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Ilja Laurs - GetJar - Lithuania - Stanford Engineering - Feb 13 2012 v2

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GetJar by Ilja Laurs

                 Stanford Engineering
                 European Entrepreneurship & Innovation
                 2/13/2012




1   GetJar Confidential
About GetJar

    • World’s largest independent app store
    • 450,000 Android, BlackBerry, Symbian, Java, and
        mobile web apps from 400,000 registered
        developers
    • 80,000,000 downloads per month
    • 2,500,000,000 downloads to date
    • Backed by Accel and Tiger Global, $42 million
        raised

                           120 million         80 million
                           downloads          downloads
                           on GetJar          on GetJar


                                                            110 million
                                                            downloads
                                                            on GetJar




2    GetJar Confidential
Leadership in Android
                            Angry Birds for
                           Android launch on
                           GetJar exclusively
                             Over 1 million
                          downloads in the first
                                  day




                                   Zynga Mafia Wards
                                   for Android launch
                                        on GetJar
                                       exclusively




                              Digital Chocolate
                                    launches
                              Millionaire City for
                              Android on GetJar
                                   exclusively




3   GetJar Confidential
App Discovery Business Model
    •      GetJar runs a very different business model, paid
           discovery (App ads like Adsense) vs retail (iTunes, Android
           Market etc.). Developers bid for high exposure for their
           apps, just like websites bid for premium visibility in
           Google Adsense.
                                                                          Bids $2 per
    •      To win the consumer, GetJar gives away best-selling               install
           games and apps for free.



           100’s of
            ultra-
          premium
         titles from
            all top                                                      Bids $1 per
        developers,                                                         install
        FREE to the
        consumers




4       GetJar Confidential
Lithuanian flat in 2005               to                Time’s top 10 in 2010




                                                                                             Seattle office



                                                                                Series C
                                                                             $25m (Accel,
                                                                             Tiger Global)
                                                                Series B
                                                              $11m (Accel)
                                           Silicon Valley
                                                office

                             Series A
                           $6m (Accel),
                          London office




5   GetJar Confidential
Ilja Laurs
                          Founder & CEO
                          ilja@getjar.com
                          www.getjar.com




6   GetJar Confidential

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Ilja Laurs - GetJar - Lithuania - Stanford Engineering - Feb 13 2012 v2

  • 1. GetJar by Ilja Laurs Stanford Engineering European Entrepreneurship & Innovation 2/13/2012 1 GetJar Confidential
  • 2. About GetJar • World’s largest independent app store • 450,000 Android, BlackBerry, Symbian, Java, and mobile web apps from 400,000 registered developers • 80,000,000 downloads per month • 2,500,000,000 downloads to date • Backed by Accel and Tiger Global, $42 million raised 120 million 80 million downloads downloads on GetJar on GetJar 110 million downloads on GetJar 2 GetJar Confidential
  • 3. Leadership in Android Angry Birds for Android launch on GetJar exclusively Over 1 million downloads in the first day Zynga Mafia Wards for Android launch on GetJar exclusively Digital Chocolate launches Millionaire City for Android on GetJar exclusively 3 GetJar Confidential
  • 4. App Discovery Business Model • GetJar runs a very different business model, paid discovery (App ads like Adsense) vs retail (iTunes, Android Market etc.). Developers bid for high exposure for their apps, just like websites bid for premium visibility in Google Adsense. Bids $2 per • To win the consumer, GetJar gives away best-selling install games and apps for free. 100’s of ultra- premium titles from all top Bids $1 per developers, install FREE to the consumers 4 GetJar Confidential
  • 5. Lithuanian flat in 2005 to Time’s top 10 in 2010 Seattle office Series C $25m (Accel, Tiger Global) Series B $11m (Accel) Silicon Valley office Series A $6m (Accel), London office 5 GetJar Confidential
  • 6. Ilja Laurs Founder & CEO ilja@getjar.com www.getjar.com 6 GetJar Confidential