Social media can help public libraries achieve their goals of boosting program attendance, circulation, and support for initiatives like new buildings. The document provides an overview of how to develop an effective social media strategy and team for a public library, including starting small, listening to the community, and preventing staff burnout. It also offers best practices and tips for using specific social media platforms like Facebook, Twitter, Pinterest and blogs to better engage the community.
10-17-11 Lunch and learn presentation by Kathy Sipple, Founder/CEO of My Social Media Coach. Sponsored by Business Women United Network, in conjunction with the
Social Media + IRL Networking = A Job! A real life success storyNick Rovisa
I gave this presentation at the Social Media and Communications Symposium at RIT on 9/29/11. It focuses on my story using social media and real life networking to land a digital gig in NYC.
I am in talks to give this presentations at a few more colleges and am always looking for new opportunities to present. If interested, please reach out to me at nicholas.rovisa@gmail.com
A presentation given at Magazines West in Vancouver on June 17, 2011: How the National Post, Best Health, Today's Parent, Flare and BlogTO are using social media right.
10-17-11 Lunch and learn presentation by Kathy Sipple, Founder/CEO of My Social Media Coach. Sponsored by Business Women United Network, in conjunction with the
Social Media + IRL Networking = A Job! A real life success storyNick Rovisa
I gave this presentation at the Social Media and Communications Symposium at RIT on 9/29/11. It focuses on my story using social media and real life networking to land a digital gig in NYC.
I am in talks to give this presentations at a few more colleges and am always looking for new opportunities to present. If interested, please reach out to me at nicholas.rovisa@gmail.com
A presentation given at Magazines West in Vancouver on June 17, 2011: How the National Post, Best Health, Today's Parent, Flare and BlogTO are using social media right.
Ask Without Fear! to recruit volunteers, board members and fully fund your no...Marc A. Pitman
This version of Ask Without Fear! presented at the Tennessee Valley Institute for Nonprofit Excellence focuses on using the "Get REAL" method to not only fundraise for your charity but also recruit volunteers and board members.
iOS: http://bit.ly/tinyvox When you meet someone, or see someone interesting on Twitter, you can send them a voicemail without calling them using TinyVox. http://tinyvox.com
The dynamics of the digital world have forever changed the way we are perceived as professionals and human beings. Today, your reputation is not just about the carefully crafted persona you put forth in real life but how that lives, and is shared, online. A presentation on how to be authentic and have relevance while being aware of the pitfalls and considerations of our digital age.
Top Ten Tips for Getting Started with Social MediaTrey Pennington
Resource given to introductory level social media marketing presentations. Though many slideshare users are already well acclimated to social media, there are many folks who don't yet have a Facebook or LinkedIn account and have no idea why in the world anyone would be on Twitter.
As marketing shifts from advertising and outbound efforts to inbound efforts based on service, we're fast learning that self-centered-growth is expensive, laborious, and unsustainable. In her INBOUND 2014 Inbound Experts talk, Laura Fitton shows how to combine influence, relationships and customer centricity to achieve organic, sustainable, accelerating growth.
Serve others. Tell stories. Move the center
1. Influence:
- Attract & Serve
- 5 Quick tips
2. Relationships:
- Nurture and develop
- Tell your story through the stories of others
3. Customer Centric Growth
- Put the customer in the center of everything
- Only connect
Finding My Voice + Learning to Trust my Gut - from LeanIN Toronto LaunchTara Hunt
I gave this talk at the LeanIN Toronto Launch party on September 24 to a group of 300 amazing women. It is all about finding your voice and being yourself and not letting anyone else tell you otherwise.
Ask Without Fear! to recruit volunteers, board members and fully fund your no...Marc A. Pitman
This version of Ask Without Fear! presented at the Tennessee Valley Institute for Nonprofit Excellence focuses on using the "Get REAL" method to not only fundraise for your charity but also recruit volunteers and board members.
iOS: http://bit.ly/tinyvox When you meet someone, or see someone interesting on Twitter, you can send them a voicemail without calling them using TinyVox. http://tinyvox.com
The dynamics of the digital world have forever changed the way we are perceived as professionals and human beings. Today, your reputation is not just about the carefully crafted persona you put forth in real life but how that lives, and is shared, online. A presentation on how to be authentic and have relevance while being aware of the pitfalls and considerations of our digital age.
Top Ten Tips for Getting Started with Social MediaTrey Pennington
Resource given to introductory level social media marketing presentations. Though many slideshare users are already well acclimated to social media, there are many folks who don't yet have a Facebook or LinkedIn account and have no idea why in the world anyone would be on Twitter.
As marketing shifts from advertising and outbound efforts to inbound efforts based on service, we're fast learning that self-centered-growth is expensive, laborious, and unsustainable. In her INBOUND 2014 Inbound Experts talk, Laura Fitton shows how to combine influence, relationships and customer centricity to achieve organic, sustainable, accelerating growth.
Serve others. Tell stories. Move the center
1. Influence:
- Attract & Serve
- 5 Quick tips
2. Relationships:
- Nurture and develop
- Tell your story through the stories of others
3. Customer Centric Growth
- Put the customer in the center of everything
- Only connect
Finding My Voice + Learning to Trust my Gut - from LeanIN Toronto LaunchTara Hunt
I gave this talk at the LeanIN Toronto Launch party on September 24 to a group of 300 amazing women. It is all about finding your voice and being yourself and not letting anyone else tell you otherwise.
Have you been struggling with ambitious crowd-funding, mobilizing your community, or how to sustain your venture in the long-term? The LearnServe Social Action Summit presented topics about how to integrate social media into venture plans.
CONNECT: Facebook for community coalitions is a presentation geared to help community prevention coalitions get up and running with facebook, and learn how to best use the tool to share their message and connect with their community.
This is the master slideshow from Social Phonics Boot Camps. To learn more and to see when a Boot Camp is coming to your area, visit our website: http://socialphonics.com/boot-camp
Social Media for Business, Business Success in BerkshireGenerate UK
This is a presentation delivered by Mike Robinson of Generate UK at the Business Success in Berkshire Event (#bsib).
This slide deck reviews Social Media in business and in particularly how small businesses could leverage Social Media better.
PR is essential for Entrepreneurs, but its not easy. Here is a simple reference guide to navigate the confusing world of PR. Meant essentially for those who have little PR experience.
2. We want more people to
come to our programs.
We want to boost our
circulation.
We want people to
vote yes for a new
We want more people library.
to use our databases.
3. En/gage: a) to hold the
attention of <her work
engages her
completely> b) to
induce to participate
<engaged the shy boy
in conversation>
12. • Admin buy-in
• Staff buy-in
• Start small
• Listen first
• Earn social capital
• Understand time commitment
• Prevent burnout
• Understand what social media is
and can do
If I knew then what I know now…
15. WHO?
WHAT?
WHERE?
WHEN?
WHY? HOW?
SOCIAL MEDIA BASICS
16. ??
? ? ?
?
? ?
?
1. What if a staff person says something inappropriate?
2. What if a patron says something inappropriate?
3. What about personal social media bleeding into
professional?
4. What if people post sales pitches on FB?
5. What about relationships with businesses? Are you
endorsing?
17. • LISTEN
• PARTICIPATE
• RESPOND
• USE TOOLS
• TELL THEM WHAT’S IN IT FOR THEM
• BUILD RELATIONSHIPS
• HAVE A VOICE
• BE CREATIVE
• BE HUMAN
• HAVE FUN!
SOCIAL MEDIA DO’S
18. • ASK BEFORE YOU GIVE
• BRAG, LET OTHERS DO THAT
• AUTOMATE
SOCIAL MEDIA DON’TS
26. What We Tweet About When We Tweet About Books
RA News, Feb 2012
RA 4 FB: Creating A Social Space for Readers
RA News, Nov/Dec 2012
START WITH THE LOW-HANGING FRUIT
41. • Better for connecting with people you know
• Better for posts that are not time-sensitive
• Better for local news/events
• Conversations happen less in real time
- From Doing Social Media So It
Matters by Laura Solomon
FACEBOOK
42. • Better for connecting w/people you don’t
know
• Better time-sensitive posts
• Better for non-local content
• Conversations happen more in real time
- From Doing Social Media So It
Matters by Laura Solomon
TWITTER
44. • VISUAL CONTENT IS KING
• ASK LOTS OF QUESTIONS
• FB FOLKS LOVE PHOTOS
• FEED YOUR FEED
• EMBRACE THE “JUNK WEB”
• COMMUNICATE
• CALL TO ACTION
BASIC TRAINING
60. 1. Think like a magazine
2. It’s okay to spam a little
3. Hashtags are your friend
4. It’s all about the RT!
5. Understand the @reply
6. Tweet often
7. Make it easy
8. Try live tweeting
9. Find out what they’re saying
10.Fill out your bio!
TEN TWIPS