This document provides an overview of public relations strategies and best practices for managing crises. It discusses four types of crises, key elements to include in a crisis communication kit, the three Rs of crisis communication - research, response, and recovery, and tips for spokesperson communication. The document emphasizes the importance of planning, relationship building, information gathering and dissemination in effectively handling a crisis situation.
How to deal with the media after a failure. Guidelines for development of a crisis management program with details for everyone in the company to understand the importance and value of the plan.
Crisis Communication Planning And Management Powerpoint Presentation SlidesSlideTeam
Get our Crisis Communication Planning And Management PowerPoint Presentation Slides to encapsulate crisis management and communication plan. The key objectives of your crisis plan can be effectively discussed by using our readily available crisis management plan PowerPoint slide deck. Discuss the types and levels of crisis management with the help of these PPT layouts. Details about the crisis directory, risk assessment, crisis inventory, crisis communication control center, etc can be easily provided using our readily available PPT presentation. Take the assistance of this crisis communication strategy’s PPT visual, to highlight the communication plan for notifying the public along with a key message. The presentation allows you to depict crisis communication policy, crisis management steps, and evaluation form for post-crisis. Provide reliable information to avoid rumors and backlash with our content-ready PPT slideshow. Thus, Incorporate our professionally designed crisis communication planning PowerPoint presentation to communicate information about crises to the public. https://bit.ly/3i6kgQc
How to deal with the media after a failure. Guidelines for development of a crisis management program with details for everyone in the company to understand the importance and value of the plan.
Crisis Communication Planning And Management Powerpoint Presentation SlidesSlideTeam
Get our Crisis Communication Planning And Management PowerPoint Presentation Slides to encapsulate crisis management and communication plan. The key objectives of your crisis plan can be effectively discussed by using our readily available crisis management plan PowerPoint slide deck. Discuss the types and levels of crisis management with the help of these PPT layouts. Details about the crisis directory, risk assessment, crisis inventory, crisis communication control center, etc can be easily provided using our readily available PPT presentation. Take the assistance of this crisis communication strategy’s PPT visual, to highlight the communication plan for notifying the public along with a key message. The presentation allows you to depict crisis communication policy, crisis management steps, and evaluation form for post-crisis. Provide reliable information to avoid rumors and backlash with our content-ready PPT slideshow. Thus, Incorporate our professionally designed crisis communication planning PowerPoint presentation to communicate information about crises to the public. https://bit.ly/3i6kgQc
This Presentation is about role of Media in Crisis & Disaster? What are the duties of a media person in crisis? How Indian media covered various Disaster and Crisis in India ?
How to Manage a Social Media Crisis explains how you can put a social media crisis management in place for your brand.
Using real examples of why major brands got it wrong, this guide will explain just what you need to do to protect your brand's reputation on social media.
Download the full whitepaper at www.stickyeyes.com/intelligence
Crisis management for non crisis managers Taha ABULAYNINTaha ABULAYNIN
Crisis management for non crisis managers
What is Crisis?
Crisis Characteristics
Crisis vs. incidents
Risk to Crisis
Crisis Typology
Crisis management
Operating During Crisis
Strategic management and crisis
COVID-19 Crisis Management Toolkit for Family Business (Executive Summary)Devin DeCiantis
As the short-term impact and longer-term implications of the COVID-19 pandemic continue to develop, LGA has developed a collection of slides for you to share freely with your family, your Board and your executives to help them make sense of the situation and build a common vocabulary and toolkit to deal with the crisis.
The slides include practical advice for enterprising families and their key governance entities (Boards, Family Councils, C-Suite, Foundations) for developing a short-term crisis response plan, as well as ideas from our Risk Practice for designing a longer-term Family Enterprise Risk Management (FERM) program. We have also included updated data and analysis on the pandemic more generally.
You can download an Executive Summary here on SlideShare or visit our Crisis Portal at the link below for full reports on each section plus links, videos and additional resources:
https://www.lgassoc.com/insights/covid-19-family-business
Be safe and we hope this is helpful,
- Your LGA Global Advisory Team
This Presentation is about role of Media in Crisis & Disaster? What are the duties of a media person in crisis? How Indian media covered various Disaster and Crisis in India ?
How to Manage a Social Media Crisis explains how you can put a social media crisis management in place for your brand.
Using real examples of why major brands got it wrong, this guide will explain just what you need to do to protect your brand's reputation on social media.
Download the full whitepaper at www.stickyeyes.com/intelligence
Crisis management for non crisis managers Taha ABULAYNINTaha ABULAYNIN
Crisis management for non crisis managers
What is Crisis?
Crisis Characteristics
Crisis vs. incidents
Risk to Crisis
Crisis Typology
Crisis management
Operating During Crisis
Strategic management and crisis
COVID-19 Crisis Management Toolkit for Family Business (Executive Summary)Devin DeCiantis
As the short-term impact and longer-term implications of the COVID-19 pandemic continue to develop, LGA has developed a collection of slides for you to share freely with your family, your Board and your executives to help them make sense of the situation and build a common vocabulary and toolkit to deal with the crisis.
The slides include practical advice for enterprising families and their key governance entities (Boards, Family Councils, C-Suite, Foundations) for developing a short-term crisis response plan, as well as ideas from our Risk Practice for designing a longer-term Family Enterprise Risk Management (FERM) program. We have also included updated data and analysis on the pandemic more generally.
You can download an Executive Summary here on SlideShare or visit our Crisis Portal at the link below for full reports on each section plus links, videos and additional resources:
https://www.lgassoc.com/insights/covid-19-family-business
Be safe and we hope this is helpful,
- Your LGA Global Advisory Team
Crisis Communication Plan Scholars and practitioners alikCruzIbarra161
Crisis Communication Plan
Scholars and practitioners alike stress the importance of planning ahead and being prepared for
potential crises before they occur. In this assignment, each student will select a company and
develop a crisis communication plan based on that company, its industry, culture, potential risks,
stakeholders, etc. The company selected can be a current or recent employer, or a
company/nonprofit of choice as long as it is large enough to experience a crisis that would
impact stakeholders. Once you select the company, analyse a crisis situation and then prepare a
message action plan (MAP). This MAP should define the different stakeholder groups to be
addressed, the communication goals for each of these target groups, the preferred channel for
each communication, and who within the organization will be responsible for delivering each of
these messages. You will submit your paper to the Turnitin.com dropbox link within blackboard.
Instructions:
When a crisis situation develops, time is of the essence. There’s a saying: “If you’re not quick,
you’re not relevant.” That’s why companies need to have a crisis communication plan in place
BEFORE a potentially hazardous situation arises. But, what does that mean? What elements
should be included in your crisis plan? While there’s no such thing as a “cookie cutter” crisis
plan, the following information will help your company begin assembling an effective plan. This
assignment does not have a page requirement, rather that you create a well thought out plan
addressing each of the 5 steps below. (See the Bass Pro Shops Crisis Communication Plan in
Blackboard for reference. Your plan does not need to be this detailed, this is only for you to
reference).
Step 1: Establish the Crisis Team.
Before a crisis strikes, think through who needs to have a seat at the table. Consider ALL the
aspects of your company — management, operations, internal (including labor relations in union
environments) and external communication, customer service, legal. The crisis team could look
like this: President of the company, head of communication, legal counsel and heads of the
department(s) impacted by the crisis. During the crisis, this team bears the responsibility for
making decisions and spearheading communication. In the plan document, include each
individual’s name, title, home phone, cell phone and other pertinent contact details.
Step 2: Identify and Prepare the Spokespeople.
A crisis situation should not be the first time a spokesperson speaks to the media. Identify the
person who will be the official “voice” of the company should a crisis develop and make sure
that person is trained accordingly. (Note that the spokesperson may not be the same in every
situation. You may need to train a few spokespeople. Also have a “backup” person identified …
just in case.)
Remember that you need to communicate offline and offline. With that in mind, evaluate your
online ...
On September 11, 2007 Dan Keeney, APR was a general session speaker at Dam Safety '07, the annual conference of the Association of State Dam Safety Officials. His session, "Dam Safety in the News" looked at the roles and responsibilities of subject matter experts in times of intense scrutiny.
Dan Keeney, APR of DPK Public Relations was a featured presenter at the 2007 conference of the Insurance and Financial Communicators Association to discuss the fundamentals of crisis planning, response and recovery.
This document was created panel after an in-depth panel discussion that covered how different companies, airlines and government departments handled situations of crisis and particularly, their use of social media. This 9-page guide covers the role social media plays in a crisis and outlines key points to consider when such events occur.
CIS 349 Info Tech Audit and Control· Assignment 1 Designing F.docxclarebernice
CIS 349 Info Tech Audit and Control
· Assignment 1: Designing FERPA Technical Safeguards
Due Week 2 and worth 100 points
Imagine you are an Information Security consultant for a small college registrar’s office consisting of the registrar and two (2) assistant registrars, two (2) student workers, and one (1) receptionist. The office is physically located near several other office spaces. The assistant registrars utilize mobile devices over a wireless network to access student records, with the electronic student records being stored on a server located in the building. Additionally, each registrar’s office has a desktop computer that utilizes a wired network to access the server and electronic student records. The receptionist station has a desktop computer that is used to schedule appointments, but cannot access student records. In 1974, Congress enacted the Family Educational Rights and Privacy Act (FERPA) to help protect the integrity of student records. The college has hired you to ensure technical safeguards are appropriately designed to preserve the integrity of the student records maintained in the registrar’s office.
Write a three to five (3-5) page paper in which you:
1. Analyze proper physical access control safeguards and provide sound recommendations to be employed in the registrar’s office.
2. Recommend the proper audit controls to be employed in the registrar’s office.
3. Suggest three (3) logical access control methods to restrict unauthorized entities from accessing sensitive information, and explain why you suggested each method.
4. Analyze the means in which data moves within the organization and identify techniques that may be used to provide transmission security safeguards.
5. Use at least three (3) quality resources in this assignment. Note: Wikipedia and similar Websites do not qualify as quality resources.
Your assignment must follow these formatting requirements:
. Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
. Describe the role of information systems security (ISS) compliance and its relationship to U.S. compliance laws.
. Use technology and information resources to research issues in security strategy and policy formation.
. Write clearly and concisely about topics related to information technology audit and control using proper writing mechanics and technical style conventions.
Questions CHP1
1. Discuss Fink’s four stages of a crisis by describing what happened at each stage of a crisis that has been in the public eye recently or ...
Crisis Communications Webinar - June 10Ted Skinner
Staying Ahead of the Game: The Steps to Effective Crisis Communications Planning
Don't wait for a crisis to hit before considering your communications strategy. Getting caught off guard can mean the difference between success and failure, especially if your competitors are quick to respond. Take action today to ensure tomorrow's stability.
> Planning for crisis incidents and overcoming resistance
> Engaging in rapid response
> Putting crisis plans into action
> The role of social media in a crisis
Moderator: Ted Skinner, Vice President, Public Relations Products, PR Newswire
Panelists:
Anne Sceia Klein, APR, Fellow PRSA, President, Anne Klein Communications Group, LLC
Irv Lipp, Principal, LippService LLC
David Weiner, Senior Account Manager, PR Newswire
Discussion Forum.300 wordsInclude at least. words in your powiddowsonerica
Discussion Forum.
300 words
Include at least. words in your posting and at least 250 words in your reply. Indicate at least one source or reference in your original post. Please see syllabus for details on submission requirements.
Discussion Question
Search "scholar.google.com" or your textbook. Discuss what role end-users typically play in incident reporting? Should end users be encouraged to report suspicious occurrences? If so, why; if not, why not. What factors typically influence the end-user decision to report (or not report) a potential incident?
Reply to classmate1 275 words:
The Role End-Users Typically Play in Incident Reporting
End-users act like witnesses in the reporting of an incident because they spent a lot f their time within the premises of the company. It is much important for them to secure the details of an incident once it has happened such that they will be transferred to the right authority. There is no need to keep the memories of what happened by the emotional factors when there is no evidence of what really transpired (Seidel, 2017). The information ought to be captured as early as possible which describes the incident and indicate a witness statement together with the time off incident. Consequently, other reports which concerns mishap in the IT systems ought to be reported immediately by the end-users.
End Users Should be Encouraged to Report Suspicious Occurrences
The end-users ought to be encouraged o report any suspicious occurrences in the premises because this helps in solving a small problem instead waiting until it becomes a disaster. They are people interacting with most of the machinery hence being in a position to notice any suspicious occurrence hence they should be encouraged to report them.
Factors Which Influence the End-User Decision to Report (Or Not Report) a Potential Incident
If the incident which has been reported is adequately dug into and the end-users fall victims on the same, they get discouraged to report any incidents which happens again in the premises. The end-users can be encouraged to report incidences following strict policies which should be set to govern cooperation. Thus, they will be encouraged to report because they understand the consequences of not reporting the incidence. The end-users can get encouraged through ensuring that the reported incident has been attended to effectively.
Reply to class mate2 275 words:
An incident is defined as any situation that will stop the business process. In an IT perspective, an incident is defined as Interruption to IT services from tiny part to the whole business. If we talk about the management of incident and resolution, End users role will be always crucial in the incident reporting when there is any security breach until the final resolution. They can give some vital information which will be used to trace the incidents as being a witness. In every case, End users will be accessing some type of data or inputting the dat ...
Snakes on a Plane and Your Crisis Communications PlanThomas Ciesielka
How to effectively create a crisis communication plan, including:
• How to prepare you and your team to effectively manage a communication crisis
• Help leadership, staff, third-parties respond in a united and proficient way to a crisis
• Tactics to best communicate critical and privileged information to the media,
stakeholders, and the public
• The importance of creating a crisis communication plan and how to start one if
none exists; starting points for evaluating your current crisis communication plan
The time to prepare for a crisis isn't when you get the call. The time is now to start putting a process in place to handle crisis communications to help save your organization's reputation.
Similar to Public Relations During Times Of Crisis (20)
What Thanksgiving Dinner Has Taught Me About Being a Better CommunicatorBarbara Nixon
As I sat there in the pre-dawn hours at my in-laws' home in Biloxi a few years back, sipping my coffee in the dark, listening to nearly a dozen relatives snoring (mostly) quietly, I began to reflect on Thanksgiving and what it means to me. And inevitably, I started making connections between this traditional large family meal and my college classes. Why? I don't know. But it popped into my head, so I went with it. I started thinking . . . what has Thanksgiving dinner taught me that has made me a better communicator? And this is what I came up with.
Why would this 50-year-old woman get a neck tattoo?Barbara Nixon
Watch as 50-year-old Barbara Nixon gets a NECK TATTOO to show her devotion to Genghis Grill and being part of its 2014 Health Kwest khantest. #GenghisGrill #HealthKwest
7 Tips for Cultivating Your Personal BrandBarbara Nixon
Slides to accompany Barbara Nixon's presentation at the Concordia University Wisconsin's Step One to Getting It Done workshop. Notes accompany each slide.
What Thanksgiving Dinner Has Taught Me About Being a Better CommunicatorBarbara Nixon
As I sat there in the pre-dawn hours at my in-laws' home in Biloxi, sipping my coffee in the dark, listening to nearly a dozen relatives snoring (mostly) quietly, I began to reflect on Thanksgiving and what it means to me. And inevitably, I started making connections between this traditional large family meal and my college classes. Why? I don't know. But it popped into my head, so I went with it. I started thinking . . . what has Thanksgiving dinner taught me that has made me a better communicator? And this is what I came up with.
If you are ever asked to be a guest speaker for an organization, these 13 tips by Prof. Barbara Nixon from Southeastern University will help you prepare.
Social Media: Strategies That Fell ShortBarbara Nixon
Slides to accompany Barbara Nixon's talk on Strategies That Fell Short (& What The Taught Us) at Poynter Institute's Building a Successful Social Media Strategy, April 2011
Report Back from SGO 2024: What’s the Latest in Cervical Cancer?bkling
Are you curious about what’s new in cervical cancer research or unsure what the findings mean? Join Dr. Emily Ko, a gynecologic oncologist at Penn Medicine, to learn about the latest updates from the Society of Gynecologic Oncology (SGO) 2024 Annual Meeting on Women’s Cancer. Dr. Ko will discuss what the research presented at the conference means for you and answer your questions about the new developments.
Ozempic: Preoperative Management of Patients on GLP-1 Receptor Agonists Saeid Safari
Preoperative Management of Patients on GLP-1 Receptor Agonists like Ozempic and Semiglutide
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Title: Sense of Taste
Presenter: Dr. Faiza, Assistant Professor of Physiology
Qualifications:
MBBS (Best Graduate, AIMC Lahore)
FCPS Physiology
ICMT, CHPE, DHPE (STMU)
MPH (GC University, Faisalabad)
MBA (Virtual University of Pakistan)
Learning Objectives:
Describe the structure and function of taste buds.
Describe the relationship between the taste threshold and taste index of common substances.
Explain the chemical basis and signal transduction of taste perception for each type of primary taste sensation.
Recognize different abnormalities of taste perception and their causes.
Key Topics:
Significance of Taste Sensation:
Differentiation between pleasant and harmful food
Influence on behavior
Selection of food based on metabolic needs
Receptors of Taste:
Taste buds on the tongue
Influence of sense of smell, texture of food, and pain stimulation (e.g., by pepper)
Primary and Secondary Taste Sensations:
Primary taste sensations: Sweet, Sour, Salty, Bitter, Umami
Chemical basis and signal transduction mechanisms for each taste
Taste Threshold and Index:
Taste threshold values for Sweet (sucrose), Salty (NaCl), Sour (HCl), and Bitter (Quinine)
Taste index relationship: Inversely proportional to taste threshold
Taste Blindness:
Inability to taste certain substances, particularly thiourea compounds
Example: Phenylthiocarbamide
Structure and Function of Taste Buds:
Composition: Epithelial cells, Sustentacular/Supporting cells, Taste cells, Basal cells
Features: Taste pores, Taste hairs/microvilli, and Taste nerve fibers
Location of Taste Buds:
Found in papillae of the tongue (Fungiform, Circumvallate, Foliate)
Also present on the palate, tonsillar pillars, epiglottis, and proximal esophagus
Mechanism of Taste Stimulation:
Interaction of taste substances with receptors on microvilli
Signal transduction pathways for Umami, Sweet, Bitter, Sour, and Salty tastes
Taste Sensitivity and Adaptation:
Decrease in sensitivity with age
Rapid adaptation of taste sensation
Role of Saliva in Taste:
Dissolution of tastants to reach receptors
Washing away the stimulus
Taste Preferences and Aversions:
Mechanisms behind taste preference and aversion
Influence of receptors and neural pathways
Impact of Sensory Nerve Damage:
Degeneration of taste buds if the sensory nerve fiber is cut
Abnormalities of Taste Detection:
Conditions: Ageusia, Hypogeusia, Dysgeusia (parageusia)
Causes: Nerve damage, neurological disorders, infections, poor oral hygiene, adverse drug effects, deficiencies, aging, tobacco use, altered neurotransmitter levels
Neurotransmitters and Taste Threshold:
Effects of serotonin (5-HT) and norepinephrine (NE) on taste sensitivity
Supertasters:
25% of the population with heightened sensitivity to taste, especially bitterness
Increased number of fungiform papillae
The prostate is an exocrine gland of the male mammalian reproductive system
It is a walnut-sized gland that forms part of the male reproductive system and is located in front of the rectum and just below the urinary bladder
Function is to store and secrete a clear, slightly alkaline fluid that constitutes 10-30% of the volume of the seminal fluid that along with the spermatozoa, constitutes semen
A healthy human prostate measures (4cm-vertical, by 3cm-horizontal, 2cm ant-post ).
It surrounds the urethra just below the urinary bladder. It has anterior, median, posterior and two lateral lobes
It’s work is regulated by androgens which are responsible for male sex characteristics
Generalised disease of the prostate due to hormonal derangement which leads to non malignant enlargement of the gland (increase in the number of epithelial cells and stromal tissue)to cause compression of the urethra leading to symptoms (LUTS
- Video recording of this lecture in English language: https://youtu.be/lK81BzxMqdo
- Video recording of this lecture in Arabic language: https://youtu.be/Ve4P0COk9OI
- Link to download the book free: https://nephrotube.blogspot.com/p/nephrotube-nephrology-books.html
- Link to NephroTube website: www.NephroTube.com
- Link to NephroTube social media accounts: https://nephrotube.blogspot.com/p/join-nephrotube-on-social-media.html
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Explore natural remedies for syphilis treatment in Singapore. Discover alternative therapies, herbal remedies, and lifestyle changes that may complement conventional treatments. Learn about holistic approaches to managing syphilis symptoms and supporting overall health.
These simplified slides by Dr. Sidra Arshad present an overview of the non-respiratory functions of the respiratory tract.
Learning objectives:
1. Enlist the non-respiratory functions of the respiratory tract
2. Briefly explain how these functions are carried out
3. Discuss the significance of dead space
4. Differentiate between minute ventilation and alveolar ventilation
5. Describe the cough and sneeze reflexes
Study Resources:
1. Chapter 39, Guyton and Hall Textbook of Medical Physiology, 14th edition
2. Chapter 34, Ganong’s Review of Medical Physiology, 26th edition
3. Chapter 17, Human Physiology by Lauralee Sherwood, 9th edition
4. Non-respiratory functions of the lungs https://academic.oup.com/bjaed/article/13/3/98/278874
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4. Sparks of a Crisis Environmental Technological Terroristic Criminal Misconduct Managerial Accidental Photo Credit: http://www.flickr.com/photos/liberato/2521884271/
5. Benefits of Planning Reduce Stress Demonstrates Goodwill Flow of Information Involves Stakeholders Business Continuity
6. 7 Must Have Elements in Your Crisis Communication Kit A list of the members of the crisis management team Contact information for key officers, spokespeople, and crisis management team members Fact sheets on the company, each division, each physical location, and each product offered. Profiles and biographies for each key manager in your company Credit: Don Crowther at http://www.globalprblogweek.com/archives/7_musthave_elements_.php
7. 7 Must Have Elements in Your Crisis Communication Kit, cont’d Copies of your company, division and product logos, your press release format and the scanned in signature of your CEO on disk Pre-written scripts answering key questions that you have generated through your crisis scenario analysis Contact information for each of your key media contacts both locally, nationally, and if appropriate, key financial press and analysts. Credit: Don Crowther at http://www.globalprblogweek.com/archives/7_musthave_elements_.php
8. Environmental Scan: Search for the Negative Google Alerts search.twitter.com For-fee services like Radian6 & CustomScoop From Brian Solis: http://www.briansolis.com/2008/11/reinventing-crisis-communications-for.html
9. The “Suck OR Die” Factor “product+sucks” “company+sucks” “die+company” “i+hate+company” From Brian Solis: http://www.briansolis.com/2008/11/reinventing-crisis-communications-for.html
10. 3 Rs of Crisis Communication Research Response Recovery Photo by Christopher.Woo, Flickr
11. RESEARCH Relationship Building Environmental Scan Emergency Personnel Notification Procedures Communication Procedures Practice
16. Spokespersons Interest and Empathy Honesty and Authenticity Responsive and Proactive Open to Criticism Photo Credit: http://www.flickr.com/photos/presta/142795058/
17. Bridging Don’t Know: I don’t know, but I can tell you… Time: That may have been the case in the past. Now we are… Importance: That once was important. What is most important now is… Completing: I think you would have a more complete picture if you considered… Yes and No: No, let me explain. Yes, and furthermore…
31. ADDITIONAL RESOURCES Prepare at Work,American Red Cross “Now is Too Late,” by Gerald R. Baron CrisisBlogger 7 Must-Have Elements for Crisis Planning Crisis Communication Articles Emergency Procedures Flowcharts Doorley, J., & Garcia, H. F. (2007). Reputation management: The key to successful public relations and corporate communications. New York: Routledge.
32. Contact Me Barbara B. Nixon, Ph.D. (ABD) Public Relations Faculty Member Southeastern University E-mail: bbnixon@seuniversity.edu Twitter: barbaranixon Skype: barbara.b.nixon Blog: Public Relations Matters
Editor's Notes
Crisis = Danger + Opportunity
Types of crisesCrisis communication literature has tackled the categories of crisis a number of ways. Over the years, I have distilled these into three major categories:Meteor crisis—Completely unexpected, a meteor crisis falls from the sky. It’s usually characterized by randomness and senselessness and is viewed as a terrible thing. The organization affected is a victim in a meteor crisis, but nevertheless, confidence in the organization is at risk. Consider the recent shooting in an Omaha shopping mall. This was not the mall’s fault, but people may opt to shop elsewhere after the shooting. How quickly and effectively the organization responds will determine whether it is perceived as complicit or innocent.Predator crisis—In “The Insider,” Russell Crowe portrayed former tobacco executive Jeffrey Wigand, who delivered confidential company documents to “60 Minutes.” I would argue that Wigand did the right thing (others will disagree), but from the company perspective, he was a predator; that is, he was out to cause the company harm. In a predator crisis, the company is hardly a victim—it must have dirty laundry in order for a predator to air it. Other kinds of predator crises include behind-the-scenes disputes that go public, new regulations that expose safety or other shortcomings, and litigation that reveal unsavory business practices (like, for instance, an insurance company that drags its feet approving an organ transplant until the patient has died).Breakdown crisis—A breakdown crisis occurs when the company fails to perform. Organizations usually bring breakdown crises on themselves by taking shortcuts, deviating from ethical business practice, or showing disdain for the concerns of its constituents. Product liability lawsuits, recalls, environmental disasters, manufacturing accidents and financial scandals (Enronleaps to mind) all fit in the breakdown crisis category.The entire discussion on FIR was kicked off by a comment from listener Michael Allison, who identified a new category that can overlay each of the three categories above: a “lingering crisis.” Michael’s example: zoo animals continuing to die over the course of several years (even if from old age or other natural causes) gave anti-zoo activists ongoing fodder to pitch to the media. This lingering crisis could fit as any of the categories above: meteor if the deaths were all natural and had nothing to do with confinement in a zoo, breakdown if some of the animals died due to a failure to comply with zoo standards (a containment wall four feet too short leading to a zoo goer’s death would fit here in a lingering crisis about animal escapes), and predator if a non-issue is made into an issue by an activist group like PETA (which did, in fact, make plenty of hay out of the situation).
Chances are incredibly high that your company is going to experience a crisis of some kind in the next 5 years. It's how you handle that crisis with the media which will likely determine whether that crisis builds or seriously damages your company.That's why it is vital that you develop a crisis communications and management plan that prepares you in advance for this eventuality. In preparing this plan, keep in mind that this crisis may allow you to continue business as normal, or it may result in a situation where you aren't able to get access to the tools you normally use to do your job (natural disaster, lockout, etc.) so your crisis communications kit needs to provide the capability for you to provide the appearance of normality even in the most abnormal situations.Thus it's important for your crisis communications kit to not only be duplicated in some offsite location, but to also include information, disks, graphics, computer files, photos, etc. that are normally readily at your fingertips in your office.Here's a starter list of seven items that should be included in any crisis communications kit:1. A list of the members of the crisis management team, which should include, at minimum, the CEO, a trusted assistant/top manager from the CEO's office, heads of each department, public relations and marketing team members, legal and security. In case of actual crisis, this team will be focused down to the group applicable to that specific crisis.2. Contact information for key officers, spokespeople, and crisis management team members including company and personal phone numbers, email addresses, cell numbers, pagers, faxes, instant message handles, addresses, even spouse's cell numbers. 3. Fact sheets on the company, each division, each physical location, and each product offered.These should be in camera-ready condition, plus available on a disk in a generally-accepted word processor format (Microsoft Word) so they can be revised and printed out if necessary on a computer external to your facilities. Photos should also be included.4. Profiles and biographies for each key manager in your company, again in camera-ready condition and on disk.5. Copies of your company, division and product logos, your press release format and the scanned in signature of your CEO on disk in a format that works on your internal word processing program (plus one in Microsoft Word in case you have to work on a computer that isn't tied to your network.)6. Pre-written scripts answering key questions that you have generated through your crisis scenario analysis. Included in these scripts should be the words you use to say "we don't have that information yet, but will let you know as soon as it becomes available."7. Contact information for each of your key media contacts both locally, nationally, and if appropriate, key financial press and analysts. Contact information for your appropriate political, regulatory, and union leaders should also be included. Don't be afraid to go overboard here - if you have a large chemical release, your CEO will probably want to call not only the Mayor, but the Governor and congressional representatives.We strongly recommend that you assemble this kit shortly. It will be one of the best insurance policies that you can have on hand once a crisis begins.For more information on crisis management and communications, we recommend that you check out Crisis Communication Planning: Organizing and Completing A Plan That Works.
Chances are incredibly high that your company is going to experience a crisis of some kind in the next 5 years. It's how you handle that crisis with the media which will likely determine whether that crisis builds or seriously damages your company.That's why it is vital that you develop a crisis communications and management plan that prepares you in advance for this eventuality. In preparing this plan, keep in mind that this crisis may allow you to continue business as normal, or it may result in a situation where you aren't able to get access to the tools you normally use to do your job (natural disaster, lockout, etc.) so your crisis communications kit needs to provide the capability for you to provide the appearance of normality even in the most abnormal situations.Thus it's important for your crisis communications kit to not only be duplicated in some offsite location, but to also include information, disks, graphics, computer files, photos, etc. that are normally readily at your fingertips in your office.Here's a starter list of seven items that should be included in any crisis communications kit:1. A list of the members of the crisis management team, which should include, at minimum, the CEO, a trusted assistant/top manager from the CEO's office, heads of each department, public relations and marketing team members, legal and security. In case of actual crisis, this team will be focused down to the group applicable to that specific crisis.2. Contact information for key officers, spokespeople, and crisis management team members including company and personal phone numbers, email addresses, cell numbers, pagers, faxes, instant message handles, addresses, even spouse's cell numbers. 3. Fact sheets on the company, each division, each physical location, and each product offered.These should be in camera-ready condition, plus available on a disk in a generally-accepted word processor format (Microsoft Word) so they can be revised and printed out if necessary on a computer external to your facilities. Photos should also be included.4. Profiles and biographies for each key manager in your company, again in camera-ready condition and on disk.5. Copies of your company, division and product logos, your press release format and the scanned in signature of your CEO on disk in a format that works on your internal word processing program (plus one in Microsoft Word in case you have to work on a computer that isn't tied to your network.)6. Pre-written scripts answering key questions that you have generated through your crisis scenario analysis. Included in these scripts should be the words you use to say "we don't have that information yet, but will let you know as soon as it becomes available."7. Contact information for each of your key media contacts both locally, nationally, and if appropriate, key financial press and analysts. Contact information for your appropriate political, regulatory, and union leaders should also be included. Don't be afraid to go overboard here - if you have a large chemical release, your CEO will probably want to call not only the Mayor, but the Governor and congressional representatives.We strongly recommend that you assemble this kit shortly. It will be one of the best insurance policies that you can have on hand once a crisis begins.For more information on crisis management and communications, we recommend that you check out Crisis Communication Planning: Organizing and Completing A Plan That Works.
Michael Arrington venting on Twitter about Comcast.
Prepare a statement for local television media, who have already called you for comment.
Come up with some tips on how the communication for this should be handled with parents, how could it have been better?
What will you do?
UPDATE: Ike Pigott, from the American Red Cross, sent along an addition list that I like a lot—the metrics by which he measures a PR crisis:Power of impact (immediate damage) How hard is this strike?Breadth of impact (duration) How long will it be remembered?Depth of impact (cleanup) How isolated is the damage? Is it one person’s screwup or a system failure? Fixed with one firing or a massive review?