up? It’s not just about you - or me, or anyone else in particular. It’s about all of us - The “We” Economy. http://www.accenture.com/technologyvision
Third & Fourth Industrial Revolution - DalarnaRobin Teigland
My slides from a presentation in Falun, Sweden in June 2016 for a networking event for SMEs from the Dalarna region: http://www.mellansvenskahandelskammaren.se/Events/4201/Valkommen-pa-Supernatverkstraff
This document provides an introduction to cognitive solutions and how they are enhancing the way businesses operate. It discusses how cognitive solutions like IBM's Watson are able to learn from data to gain insights and understand information in a way that was previously not possible. The document highlights several ways that cognitive solutions are already being used by businesses, from aiding decision making to retaining expertise to providing predictive analytics. It also provides examples of how cognitive solutions can benefit both small and large businesses.
Cognitive solutions are enhancing how we live and work by providing practical ways to understand large amounts of data. While cognitive computing may seem complex, cognitive solutions can actually provide simple ways to clarify big data in a way that benefits both individuals and businesses. For example, cognitive capabilities are revolutionizing how we process personal data from devices and sensors by transforming unstructured data like language, images and sounds into useful information through application programming interfaces (APIs). This allows systems to better understand human activities and behavior over time through machine learning.
This document provides an introduction to cognitive solutions and how they are enhancing the way we live and work. It discusses how cognitive solutions like IBM's Watson are transforming industries by allowing more effective processing and understanding of data, including types of data like natural language, images and sound. The document includes examples of how cognitive solutions are being applied in areas like personal health, education toys, and how they can provide benefits to small and large businesses through expertise retention, agility and insights.
This document provides an introduction to cognitive solutions and how they are enhancing the way businesses operate. It discusses how cognitive solutions like IBM's Watson are able to learn from data to gain insights and understand information in a way that was previously not possible. The document highlights several ways that cognitive solutions are already being used by businesses, from aiding decision making to retaining expertise to providing predictive analytics. It also provides examples of how cognitive solutions can benefit both small and large businesses.
Cognitive solutions are enhancing how we live and work by making more data useful and actionable. With 2.5 quintillion bytes of new data created daily, cognitive solutions can help unlock value from the 80% of data that is currently unseen and unused. Technologies like IBM's Watson are using advanced natural language processing, computer vision and other APIs to transform unstructured data like speech, images and text into insights. Early applications include Under Armour's UA Record fitness app, which uses cognitive abilities to provide personalized coaching and recommendations based on a user's specific goals, behaviors and environment.
How cognitive solutions are enhancing the way we live and work. What are cognitive solutions? What can cognitive bring to your business? Find out here!
Similar to UXCON16 / Technology is the Answer. What is the Question? / Fabio Troiani (20)
Come abbiamo vissuto la quarantena - Sketchin e gli effetti del distanziament...Sketchin
Durante i mesi del lockdown, Sketchin ha promosso un’indagine interna per esplorare come le persone stessero vivendo e come fosse cambiato il loro rapporto con lo studio. L’indagine rappresenta il primo passo di un percorso di evoluzione delle abitudini con cui viviamo e lavoriamo
Design with Data: Data Analysis per la Progettazione della Customer ExperienceSketchin
This speech was given by Silvio Cioni (Sketchin) and Alessandro Volpe (Bip xTech) at Cerved Next 19.
Data analysis reveals stories, brings out values, shows connections and bonds of which one was not aware. But there is much more: one of the fascinating aspects of Data Analysis is the ability to build predictive models based on data. The use of tools that allow the analysis of historical series and integrate elements of Machine Learning can be an advantage for companies if they are used as a forecasting tool related to CX, to exploit the insights obtained to guide the design of the service and the next-to-be experience. The workshop tells how integrated design and data analysis tools, in an organic design process, represent the frontier of design and measurement of the Customer Experience.
This speech was given by Stefano Augello (Bip) and Marco Tamburlini (Sketchin) at Cerved Next 19.
More and more companies are making strategic decisions based on data. More and more companies are making mistakes. They are wrong because they treat data as if they were an oracle, in which data-driven marketing means pressing a button, letting out a number and on that build everything without if and without but. In reality, it is not the data that should guide, but people with the skills to build hypotheses and use the data to refute or confirm them. Especially at a time when many industries are facing new challenges and the most crucial ability is asking themselves what to ask themselves. To do this, you need simple, inclusive and distributed analysis tools, and you need to transform your structure to make the best use of them. The case of Repower illustrates how a proprietary design approach to data interpretation can create a successful product & service strategy.
This speech was given by Luca Mascaro at Cerved Next19. The world has been invaded by new players with whom to take part in: they have new technologies, no policy restrictions and no limits. The experience becomes the driver
of technological choices and companies are to face a life-threatening challenge: take advantage of this unexplored space of opportunity or disappear.
To face this quantum leap, firms need to design the next-to-be: a new radical experience approach and make their end-to-end service models jump to a next and further level: they have to envision the upcoming experience and validate it on the current customer base with an extreme approach made by a wise mix of Big Data analysis, rising Technologies and Design.
Design and Crypto - The road to mass adoptionSketchin
This document discusses the challenges and opportunities around mass adoption of cryptocurrencies. It outlines key issues like accessibility, custody of private keys, and privacy that need to be addressed. Products and services can help accelerate adoption by improving ease of use and addressing these issues. The document also examines the innovation adoption curve and argues that addressing accessibility, custody, and privacy will be crucial to pushing cryptocurrencies into the mainstream market segments of early and late majorities.
Solvy - a new payment experience, IxDA Milan& Turin June 2018Sketchin
Our talk at the IxDA Milan& Turin Chapter: Solvy - an end to end project of an instalment card for the European market in which we designed the value proposition, naming, branding, customer interactions, app flow and screen flow.
Oggi le persone hanno il potere di governare il mercato: non cercano più prodotti e servizi, ma scelgono di vivere esperienze arricchite che migliorano la loro vita. La tecnologia dischiude possibilità ancora inesplorate e sta innalzando le aspettative delle persone. Allo stesso tempo, le persone sono più interessate al valore che possono ricevere da un prodotto o un servizio rispetto al possesso di un bene.
Che cosa possiamo aspettarci dal futuro? Quali sono i trend che stanno dando una forma nuova all’esperienza delle persone?
Technology is forcing companies to make their service model jump to a next and further level. Trends and future scenarios in the speech that Luca Mascaro gave at the World Usability Day 2017 in Milano
Designing the Future of Bank Experience - A journey through the organisationa...Sketchin
This document discusses designing the future bank experience through organizational impacts. The typical project goal is to redesign the customer experience to be more service-oriented, multi-channel, and human-centered. It is important to redesign internal processes in the same way as the customer experience. Qualitative research helps fill gaps in understanding customer needs and motivations. Bringing together stakeholders from different areas promotes knowledge sharing and building a common vision. Tailoring tools and training to a bank's specific needs helps generate solutions that support business goals. A shared method and clear design principles allow for better, faster decisions and a consistent customer experience evolution.
The document discusses the impact of a design process on a large European company. It summarizes that the design process stimulated the company's business functions and created effective processes to produce high-quality imagery. It also helped the company draw a roadmap to an omnichannel customer experience strategy and unlock its digital future. The overall impact was positive stimulation across the company.
hikeTicino - Design for the hiking experienceSketchin
Discover how we have designed the most innovative tourist service / ecosystem to promote and enhance the hiking experience in Ticino, Switzerland.
Learn more at newexperience.ticino.ch/hike/en/
Viviamo nella Customer Age, un'epoca in cui il consumatore non si accontenta più di prodotti standard ma ricerca esperienze memorabili che sappiano superare le sue aspettative e continuare a farlo nel tempo. Il compito dei brand, quindi, non è più tanto quello di trovare nuove forme di "racconto dell'offerta" - diversificazione del messaggio e dei touchpoint di comunicazione - ma di progettare e offrire ai propri consumatori esperienze rilevanti, capaci di generare valore a prescindere del tipo di canale/strumento/touchpoint utilizzato per veicolarle.
Il punto non è (più): "Come i brand comunicano ai consumatori" ma "che tipo di esperienza i brand fanno vivere ai propri consumatori e come ridefiniscono i loro prodotti/servizi per rispondere a questo mutato scenario competitivo?"
Ticino New Experience - Elena Zordan @Creativity Day RomeSketchin
Elena Zordan, UX Architect @Sketchin, presents the case about Ticino Turismo and explains the importance of a design-oriented, people-centered approach.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
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Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Starting a business is like embarking on an unpredictable adventure. It’s a journey filled with highs and lows, victories and defeats. But what if I told you that those setbacks and failures could be the very stepping stones that lead you to fortune? Let’s explore how resilience, adaptability, and strategic thinking can transform adversity into opportunity.
Easily Verify Compliance and Security with Binance KYCAny kyc Account
Use our simple KYC verification guide to make sure your Binance account is safe and compliant. Discover the fundamentals, appreciate the significance of KYC, and trade on one of the biggest cryptocurrency exchanges with confidence.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...Aleksey Savkin
The Strategy Implementation System offers a structured approach to translating stakeholder needs into actionable strategies using high-level and low-level scorecards. It involves stakeholder analysis, strategy decomposition, adoption of strategic frameworks like Balanced Scorecard or OKR, and alignment of goals, initiatives, and KPIs.
Key Components:
- Stakeholder Analysis
- Strategy Decomposition
- Adoption of Business Frameworks
- Goal Setting
- Initiatives and Action Plans
- KPIs and Performance Metrics
- Learning and Adaptation
- Alignment and Cascading of Scorecards
Benefits:
- Systematic strategy formulation and execution.
- Framework flexibility and automation.
- Enhanced alignment and strategic focus across the organization.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....
UXCON16 / Technology is the Answer. What is the Question? / Fabio Troiani
1. T E C H N O L O G Y I S T H E A N S W E R ,
W H A T I S T H E Q U E S T I O N ?
UXCON
Brescia, 30 settembre 2016
2.
3. Large complex organizations face today a critical scarcity
in managerial capabilities. We leverage the knowledge of five
different sciences to help companies filling the scarcity in:
(Big) Data
Science of
Ideas
Science of
Design
Science of
Transformation
Science of
Making
Science of
• Generate ideas to be different (not benchmarks!)
• Design products and services, the way final users want
not the manager believes it should!
• Decide on certainty, with (big) data, factual
and self explained
• Plan and manage computing and broadband capacity,
thousands of mobile connections
• Be cyber secure, before it happens!
• Change humans and organizations, not replacing,
but augmenting them
How xScience
fills the Gap
xScience “fillers”:
4. As a Bank,
I want to conceive services that uses Artificial
Intelligence and Rob-Advisors to maximize profits
for my private clients while preserving the human
touch of my financial advisors
The 4th Industrial Revolution
Dilemmas for Business
As an Energy or a Telecom Company,
I want exploit the data flood coming from my infrastructure
to create new services.
As a Financial Company,
I want to insource back services outsourced to India,
even if they are repetitive backoffice task. I will do it
via a mix of my available redundant personnel
and the use of robot process automation solutions.
As Transportation Company,
I want to rethink the idea of mobility creating a urban
transportation service using self-driving cars or a new
concept of car sharing.
Cases: