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Reshma Sohoni, co-founder & Partner - Seedcamp
@rsohoni
reshma@seedcamp.com

European Entrepreneurship & Innovation (ME421)
Stanford Engineering School
March 5 2012
About Me

• Born in India

• Grew up, studied and worked in the US in
  business and tech (M&A and incubator 1.0)

• Moved to Europe for MBA, worked in
  Corporate, back to VC for 6 mos, started
  Seedcamp
So – what is Seedcamp?
Seedcamp – catalyzing Europe!

• The #1 European startup accelerator
  –   Funded (unique) by the VCs and Angels across Europe
  –   1.500 mentors active annually
  –   200 companies mentored annually (500+ total)
  –   20 investments made annually
  –   12 Events across EMEA/US annually (40+ total)
  –   Wide reach beyond our portfolio
• Active in all of Europe and beyond
  – Finland to Italy, Spain to Croatia, Canada to Brazil
  – From idea stage to great products
  – Awesome founders, always.
Process

 Preparation       Application




Mini Seedcamp   Seedcamp Portfolio
Program Timeline

• Mini Seedcamp
  – Monthly, one major startup city in Europe
  – 20 Teams, 80 Mentors from the industry
  – Average of 2 Investments
• Monthly Seedcamp Days
  – In London, by topic, with experts from the network
• Seedcamp Week
  – London, September – 500 mentors, experts, speakers
  – Huge Demo Day and many networking events
• Seedcamp US roadshow
22 companies in SC 1




                       Kyko
33 companies in SC 2



Blossom.io




CROWD
Success Stats
• Growing a great group of startups
  –   60 portfolio companies
  –   More than $45 million raised by companies
  –   Employing 400+ across portfolio of companies
  –   Several category leaders
       • Basekit, Boxed Ice, EDITD, ERPLY, GrabCAD, LOOKK,
         Mybuilder, Ubervu, Zemanta
• Strong partners to grow further
  –   Reach:      Startup competitions
  –   Support:    Local partners like 500startups in Valley
  –   Funding:    Partnership with Angellist
  –   Access:     Sponsorship & support from GOOG, MS, FB
Challenges – US as one part of
          the arsenal
• Mini Seedcamp New York
  – Mostly European Teams, connecting with our mentor base
• Strong connections since start
  – Investors in SC companies, friends of Seedcamp:
      • Atlas, USV, IA Ventures, 500startups, Redpoint, Matrix,
        many angels
  – Partnerships with HQ, not European divisions
• Seedcamp US roadshow – 3 weeks of meetings
  – 1 week East – 4sq, NYSE, mongoDB, USV, Betaworks, ETSY
  – 2 weeks West – Goog, FB, LinkedIn, Twitter, i/o, 500, etc
  – Rest – Microsoft, Amazon, Qualcomm, finale at SXSW
What’s up in Europe?
Exits are birthing new angels
Big M&A:



Small M&A:


                 Plink

             US VCs have noticed
Huge numbers of events and
          hackathons
Competitions   Training   Accelerators




 Hackathons
Several hot spots

• London is number 1 in Europe, all ingredients:
  –   Startup successes = experienced entrepreneurs and Angels
  –   Tech ecosystem = talent, customers, partners, acquirers
  –   Diversity = Local talent, universities, creatives
  –   Finance ecosystem = angels, VCs, LPs, later stage finance
• Berlin is catching up and has a major cool
  appeal
  –   Startup successes = the much hated copycats and others
  –   Ecosystem is growing = place to be in DE, but no industry
  –   Diversity = lots of talent, creatives, cheap labour
  –   Financial Ecosystem is nascent, but no place is far
Hotspots, c’td

• Paris is still very local
   – Strong scene, great design and creativity
   – Few connections to outside, but starting to improve
• Vienna is surprisingly active in the south
   – Austria, Slovenia, Turkey, Italy, etc close by
• Estonia has its own Skype Mafia
   – 4 of 20 SC investments in the last year
   – Great talent & infrastructure in Baltics (Skype, Nokia, Rovio)


 Not Silicon Valley, but our own local color
Some portfolio companies
EDITD – Bloomberg for Fashion

• Big data geek & fashion designer
   – Large scale thinking about industry trends
   – Skills and insights in place
• Fashion is changing
   – 8 seasons per year – move fast, adjust
     faster
   – Competition driven market – copy or die
   – Social is driver & multiplier – understand
     or vanish
• Success
   – Great customers (brands, retailers,
     designers, agencies)
   – Great investors
GrabCAD – worlds biggest engineering team
• Outsourcing mechanical
  Engineering (CAD)
   – Market place for 3D designers,
     mech. Eng.
• Estonian Mafia – local talent
   – Former Skype engineers & design
   – Mechanical engineers as founding
     team understood issues
• Worldwide market
   – Starts w/ smaller projects, growing
     in size
   – Competitions bring PR and great
     coops
• Great progress and Investors
   – Atlas, Matrix,
   – now over 40K Engineers!
Vox.io – real browser telephony

• Team of former Slovenian
  Telco engineers
   – Very relevant local experience
   – In SF at the moment – hiring!
• Use social paradigms for
  telephone
   – Vox.io/albert
   – Linkify, short URLS, one-time
     codes
   – Think bit.ly for your phone
• Industry ripe for 2nd wave
   – Skype huge but slow
   – Mobile a big item
Transferwise – p2p FX

• Very European problem (GBP, EUR, CHF)
   – Transfers a daily issue between currencies
   – Currency gap because of little innovation in
     banking
• Cut out the middle man
   – Virtual transfer between individuals, match
     and leave
   – FSA regulated = trust + access to mid market
     rates
• Great team with relevant
  background
   – First non-founder employee of Skype
     (=currency issues)
   – Fin Services advisor and experts
Thanks for having me

  Contact me any time
reshma@seedcamp.com
       @rsohoni

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Reshma Sohoni - Seedcamp - UK - Stanford Engineering - Mar 5 2012

  • 1. Reshma Sohoni, co-founder & Partner - Seedcamp @rsohoni reshma@seedcamp.com European Entrepreneurship & Innovation (ME421) Stanford Engineering School March 5 2012
  • 2. About Me • Born in India • Grew up, studied and worked in the US in business and tech (M&A and incubator 1.0) • Moved to Europe for MBA, worked in Corporate, back to VC for 6 mos, started Seedcamp
  • 3. So – what is Seedcamp?
  • 4. Seedcamp – catalyzing Europe! • The #1 European startup accelerator – Funded (unique) by the VCs and Angels across Europe – 1.500 mentors active annually – 200 companies mentored annually (500+ total) – 20 investments made annually – 12 Events across EMEA/US annually (40+ total) – Wide reach beyond our portfolio • Active in all of Europe and beyond – Finland to Italy, Spain to Croatia, Canada to Brazil – From idea stage to great products – Awesome founders, always.
  • 5. Process Preparation Application Mini Seedcamp Seedcamp Portfolio
  • 6. Program Timeline • Mini Seedcamp – Monthly, one major startup city in Europe – 20 Teams, 80 Mentors from the industry – Average of 2 Investments • Monthly Seedcamp Days – In London, by topic, with experts from the network • Seedcamp Week – London, September – 500 mentors, experts, speakers – Huge Demo Day and many networking events • Seedcamp US roadshow
  • 7. 22 companies in SC 1 Kyko
  • 8. 33 companies in SC 2 Blossom.io CROWD
  • 9. Success Stats • Growing a great group of startups – 60 portfolio companies – More than $45 million raised by companies – Employing 400+ across portfolio of companies – Several category leaders • Basekit, Boxed Ice, EDITD, ERPLY, GrabCAD, LOOKK, Mybuilder, Ubervu, Zemanta • Strong partners to grow further – Reach: Startup competitions – Support: Local partners like 500startups in Valley – Funding: Partnership with Angellist – Access: Sponsorship & support from GOOG, MS, FB
  • 10. Challenges – US as one part of the arsenal • Mini Seedcamp New York – Mostly European Teams, connecting with our mentor base • Strong connections since start – Investors in SC companies, friends of Seedcamp: • Atlas, USV, IA Ventures, 500startups, Redpoint, Matrix, many angels – Partnerships with HQ, not European divisions • Seedcamp US roadshow – 3 weeks of meetings – 1 week East – 4sq, NYSE, mongoDB, USV, Betaworks, ETSY – 2 weeks West – Goog, FB, LinkedIn, Twitter, i/o, 500, etc – Rest – Microsoft, Amazon, Qualcomm, finale at SXSW
  • 11. What’s up in Europe?
  • 12. Exits are birthing new angels Big M&A: Small M&A: Plink US VCs have noticed
  • 13. Huge numbers of events and hackathons Competitions Training Accelerators Hackathons
  • 14. Several hot spots • London is number 1 in Europe, all ingredients: – Startup successes = experienced entrepreneurs and Angels – Tech ecosystem = talent, customers, partners, acquirers – Diversity = Local talent, universities, creatives – Finance ecosystem = angels, VCs, LPs, later stage finance • Berlin is catching up and has a major cool appeal – Startup successes = the much hated copycats and others – Ecosystem is growing = place to be in DE, but no industry – Diversity = lots of talent, creatives, cheap labour – Financial Ecosystem is nascent, but no place is far
  • 15. Hotspots, c’td • Paris is still very local – Strong scene, great design and creativity – Few connections to outside, but starting to improve • Vienna is surprisingly active in the south – Austria, Slovenia, Turkey, Italy, etc close by • Estonia has its own Skype Mafia – 4 of 20 SC investments in the last year – Great talent & infrastructure in Baltics (Skype, Nokia, Rovio)  Not Silicon Valley, but our own local color
  • 17. EDITD – Bloomberg for Fashion • Big data geek & fashion designer – Large scale thinking about industry trends – Skills and insights in place • Fashion is changing – 8 seasons per year – move fast, adjust faster – Competition driven market – copy or die – Social is driver & multiplier – understand or vanish • Success – Great customers (brands, retailers, designers, agencies) – Great investors
  • 18. GrabCAD – worlds biggest engineering team • Outsourcing mechanical Engineering (CAD) – Market place for 3D designers, mech. Eng. • Estonian Mafia – local talent – Former Skype engineers & design – Mechanical engineers as founding team understood issues • Worldwide market – Starts w/ smaller projects, growing in size – Competitions bring PR and great coops • Great progress and Investors – Atlas, Matrix, – now over 40K Engineers!
  • 19. Vox.io – real browser telephony • Team of former Slovenian Telco engineers – Very relevant local experience – In SF at the moment – hiring! • Use social paradigms for telephone – Vox.io/albert – Linkify, short URLS, one-time codes – Think bit.ly for your phone • Industry ripe for 2nd wave – Skype huge but slow – Mobile a big item
  • 20. Transferwise – p2p FX • Very European problem (GBP, EUR, CHF) – Transfers a daily issue between currencies – Currency gap because of little innovation in banking • Cut out the middle man – Virtual transfer between individuals, match and leave – FSA regulated = trust + access to mid market rates • Great team with relevant background – First non-founder employee of Skype (=currency issues) – Fin Services advisor and experts
  • 21. Thanks for having me Contact me any time reshma@seedcamp.com @rsohoni