Social media webinar Nov 2016
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For the Florida Library Association: Friends, Foundations and Boards. Social Media - Social means Interactive.
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Social media webinar Nov 2016
- 1. Presented by Friends, Foundations and Boards Member Group and Florida Library Association
- 2. Introducing • Robert Anstett, Coordinator of Digital Initiatives • Main Library, Broward County • Martina Brawer, Executive Director, FLA • Deborah Hohler, Friends of Ft. Lauderdale Library • Karen Layton, Florida Library Association
- 4. What is Your Message? Build Your Team Build Relationships Community Awareness Advocacy Calendar?? Visit your County Commissioners Attend Budget meetings Visit Legislators at local offices Attend Library Day in Tallahassee
- 5. FF&B Awards! Deadline - Monday February 7, 2017 Eileen Brunner Membership Development Award Newsletter of the Year Award Outstanding Program Award Special Projects Award www.flalib.org Web Site Award
- 6. Membership Honor Roll Scholarship Fund Legislative Platform Save The Date Legislative Day - Tallahassee FLA Conference – Orlando, May 10th -12th
- 7. Social Media is Social BOB from Creation Station @ Main Library
- 8. Social Media is Social First and Foremost it is about interacting If you are not interacting that is called advertising It is personal Tell a story about what you are interested in, how you feel It is not about numbers, it is about how people feel Followers come from the interactions Anyone can have high numbers of followers, you want relationships
- 9. Social Media terms Hashtags # Twitter handles @ Facebook Twitter Instagram Pinterest Notice anything missing?
- 10. Social Media – Timing is hard What to post is sometimes less important that When to post But interesting content will win out Text with Pictures over text only Video Live Stay mobile friendly
- 11. Social Media – the traditional W’s Why to post What to post Where to post When to post Who to post
- 12. Social Media examples @StirlingFriends https://www.youtube.com/watch?v=RR51nRxU7WU https://www.youtube.com/watch?v=H4fLEVJS9gI&feature=youtu.be
- 13. Social Media is Social Find BOB at www.RobertAnstett.com Presentation on Slideshare Social Media feeds CreationStation@Broward.org
- 14. We Want Your Feedback! Tell us what you want to see at: FLA Conference Future Webinars
- 15. QUESTIONS? Florida Library Association Office Monday – Friday 8am – 5pm 850-270-9205 www.flalib.org
Editor's Notes
- Advocacy Quick Notes It’s all about relationship building! Message & Community Awareness - Libraries changes lives - tell your library does it good! Plan - Build your team! Coordinate with Library Director - What’s our message? Provide message & statistics to establish value Policy makers - “Tell them why they care” Calendars…. Legislature - usually March - Local - Budgets settled in July & approved Sept. Methods - Library visits, visits to their offices, letters supporting funding, participate in local budget hearings and attend Library Day in Tallassee Be positive! People like libraries and like to associate with winning causes like libraries!
- Go over dates, membership, honor roll, legislative updates Reminder that awards deadline for FLA and FF&B is February 2nd Reminder to renew or sign up for FLA Membership Did you Friends group sign up for Honor Roll this year?
- Go over dates, membership, honor roll, legislative updates Reminder that awards deadline for FLA and FF&B is February 2nd Reminder to renew or sign up for FLA Membership Did you Friends group sign up for Honor Roll this year?
- Advocacy Quick Notes It’s all about relationship building! Message & Community Awareness - Libraries changes lives - tell your library does it good! Plan - Build your team! Coordinate with Library Director - What’s our message? Provide message & statistics to establish value Policy makers - “Tell them why they care” Calendars…. Legislature - usually March - Local - Budgets settled in July & approved Sept. Methods - Library visits, visits to their offices, letters supporting funding, participate in local budget hearings and attend Library Day in Tallassee Be positive! People like libraries and like to associate with winning causes like libraries!
- Advocacy Quick Notes It’s all about relationship building! Message & Community Awareness - Libraries changes lives - tell your library does it good! Plan - Build your team! Coordinate with Library Director - What’s our message? Provide message & statistics to establish value Policy makers - “Tell them why they care” Calendars…. Legislature - usually March - Local - Budgets settled in July & approved Sept. Methods - Library visits, visits to their offices, letters supporting funding, participate in local budget hearings and attend Library Day in Tallassee Be positive! People like libraries and like to associate with winning causes like libraries!
- Advocacy Quick Notes It’s all about relationship building! Message & Community Awareness - Libraries changes lives - tell your library does it good! Plan - Build your team! Coordinate with Library Director - What’s our message? Provide message & statistics to establish value Policy makers - “Tell them why they care” Calendars…. Legislature - usually March - Local - Budgets settled in July & approved Sept. Methods - Library visits, visits to their offices, letters supporting funding, participate in local budget hearings and attend Library Day in Tallassee Be positive! People like libraries and like to associate with winning causes like libraries!
- Advocacy Quick Notes It’s all about relationship building! Message & Community Awareness - Libraries changes lives - tell your library does it good! Plan - Build your team! Coordinate with Library Director - What’s our message? Provide message & statistics to establish value Policy makers - “Tell them why they care” Calendars…. Legislature - usually March - Local - Budgets settled in July & approved Sept. Methods - Library visits, visits to their offices, letters supporting funding, participate in local budget hearings and attend Library Day in Tallassee Be positive! People like libraries and like to associate with winning causes like libraries!
- Advocacy Quick Notes It’s all about relationship building! Message & Community Awareness - Libraries changes lives - tell your library does it good! Plan - Build your team! Coordinate with Library Director - What’s our message? Provide message & statistics to establish value Policy makers - “Tell them why they care” Calendars…. Legislature - usually March - Local - Budgets settled in July & approved Sept. Methods - Library visits, visits to their offices, letters supporting funding, participate in local budget hearings and attend Library Day in Tallassee Be positive! People like libraries and like to associate with winning causes like libraries!
- Advocacy Quick Notes It’s all about relationship building! Message & Community Awareness - Libraries changes lives - tell your library does it good! Plan - Build your team! Coordinate with Library Director - What’s our message? Provide message & statistics to establish value Policy makers - “Tell them why they care” Calendars…. Legislature - usually March - Local - Budgets settled in July & approved Sept. Methods - Library visits, visits to their offices, letters supporting funding, participate in local budget hearings and attend Library Day in Tallassee Be positive! People like libraries and like to associate with winning causes like libraries!
- Advocacy Quick Notes It’s all about relationship building! Message & Community Awareness - Libraries changes lives - tell your library does it good! Plan - Build your team! Coordinate with Library Director - What’s our message? Provide message & statistics to establish value Policy makers - “Tell them why they care” Calendars…. Legislature - usually March - Local - Budgets settled in July & approved Sept. Methods - Library visits, visits to their offices, letters supporting funding, participate in local budget hearings and attend Library Day in Tallassee Be positive! People like libraries and like to associate with winning causes like libraries!